Research contributor articles in Africa

Kevin Kruger has joined BMi Research as its new chief executive officer.

#Newsmaker: Kevin Kruger joins BMi Research as chief executive officer

Jessica Tennant 23 Jul 2019

Image credit: William Iven on Unsplash

An introduction to evidence-based marketing

Kirsty Dugmore 16 Jul 2019

Regine le Roux, managing director of Reputation Matters.

Why ethics and reputation matters in Africa [study]

Juanita Pienaar 12 Jun 2019

Wayne Hull
Photographer: Rikki Hibbert

#IABSummit19: The digital transformation opportunity starts with you

Jessica Tennant 4 Jun 2019

Photo by Franki Chamaki on .

The true value of data for marketers

Matt Arnold 29 May 2019

4 best practices for making mobile video work for your brand

Elizma Nolte 15 Apr 2019

Image source: Gallo/Getty.

Social media: Promising arena for public debate

Rirhandzu Shingwenyana 5 Apr 2019

Evidence based marketing - what is it and why do we need it?

Evidence based marketing - what is it and why do we need it?

Kirsty Dugmore 3 Apr 2019

Khumo Theko, trend spotter at Flux Trends.

Brands, pay attention to these new urban tribes

Juanita Pienaar 3 Apr 2019

How to grow your startup one step at a time: Step 1

How to grow your startup one step at a time: Step 1

Natasha Fourie 29 Mar 2019

Build a culture of curiosity to retain clients

Build a culture of curiosity to retain clients

Tony Spong 25 Mar 2019

Image source: Gallo/Getty.

Focus shifts to a mobile economy in Africa

Josephine Wawira 19 Mar 2019

Zipline drone distribution centre, Rwanda.

#DesignIndaba2019: Bringing 'Wakanda' to life with life-saving drones

Louise Burgers 1 Mar 2019

Influencer marketing in South Africa - By the numbers

Influencer marketing in South Africa - By the numbers

Lara Utian-Preston 27 Feb 2019

#BizTrends2019: Bizcommunity hosts #BizTrendsLIVE!, an overview

#BizTrends2019: Bizcommunity hosts #BizTrendsLIVE!, an overview

Jessica Tennant, Bizcommunity.com 1 Feb 2019

Screengrab from .

Gillette's 'We Believe' campaign - is it the best a brand can do?

Rachel Thompson 1 Feb 2019

#BizTrends2019: 9 Africa Trends for 2019

#BizTrends2019: 9 Africa Trends for 2019

Louise Burgers 31 Jan 2019

#BizTrends2019: Convergence, connections and trust

#BizTrends2019: Convergence, connections and trust

Jessica Tennant 31 Jan 2019

Mike Beukes, ECD at Duke Advertising.

#BizTrends2019: These are tumultuous times. These are tremendous times

Mike Beukes 31 Jan 2019

#BizTrends2019: 2019, a definitive year in FMCG

#BizTrends2019: 2019, a definitive year in FMCG

Marylee Townshend 29 Jan 2019

#BizTrends2019: The transformative power of transparency

#BizTrends2019: The transformative power of transparency

Paula Hulley 25 Jan 2019

Dali Tembo, managing director of Instant Grass International.

#BizTrends2019: The year we rethink segmentation

Dali Tembo 15 Jan 2019

#BizTrends2019: Africa's consumers - connected, in control, and hungry for convenience

#BizTrends2019: Africa's consumers - connected, in control, and hungry for convenience

Ailsa Wingfield 14 Jan 2019

YouTube's influencer marketing phenomenon (Infographic)

YouTube's influencer marketing phenomenon (Infographic)

Matt Zajechowsk 19 Dec 2018

Facebook's 2018 Year in Review

Facebook's 2018 Year in Review

Sheida Neman 7 Dec 2018

How do you calculate the ROI of influencer marketing? (Infographic)

How do you calculate the ROI of influencer marketing? (Infographic)

Brian Mechem 29 Nov 2018

Image credit: Chase Clark via .

Are you living curiously in a world of constant innovation?

Joy-Marie Lawrence 26 Nov 2018

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