Influencers | Bizcommunity

Influencers | Bizcommunity

News

The new marketing funnel: How community influence drives conversions

Marketing

The new marketing funnel: How community influence drives conversions

Issued by Brand Influence Agency 2 days

Social Media

Beyond influencers: How digital creators are building real businesses

3 days

Liberty Two Degrees shines again at the 2024 Footprint Awards with 22 accolades

Retail

Liberty Two Degrees shines again at the 2024 Footprint Awards with 22 accolades

Issued by Taryn Louche Creative 3 days

#CreativeCircle: Is South African design lacking consciousness?

Design

#CreativeCircle: Is South African design lacking consciousness?

Shane de Lange 24 Feb 2025

The marketing shake-up: Why 2025 is a turning point

Marketing

The marketing shake-up: Why 2025 is a turning point

Issued by AAA School of Advertising 24 Feb 2025

Hospitality

Top travel trends to watch: Wellness, unique hotels, and the power of influencers

18 Feb 2025

Social Media

20 years of YouTube: 8 key innovations that have helped the video platform achieve its success

Alex Connock 18 Feb 2025

Launch of Havas Play in Africa empowers brands across the continent to play in culture

Marketing

Launch of Havas Play in Africa empowers brands across the continent to play in culture

Issued by Havas Johannesburg 18 Feb 2025

PR & Communications

Thriving in public relations: 5 essential tips for success

Zamokuhle Ntsele 13 Feb 2025

The IAB South Africa Bookmark Awards 2025 entries are officially open (Image supplied)

IAB Bookmarks Awards

#Bookmarks2025: Showcase your digital brilliance as entries open

11 Feb 2025

Meal replacements and South Africa’s approach to weight management

Wellness

Meal replacements and South Africa’s approach to weight management

Issued by KLA 11 Feb 2025

Christina Naidoo, COO Huawei South Africa

4th Industrial Revolution

Rewiring STEM to accelerate girls and women empowerment

Christina Naidoo 11 Feb 2025

3 big emerging commerce developments South African brands need to know about right now

E-commerce

3 big emerging commerce developments South African brands need to know about right now

Lebo Moerane 10 Feb 2025

What is community influencer marketing?

Marketing

What is community influencer marketing?

Issued by Brand Influence Agency 6 Feb 2025

#BizTrends2025: 7 trends for retailers to '2020-thrive'

Trends

#BizTrends2025: 7 trends for retailers to '2020-thrive'

Evan-Lee Courie 6 Feb 2025

Grant Lapping is a digital executive at Midnight. Source: Supplied.

Digital

#BizTrends2025: Grant Lapping | 3 trends dominating search: GEO, social search and voice

Grant Lapping 5 Feb 2025

#BizTrends2025: Special Effects Media’s Kelly Kaimowitz - Creating a lasting impact through influencer marketing

Social Media

#BizTrends2025: Special Effects Media’s Kelly Kaimowitz - Creating a lasting impact through influencer marketing

Kelly Kaimowitz 3 Feb 2025

Dr Melanie van Rooy. Source: Supplied.

Marketing

#BizTrends2025: Dr Melanie van Rooy, CMO at Clicks - Experiential marketing key to retail future

Melanie van Rooy 31 Jan 2025

#BizTrends2025: VML SA's Inga Sikweyiya - What really matters to South African youth in 2025

Youth Marketing

#BizTrends2025: VML SA's Inga Sikweyiya - What really matters to South African youth in 2025

Inga Sikweyiya 31 Jan 2025

Actorvate Influencer Marketing embraces the rise of UGC with new division for brands

Marketing

Actorvate Influencer Marketing embraces the rise of UGC with new division for brands

Issued by Actorvate Influencer Marketing 29 Jan 2025

Image source: Dilok Klaisataporn –

Trends

#BizTrends2025: What does IP law look like in 2025 and beyond?

Alicia van der Walt, Tshireletso Tlholoe, and Marcelle Samons 28 Jan 2025

Ogilvy Africa Network launches Ogilvy One in SSA with Jason Smit as managing partner

CRM, CX, UX

Ogilvy Africa Network launches Ogilvy One in SSA with Jason Smit as managing partner

28 Jan 2025

VML’s 11th annual trends study says looking ahead, 2025 will be a year of both immense challenge and opportunity for brands in South Africa (Image supplied)

Marketing & Media

The Future 100: 2025 - A year of challenge and opportunity for brands

27 Jan 2025

Social Media

Spotting the signs: Avoiding fake PR gifting scams

24 Jan 2025

Judith Mugeni says success in 2025 will mean harnessing the power of sponsorship in a futuristic environment by returning to fundamental principles (Image supplied)

Marketing

#BizTrends2025: Judith Mugeni - Back to the future, sponsorship in 2025

Judith Mugeni 24 Jan 2025

#BizTrends2025: Vodacom’s Andisa Ntsubane – The anatomy of winning brands in 2025

Marketing

#BizTrends2025: Vodacom’s Andisa Ntsubane – The anatomy of winning brands in 2025

