Latest newsOver the last 54 years, we really have seen it all at Ebony+Ivory. How life and our ways of working – and what we are working on – has changed over this time. 1 Nov 2024 Read more As we approach the end of the year, I find this is a good time for reflection and planning. I start with a review of what we’ve achieved and what we need to do better. This year, I went back a little further and found myself looking at the old advertising my father had done in the 90’s for our agency. 29 Aug 2024 Read more Ebony+Ivory (E+I), the long standing independent integrated agency, is headed by several fearless women taking the lead and making E+I stronger by boosting its growth as an agency, retaining the biggest clients whilst rapidly investing in new business acquisition to grow the agency exponentially. 15 Aug 2024 Read more In today's fast-paced digital world, having a robust online presence isn't just beneficial, it's essential. At Ebony+Ivory, we specialise in crafting bespoke digital solutions that are not only data-driven but encompass a 360-degree approach to digital strategy. This means that we are proactive and adaptive; ensuring the delivery of optimal results to meet the ever-evolving digital landscape. From in-depth online research and digital strategy formulation to optimised website development and dynamic social media content creation, we cover all bases to elevate your digital presence. 26 Jul 2024 Read more It’s been a whirlwind start to the year, and I’ve determined that flux is my new buzzword. I’ve moved on from being ‘agile’ to something I believe is more in line with what we need to be, and that is fluid and blended. 24 Jun 2024 Read more With an exceptional run of new account wins, Ebony+Ivory is poised for growth both locally and internationally. 23 Feb 2024 Read more Ebony+Ivory Integrated Advertising Agency, a strategic brand reputation consultancy, aims to enter the burgeoning East Africa market for growth. In an interview with Business Day, MD Nombini Mehlomakulu reveals the company’s growth strategy and objectives for 2024. 29 Jan 2024 Read more Communication agency, Ebony+Ivory announces exciting increase in black female ownership to 51%. 18 Dec 2023 Read more Ebony+Ivory is a specialist services agency that combines the expert skills required for each of the myriad of services every marketing company needs under one roof. With our expertise and access to the latest trends and technology, Ebony+Ivory can optimise your campaigns, save you time, money and resources. 16 Nov 2023 Read more Performance-based marketing is a critical part of any integrated marketing plan but it requires specialist skills and experience to achieve the exceptional results that are possible. 18 Aug 2023 Read more I had an interesting conversation last week about whether a traditionally B2C advertising agency can deliver effectively to a B2B client. I have always thought there was little difference between the services a creative advertising agency should offer a client, regardless of whether they are B2C or B2B. But I did pause to calibrate my response, and I think it's worth sharing for anyone else pondering this question as we continue to see an increase in B2B brands actually investing in brand development. 12 Jul 2023 Read more I recently watched a masterclass from Cesar Vacchiano, global CEO and co-founder of Scopen, on the Agency Scope global trends that have emerged in the past 12 months and which are expected to guide the industry into the future. Of the many interesting trends and insights shared, there was one that truly stood out for me... it was the complexity that CMO's are facing in having to manage 12 or more agency partners. It's a trend that seems to be the norm in the world as well as here at home (in South Africa) right now. I was astonished... Twelve? That's a lot of partners - with a lot of people and a lot of tasks inside each partnership - to manage, control, measure, track, finance and coordinate! 31 May 2023 Read more Admittedly, as the head of a creative agency, this wasn't a question I thought I'd ever have to seriously answer. But the question has surfaced and I'd like to empathically say, YES! copywriting is still important and possibly more important than ever. I can only assume that copywriting is being taken for granted because it is so pervasive in our everyday lives. Copywriting is everywhere. Ads, videos, blogs, books, emails, product descriptions... all copywriting. 9 Feb 2023 Read more Neither traditional nor digital media should be seen in isolation in advertising and media strategy, and neither should these media streams be planned or bought as such. Both need to sit around the same table, albeit virtually, to secure strategic integrity and seamless campaign integration. 22 Sep 2022 Read more Oryx+Crake serves brands as transparency truthsayers for digital campaign clout that doesn't cut corners but cuts the creative cloth based on real-time data-driven insight. 1 Jul 2022 Read more Ebony+Ivory, an agency which delivers campaigns for brands across South Africa and other markets that includes the UK, China, India, and Europe has invested in growth of advertising and media companies and professionals based in the Western Cape, as it launches a new office in the region. 10 Jun 2022 Read more There has been a lot of talk about the metaverse, however, as a concept, it is not fully formed yet and the question remains, what impact will it truly have? 8 Jun 2022 Read more Yesterday's boxes can't hold the future. Those vociferously demanding a return to conspicuous consumption, endless motoring, the rollout of urban sprawl and the long-term security of home ownership in bucolic suburbia may have missed a few pointers. 29 Mar 2022 Read more In this valuable marketing strategy tutorial, renowned South African media coach - Gordon Muller - workshops audience identifying Socio-Economic Measures (SEMs). He maps out aha-moment scenarios to answer the question, "How do we go about finding the right path in our media choices?" He helps marketers figure out how to find the nuggets of audience intelligence in Fusion. 17 Dec 2021 Read more There's #creative freedom in the last three trends that we explore in this week's Creative Curves series grand finale. If you missed the first two blogs in our Ebony+Ivory Design Leadership Series, take a quick click check here. 22 Sep 2021 Read more
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