Agencies and brand teams from around South Africa congregated, awaiting verdicts on whether their campaigns would be deemed worthy of a Gold, Silver or Bronze. Look for the #NewGenAwards on Twitter to view a running commentary from attendees of the evening.
Gorilla received two golds and two silvers for the following submissions:
Outstanding Customer Care Using Social Media
Gold - POND'S
Mobile Marketing Excellence
Gold - Stork Bake
Silver - POND'S
Best Online Competition
Silver - AXE
"This is our second year entering the New Generation Awards. It's always an entertaining event," said CEO and co-founder Jordan Wallace. "We had nine out of ten submissions listed as finalists and four of those took an award home, so it was a successful evening for us."
About Gorilla
Hello. We are Gorilla. You can think of us as a digital agency helping brands and companies meet marketing and business objectives through creative, digital solutions. We see ourselves as a group of people privileged to have the opportunity to do really cool stuff. We are honoured to take on the voice of some of South Africa's leading brands and, through design, creative, strategy or daydream, we work so that every interaction a fan or follower has with a brand is a good one.
You can follow our missions to build brand love on Twitter as @GorillaCM, like our Facebook page at Facebook.com/GorillaCreativeMedia or check out our musings by visiting www.gorillacreativemedia.com. Queries can be sent to mc.allirog@olleh.