Andisa Ntsubane 22 Jan 2025

Orange Ink's Portia Mvubu examines the shift in influencer marketing from popularity to genuine influence, referred to as “social opinion leadership" by some brands (image supplied)

Social Media

#BizTrends2025: Orange Ink's Portia Mvubu - Redefining influence, from popularity to leadership and other influencer marketing trends

Portia Mvubu 21 Jan 2025

Source: © 123rf Warc’s The Future of Media 2025 highlights trends in media planning, advertising investments and the media ecosystem

Media

Warc: Media in 2025 - Defined by abundance, driven by algorithms

20 Jan 2025

Albert Makoeng, managing director, influencer division at Nfinity says the rise of creator-led commerce is a profound shift in media consumption (Image supplied)

Media

#BizTrend2025: Nfinity’s Albert Makoeng - The rise of creator-led commerce a profound shift in media consumption

Albert Makoeng 17 Jan 2025

#BizTrends2025: PR Powerhouse’s Lebo Madiba - Breaking through in 2025: Trust, personalities, and the new rules of engagement

Media

#BizTrends2025: PR Powerhouse’s Lebo Madiba - Breaking through in 2025: Trust, personalities, and the new rules of engagement

Lebo Madiba 16 Jan 2025

#BizTrends2025: Rirhandzu Shingwenyana's 3 social media trends influencing marketing in 2025

Social Media

#BizTrends2025: Rirhandzu Shingwenyana's 3 social media trends influencing marketing in 2025

Rirhandzu Shingwenyana 15 Jan 2025

#BizTrends2025: Joe Public Engage's Mandlakazi Mpahlwa highlights 3 factors driving PR

PR & Communications

#BizTrends2025: Joe Public Engage's Mandlakazi Mpahlwa highlights 3 factors driving PR

13 Jan 2025

President and CEO of Scopen, Cesar Vacchiano examines the trends shaping marketing in 2025 (Image supplied)

Marketing

#BizTrends2025: Scopen's Cesar Vacchiano - The trends shaping marketing in 2025

Cesar Vacchiano 13 Jan 2025

What dietitians say about 2025’s top nutrition trends

Trends

What dietitians say about 2025’s top nutrition trends

Issued by Association for Dietetics in South Africa 9 Jan 2025

Media

As trust plummets, how can mainstream media rebuild credibility?

Anita Varma 6 Jan 2025

Charity Ekezie dispels myths about Africa on social media. Source: Instagram.

Social Media

Nigerian TikTok star Charity Ekezie uses hilarious skits to dispel ignorance about Africa

Rowland Chukwuemeka Amaefula 2 Jan 2025

Social Media

What does the X exodus to Bluesky mean for journalism?

Craig Robertson 27 Dec 2024

Source: © 123rf Amanda Chikara, marketing specialist, FamilySearch – Southern Africa says the changes we’re witnessing are not mere trends but foundational shifts that will define the future of marketing

Marketing

Marketers be warned: Adapt or become obsolete

Amanda Chikara 30 Dec 2024

Nedbank's latest campaign shines light on financial abuse against women

Advertising

Nedbank's latest campaign shines light on financial abuse against women

Issued by Joe Public 18 Dec 2024

Crocs celebrate Sandals Day at Cabo Beach Club

Retailers

Crocs celebrate Sandals Day at Cabo Beach Club

17 Dec 2024

Dentsu Influence launches to transform influencer marketing with AI and data-driven approach

Digital

Dentsu Influence launches to transform influencer marketing with AI and data-driven approach

Issued by Dentsu 17 Dec 2024

https://communities.springernature.com/

Marketing & Media

Part 1: Agency Scope Brazil 2024/25 study: Brazilian advertiser companies revenue reaches R$ 3.6bn

13 Dec 2024

Media

‘News influencers’ are racking up billions of views – and not checking their facts

Kelly Fincham 13 Dec 2024

How to stand out in a sea of influencers

Marketing

How to stand out in a sea of influencers

Issued by Dentsu 12 Dec 2024

Marketing

SUV brand Jetour recruits five local lifestyle, travel and tech trendsetters

6 Dec 2024

Lipton kicks off summer in style with sizzling Play for Summer campaign

Promotions & Activations

Lipton kicks off summer in style with sizzling Play for Summer campaign

Issued by DNA Brand Architects 5 Dec 2024

Recycling influencers - Are we just following the herd? Unpopular opinion by a HOD

Marketing

Recycling influencers - Are we just following the herd? Unpopular opinion by a HOD

Suwi Kabwe, Issued by Wetpaint Advertising 4 Dec 2024

South Africa’s first Influencer Benchmark Report sets the stage for more impactful campaigns in 2025

Marketing

South Africa’s first Influencer Benchmark Report sets the stage for more impactful campaigns in 2025

Issued by YOUKNOW Technologies 3 Dec 2024

From dive to thrive: How PR can resuscitate a launch flop

PR & Communications

From dive to thrive: How PR can resuscitate a launch flop

Emma Rijkers, Issued by Hook, Line & Sinker 29 Nov 2024