Consumer psychology | Bizcommunity

Consumer psychology | Bizcommunity

News

Why empathy is redefining customer experience in a digital world

CRM

Why empathy is redefining customer experience in a digital world

Liezel Jonkheid 22 Oct 2024

Gamification: The game-changer in your marketing mix

Marketing

Gamification: The game-changer in your marketing mix

Issued by IMC Conference 19 Aug 2024

7 skills every CX interviewer needs

CRM

7 skills every CX interviewer needs

Liezel Jonkheid 12 Feb 2024

#BizTrends2024: Matthew van der Valk - 4 trends that will influence consumer spending

Trends

#BizTrends2024: Matthew van der Valk - 4 trends that will influence consumer spending

Matthew van der Valk 12 Jan 2024

Promotions & Activations

Festive season frenzy: How to activate brand awareness this Black Friday and beyond

Issued by Tradeway 1 Nov 2023

Why qualitative data is key to unleashing great customer experiences

CRM

Why qualitative data is key to unleashing great customer experiences

Liezel Jonkheid 24 Oct 2023

Unlocking collaboration for exceptional customer experience

CRM

Unlocking collaboration for exceptional customer experience

Liezel Jonkheid 19 Sep 2023

Out of the mouths of interns

Education

Out of the mouths of interns

Issued by Boomtown 19 Jul 2023

Source: © Julia Larson When it comes to shaping your customer experience and service delivery, do not underestimate the emotional and psychological state of South Africans

CRM, CX, UX

8 great CX fundamentals to get your customers back to love doing business with you again

Liezel Jonkheid 8 May 2023

Cancel culture and the destruction of brands

Branding

Cancel culture and the destruction of brands

Sid Peimer 9 Mar 2022

Covid-19 is giving us a new appreciation for physical shops

Retailers

Covid-19 is giving us a new appreciation for physical shops

Cathrine Jansson-Boyd 14 May 2021

Marketing

EXCLUSIVE: Natasha Maharaj, marketing director at Distell, takes us behind Distell's brand campaigns

Evan-Lee Courie 18 Mar 2021

Wildu du Plessis

Trends

#BizTrends2021: Key industry group trends in post-pandemic Africa

Wildu du Plessis 6 Jan 2021

Data in business - and when to call in the cavalry

Marketing

Data in business - and when to call in the cavalry

Caitlin Bauristhene, Issued by KLA 9 Oct 2020

Worldwide surge in purchase of life insurance in the wake of Covid-19

Insurance & Actuarial

Worldwide surge in purchase of life insurance in the wake of Covid-19

Issued by Simply Financial Services 5 Jun 2020

Business unusual - Research webinar

Radio & Audio

Business unusual - Research webinar

Issued by Primedia Broadcasting 6 May 2020

When the coronavirus gets tough, the tough get stockpiling

Retail

When the coronavirus gets tough, the tough get stockpiling

Xiaodan Pan, Benny Mantin and Martin Dresner 3 Apr 2020

Consumer behaviour intensifies as Covid-19 outbreak forces new shopping patterns

Research

Consumer behaviour intensifies as Covid-19 outbreak forces new shopping patterns

26 Mar 2020

Image supplied.

Advertising

How to create TV ads that deliver REAL business results

Cristina de Vierna 8 Oct 2019

5 ways to shift consumers towards sustainable behaviour

ESG

5 ways to shift consumers towards sustainable behaviour

David J. Hardisty, Katherine White and Rishad Habib 11 Sep 2019

The Ikea effect: how we value the fruits of our labour over instant gratification

Research

The Ikea effect: how we value the fruits of our labour over instant gratification

Gary Mortimer, Frank Mathmann and Louise Grimmer 22 May 2019

Consumer psychologist Dr Cathrine Jansson-Boyd, Guido van Staveren van Dijk from Moyee Coffee and Anthony Hehir of DSM’s Nutrition Improvement Program.

Media

Epica Awards: Keynote speakers for Creative Circles announced

5 Nov 2018

Why and how retailers turn everyday items into 'must-have' collectables

Retail Marketing

Why and how retailers turn everyday items into 'must-have' collectables

Louise Grimmer and Martin Grimmer 14 Sep 2018

Untrustworthy memories make it hard to shop ethically

ESG

Untrustworthy memories make it hard to shop ethically

Rebecca Walker Reczek, Daniel Zane and Julie Irwin 16 Jan 2018

#Newsmaker: Mandy Leontakianakis guides Havas into 2018

Marketing

#Newsmaker: Mandy Leontakianakis guides Havas into 2018

Jessica Tennant 15 Dec 2017

Havas Southern Africa appoints Chief Strategy Officer

Advertising

Havas Southern Africa appoints Chief Strategy Officer

Issued by Havas Johannesburg 17 Nov 2017

SEOmoz lands in the Mother City

Digital

SEOmoz lands in the Mother City

Issued by Synergize Online 1 Feb 2013

ABN360 appoints new group head of corporate communications

Media

ABN360 appoints new group head of corporate communications

25 Jul 2012

Advertising

AMASA celebrates women in business at August meeting!

Issued by Amasa 19 Aug 2004

Radio & Audio

SA Radio Moves to the BEAT

31 Oct 2002