John Laurence
John is MD of HeadSpace Neuromarketing and is an experienced marketer with over 15 years in the marketing and advertising industry. As well as having worked in marketing research, he has headed the marketing divisions of two blue-chip global brands in South Africa and has developed strategy for several well-known brands. Contact him on tel +27(0)83 230 8764 or email zib.ecaps-daeh@nhoj.
The attention economy
John Laurence 13 Nov 2018
How emotion affects advertising
John Laurence 25 May 2017
Brand trust - It's in the eyes
John Laurence 3 Aug 2015
A stranger to your selfie
John Laurence 24 Jul 2015
How do you boil a frog?
John Laurence 21 Jul 2015
So you think you know brands?
John Laurence 12 Mar 2015
Why we need creativity
John Laurence 4 Apr 2014
Lousy intuition
John Laurence 15 Jan 2013
Creating strong brand memory maps
John Laurence 22 Nov 2012