Research News Africa

Subscribe & Follow

Advertise your job vacancies

(image supplied)

Warc and TikTok's connect media report tells brands to focus on relevance

Positive portrayals of men in ads boost brand equity and sales

19 Nov 2024

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

More news

Five Nigerian cities with business potential

Five Nigerian cities with business potential

Kate Douglas 4 Jun 2014

The story of the African consumer

The story of the African consumer

Laine Barnard 3 Jun 2014

Big data and the consumer experience for business

Big data and the consumer experience for business

Jose Capelo 30 May 2014

Getting more women into the workforce in Africa

Getting more women into the workforce in Africa

Joanne Bushell 29 May 2014

What is the next innovation in payments?

What is the next innovation in payments?

Frank Rizzo 26 May 2014

With thought and planning, email marketing can be a blast

With thought and planning, email marketing can be a blast

Louise Robinson 26 May 2014

Ask Africa Group appoints Ken McArthur as EC

Ask Africa Group appoints Ken McArthur as EC

23 May 2014

How to capitalise on Africa's rising middle class

How to capitalise on Africa's rising middle class

Golden Muzanago 21 May 2014

Lack of African audience research holding back TV market

Lack of African audience research holding back TV market

Sylvain Béletre 7 May 2014

Research shows Nigeria's Gen X more active online

Research shows Nigeria's Gen X more active online

5 May 2014

MEF releases third report in Global Consumer Insights Series

MEF releases third report in Global Consumer Insights Series

25 Apr 2014

African content will fast forward connectivity growth

African content will fast forward connectivity growth

Michele McCann 22 Apr 2014

Opportunities in the sports TV sector in Africa

Opportunities in the sports TV sector in Africa

22 Apr 2014

Expanding the customer funnel to increase conversions

Expanding the customer funnel to increase conversions

Johan Walters 18 Apr 2014

Second part of MEF three-country African Growth Market Study released

Second part of MEF three-country African Growth Market Study released

15 Apr 2014

Bottom line: It's about Africa

Bottom line: It's about Africa

Danette Breitenbach 11 Apr 2014

ZenithOptimedia releases its 'Global Adspend' forecasts

ZenithOptimedia releases its 'Global Adspend' forecasts

9 Apr 2014

Need for mobile data monitoring solutions on the increase

Need for mobile data monitoring solutions on the increase

7 Apr 2014

The storyteller of the future

The storyteller of the future

Danette Breitenbach 4 Apr 2014

Pinpoint media consumption tool to go live in Nigeria

Pinpoint media consumption tool to go live in Nigeria

25 Mar 2014

African skills wooed back from London

African skills wooed back from London

25 Mar 2014

Nigerian enterprises to deploy UCC solutions

Nigerian enterprises to deploy UCC solutions

20 Mar 2014

Study shows retailers how to best enter sub-Saharan Africa

Study shows retailers how to best enter sub-Saharan Africa

17 Mar 2014

SA and Egypt most active on Twitter

SA and Egypt most active on Twitter

13 Mar 2014

Flexible working to get more mothers back into the workforce

Flexible working to get more mothers back into the workforce

12 Mar 2014

A solution for working-hours issues in Africa

A solution for working-hours issues in Africa

Joanne Bushell 3 Mar 2014

CNN International launches 'Cocoa-nomics'

CNN International launches 'Cocoa-nomics'

28 Feb 2014

[Biz Takeouts Podcast] 82: An African Path to Success & Effective Measure

[Biz Takeouts Podcast] 82: An African Path to Success & Effective Measure

24 Feb 2014

Global survey on mobile advertising indicates high effectiveness

Global survey on mobile advertising indicates high effectiveness

21 Feb 2014

ID-10070323

More productive jobs for Africa's youth vital for the region's economic progress

29 Jan 2014

More news

Five Nigerian cities with business potential

Marketing & MediaFive Nigerian cities with business potential

Kate Douglas 4 Jun 2014

The story of the African consumer

Marketing & MediaThe story of the African consumer

Laine Barnard 3 Jun 2014

Big data and the consumer experience for business

Marketing & MediaBig data and the consumer experience for business

Jose Capelo 30 May 2014

Getting more women into the workforce in Africa

Marketing & MediaGetting more women into the workforce in Africa

Joanne Bushell 29 May 2014

What is the next innovation in payments?

Marketing & MediaWhat is the next innovation in payments?

