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Source: © Medianews4u.com Publicis Groupe will acquire Lotame, an independent data, identity and technology solution, says chairman and CEO Publicis Groupe, Arthur Sadoun

Publicis Groupe to acquire Lotame as part of its AI strategy

Source: © More About Advertising

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

27 Feb 2025

Source: © MSN Seal became a literal seal in this year's Mountian Dew Super Bowl advert

#SuperBowl2025: From one seal to another

By Danette Breitenbach 13 Feb 2025

More news

Source: © LinkedIn Petal Ads at DMEXCO in 2023. In China, its footprint includes 530 million MAU

Huawei's Petal Ads and Futuretech collaborate to provide digital advertising solutions across Africa

26 Nov 2024

(image supplied)

Warc and TikTok's connect media report tells brands to focus on relevance

20 Nov 2024

YouTube is already the dominant steaming content platform, and it doesn't plan on slowing down.

YouTube is coming for the TV room #AfricaTechFestival

Lindsey Schutters 18 Nov 2024

Africa Tech Festival 2024 saw some pushback against the traditional beliefs around affordable connectivity.

How our leaders are solving Africa's smartphone struggle #AfricaTechFestival

Lindsey Schutters 14 Nov 2024

New Meta EMEA VP looks to unlock region’s potential

New Meta EMEA VP looks to unlock region’s potential

13 Nov 2024

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Angela Wamola, head of GSMA for sub-Saharan Africa presents the latest GSMA report.

GSMA report spotlights Africa’s ‘billion strong digital divide’

Lindsey Schutters 12 Nov 2024

Africa's affordable smartphone dilemma is the biggest facing the medium since Kelly tried to text Nelly on an Excel sheet. Source: Youtube/Vevo

Africa faces revenue dilemma in push for affordable smartphones #AfricaTechFestival2024

Lindsey Schutters 12 Nov 2024

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

Source: © 123rf A handbook has been published ahead of the US elections as a resource for newsrooms worldwide to battle fake news

Newsroom blueprint to combat AI and fake news published ahead of US elections

4 Nov 2024

Source: Google.org

Google extends African commitment with new AI skills investment

Lindsey Schutters 29 Oct 2024

Source: © WPP Despite third-quarter results showing a strong performance from GroupM and WPP's winning of the Amazon media account, the network's expectations for the full year remain unchanged

Strong Q3 performance for WPP; full year expectations remain unchanged

23 Oct 2024

Suhana Gordhan of LoveSong to lead Radio & Audio at The One Show 2025

Suhana Gordhan of LoveSong to lead Radio & Audio at The One Show 2025

23 Oct 2024

Source: © 123rf People are increasingly seeking depth, authenticity, and sensory richness in their experiences, aiming to engage with the world in meaningful ways. this is one of five macro trends identified by the Accenture Life Trends 2025 report

5 global macro trends and consumer insights from the Accenture Song's Life Trends 2025 report

22 Oct 2024

Pernod-Ricard's Nthabi Motsoeneng to chair Warc Awards for Middle East & Africa 2025 jury

Pernod-Ricard's Nthabi Motsoeneng to chair Warc Awards for Middle East & Africa 2025 jury

17 Oct 2024

Source: © 123rf Ogilvy Africa has launched OBrio, an all-in-one media intelligence platform to optimize marketing spend and boost ROI

Ogilvy Africa launches OBrio, an all-in-one media intelligence platform

17 Oct 2024

Source: © Avid Following a settlement, the details of which have not been disclosed, Unilever has been dropped from the lawsuit by X

Is Elon Musk winning the legal war or losing the ad battle as Unilever and X settle

Danette Breitenbach 16 Oct 2024

Biased media coverage costs Africa $4.2bn on debt servicing

Biased media coverage costs Africa $4.2bn on debt servicing

15 Oct 2024

Source: © IMASA A coalition of African editor guilds and media owner organisations has partnered with Code for Africa’s (CfA) media research unit, CivicSignal, to build a database tracking title closures, staff losses and other market impacts

Calling on African media to map the media meltdown

14 Oct 2024

Source:

Fatima TV Media Awards call for entries from young members of the African media

4 Oct 2024

Razor’s Kalay Maistry leads Africa’s representation on PRCA Global Board

Razor’s Kalay Maistry leads Africa’s representation on PRCA Global Board

25 Sep 2024

(Image supplied) Virgin Active's global Leave the cult, Join the club campaign has premiered this September

Virgin Active’s new campaign Leave the cult, Join the club cuts through wellness fiction

25 Sep 2024

Deadlines have been announced. Source: Supplied.

The One Show 2025 unveils new categories and entry deadlines

25 Sep 2024

Source: © VOA News Meta will ban RT, Rossiya Segodnya and other Russian state media networks from its platforms including Facebook, Instagram, WhatsApp and Threads

Meta bans Russia state media across all platforms as “covert influence” operations threaten US election

Danette Breitenbach 17 Sep 2024

Source: © Campaign Live Troy Ruhanen is the global CEO of the newly formed Omnicom Advertising Group (OAG)

Omnicom forms OAG with Troy Ruhanen as global CEO

29 Aug 2024

Source:

Miss Universe Nigeria: When seizing the moment turns into a PR nightmare

Tlhogi Ngwato 26 Aug 2024

Source: © 123rf South Africa's ad market is expected to see 6.0% this year says Warc

Warc: SA's admarket to grow 6%, as global ad investment more than doubles

22 Aug 2024

Streaming platform Showmax launched its Premier League mobile subscription with a surprising marketing stunt starring Eric Cantona. Image supplied

Fans love Showmax's Premier League launch marketing stunt with Eric Cantona

21 Aug 2024

Banking and brews: South Africa's top brands navigate economic challenges

Banking and brews: South Africa's top brands navigate economic challenges

Kantar 20 Aug 2024

Why over 350 organisations share their news via a Biz Press Office

Why over 350 organisations share their news via a Biz Press Office

Bizcommunity.com 19 Aug 2024