This means that online experience needs to be aligned with the main event strategy or objective because social media can be a powerful tool to promote your event while building strong relationships with suppliers and more importantly, engaging with your audience. Our Digital Marketing Team have specific Go-To’s for our clients looking to maximise the use of their social media platforms on event days and we’re keen to share them with you in our latest blog. Read it here: https://www.wrxgrp.co.za/best-social-media-practice-live-events/.