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...I've also learned a lot about the media, and how to reach consumers and businesses directly through social media; I've also learned how to enlist support from influencers such as politicians, Third Sector organisations and academics. I've also figured out how to build brands' reputation through corporate social responsibility programmes and keep them out of the glare of public attention when things go wrong.

In my years I've been lucky enough to work with some amazing people and brands. I've played a small and inconsequential part in the development of the technology industry (working with Dimension Data MEA ) and played a role in helping reduce the amount of energy - and therefore carbon - people use (with Genergy). I've been part of a huge team helping transform Eveready as it becomes a major force in FMCG.

But more than all of this, I've met some of the most brilliant people along the way: thinkers, do-ers, creatives; those with passion; those with drive; those who want to change the world, and those who already have. Everyone has helped me learn more about the art and science of PR.