Frank Rizzo 26 May 2014

With thought and planning, email marketing can be a blast

Marketing & MediaWith thought and planning, email marketing can be a blast

Louise Robinson 26 May 2014

Ask Africa Group appoints Ken McArthur as EC

Marketing & MediaAsk Africa Group appoints Ken McArthur as EC

23 May 2014

How to capitalise on Africa's rising middle class

Marketing & MediaHow to capitalise on Africa's rising middle class

Golden Muzanago 21 May 2014

Lack of African audience research holding back TV market

Marketing & MediaLack of African audience research holding back TV market

Sylvain Béletre 7 May 2014

Research shows Nigeria's Gen X more active online

Marketing & MediaResearch shows Nigeria's Gen X more active online

5 May 2014

MEF releases third report in Global Consumer Insights Series

Marketing & MediaMEF releases third report in Global Consumer Insights Series

25 Apr 2014

African content will fast forward connectivity growth

Marketing & MediaAfrican content will fast forward connectivity growth

Michele McCann 22 Apr 2014

Opportunities in the sports TV sector in Africa

Marketing & MediaOpportunities in the sports TV sector in Africa

22 Apr 2014

Expanding the customer funnel to increase conversions

Marketing & MediaExpanding the customer funnel to increase conversions

Johan Walters 18 Apr 2014

Second part of MEF three-country African Growth Market Study released

Marketing & MediaSecond part of MEF three-country African Growth Market Study released

15 Apr 2014

Bottom line: It's about Africa

Marketing & MediaBottom line: It's about Africa

Danette Breitenbach 11 Apr 2014

ZenithOptimedia releases its 'Global Adspend' forecasts

Marketing & MediaZenithOptimedia releases its 'Global Adspend' forecasts

9 Apr 2014

Need for mobile data monitoring solutions on the increase

Marketing & MediaNeed for mobile data monitoring solutions on the increase

7 Apr 2014

The storyteller of the future

Marketing & MediaThe storyteller of the future

Danette Breitenbach 4 Apr 2014

Pinpoint media consumption tool to go live in Nigeria

Marketing & MediaPinpoint media consumption tool to go live in Nigeria

25 Mar 2014

African skills wooed back from London

Marketing & MediaAfrican skills wooed back from London

25 Mar 2014

Nigerian enterprises to deploy UCC solutions

Marketing & MediaNigerian enterprises to deploy UCC solutions

20 Mar 2014

Study shows retailers how to best enter sub-Saharan Africa

Marketing & MediaStudy shows retailers how to best enter sub-Saharan Africa

17 Mar 2014

SA and Egypt most active on Twitter

Marketing & MediaSA and Egypt most active on Twitter

13 Mar 2014

Flexible working to get more mothers back into the workforce

Marketing & MediaFlexible working to get more mothers back into the workforce

12 Mar 2014

A solution for working-hours issues in Africa

Marketing & MediaA solution for working-hours issues in Africa

Joanne Bushell 3 Mar 2014

CNN International launches 'Cocoa-nomics'

Marketing & MediaCNN International launches 'Cocoa-nomics'

28 Feb 2014

[Biz Takeouts Podcast] 82: An African Path to Success & Effective Measure

Marketing & Media[Biz Takeouts Podcast] 82: An African Path to Success & Effective Measure

24 Feb 2014

Global survey on mobile advertising indicates high effectiveness

Marketing & MediaGlobal survey on mobile advertising indicates high effectiveness

21 Feb 2014

ID-10070323

Marketing & MediaMore productive jobs for Africa's youth vital for the region's economic progress

29 Jan 2014

Flexible working: The make-or-break of job offers

Marketing & MediaFlexible working: The make-or-break of job offers

24 Jan 2014

MEF releases Mobile Money Insight Report

Marketing & MediaMEF releases Mobile Money Insight Report

22 Jan 2014

Majority of CEOs in Africa to take to tech in 2014

Marketing & MediaMajority of CEOs in Africa to take to tech in 2014

15 Jan 2014

Drive for multi-screen marketing to dominate 2014, says Millward Brown's annual predictions

Marketing & MediaDrive for multi-screen marketing to dominate 2014, says Millward Brown's annual predictions

Kantar 13 Jan 2014

The rise of Mobile 3.0

Marketing & MediaThe rise of Mobile 3.0

8 Jan 2014

Luxury goods firms taking the battle to Africa

Marketing & MediaLuxury goods firms taking the battle to Africa

Zeenat Moorad 27 Dec 2013

'Beyond Retail' for Africa

Marketing & Media'Beyond Retail' for Africa

Danette Breitenbach 17 Dec 2013

Zimbabwe Media Body launches Gender and Professionalism Report

Marketing & MediaZimbabwe Media Body launches Gender and Professionalism Report

Simba Nembaware 17 Dec 2013

Market report on VoD and Africa released

Marketing & MediaMarket report on VoD and Africa released

Sylvain Béletre 13 Dec 2013

Global trends in Print and Digital readership measurement

Marketing & MediaGlobal trends in Print and Digital readership measurement

13 Dec 2013

Let's do Biz