![The role of mobile in building brand loyalty](https://biz-file.com/c/1804/437042-208x117.jpg?2)
Subscribe to daily business and company news across 19 industries
×![The role of mobile in building brand loyalty](https://biz-file.com/c/1804/437042-208x117.jpg?2)
![Ghana's Kudobuzz makes second acquisition of year](https://biz-file.com/c/1804/436778-208x117.jpg)
![H&M’s New Routine sportswear campaign featuring graffiti artist Revok’s unauthorised artwork in the background. © H&M](https://biz-file.com/c/1804/436008-208x117.png?2)
![Easy steps to effective crisis communication](https://biz-file.com/c/1804/435239-208x117.jpg?2)
![Caroline Kende-Robb is chief advisor to Rt. Hon. Gordon Brown, chair of the UK Education Commission.](https://biz-file.com/c/1803/434662-208x117.jpg)
![Nicholas Haralambous](https://biz-file.com/c/1803/434640-208x117.jpg?2)
![President Paul Kagame. Image credit: Village Urugwiro via](https://biz-file.com/c/1803/434016-208x117.jpg?2)
![Sharpening African manufacturers' competitive edge with technology](https://biz-file.com/c/1803/433906-208x117.jpg)
![IFEC product standpoints for African airlines, tech-savvy passengers and content producers](https://biz-file.com/c/1803/433695-208x117.jpg?2)
![Gulivery.](https://biz-file.com/c/1803/433528-208x117.jpg)
![#ECMA18: Cracking e-commerce conversion](https://biz-file.com/c/1803/433475-208x117.jpg?2)
![Consumer engagement today is shaped by technology](https://biz-file.com/c/1803/433364-208x117.jpg?2)
![#SeamlessAfrica: Store 4.0 is an attitude, not a technology](https://biz-file.com/c/1803/432837-208x117.jpg?2)
![#SeamlessAfrica: An Afrocentric approach to store design](https://biz-file.com/c/1803/432572-208x117.jpg?2)
More news
![The role of mobile in building brand loyalty](https://biz-file.com/c/1804/437042-208x117.jpg?2)
![Ghana's Kudobuzz makes second acquisition of year](https://biz-file.com/c/1804/436778-208x117.jpg)
![H&M’s New Routine sportswear campaign featuring graffiti artist Revok’s unauthorised artwork in the background. © H&M](https://biz-file.com/c/1804/436008-208x117.png?2)
![Easy steps to effective crisis communication](https://biz-file.com/c/1804/435239-208x117.jpg?2)
![Caroline Kende-Robb is chief advisor to Rt. Hon. Gordon Brown, chair of the UK Education Commission.](https://biz-file.com/c/1803/434662-208x117.jpg)
![Nicholas Haralambous](https://biz-file.com/c/1803/434640-208x117.jpg?2)
![President Paul Kagame. Image credit: Village Urugwiro via](https://biz-file.com/c/1803/434016-208x117.jpg?2)
![Sharpening African manufacturers' competitive edge with technology](https://biz-file.com/c/1803/433906-208x117.jpg)
![IFEC product standpoints for African airlines, tech-savvy passengers and content producers](https://biz-file.com/c/1803/433695-208x117.jpg?2)
![Gulivery.](https://biz-file.com/c/1803/433528-208x117.jpg)
![#ECMA18: Cracking e-commerce conversion](https://biz-file.com/c/1803/433475-208x117.jpg?2)
![Consumer engagement today is shaped by technology](https://biz-file.com/c/1803/433364-208x117.jpg?2)
![#SeamlessAfrica: Store 4.0 is an attitude, not a technology](https://biz-file.com/c/1803/432837-208x117.jpg?2)
![#SeamlessAfrica: An Afrocentric approach to store design](https://biz-file.com/c/1803/432572-208x117.jpg?2)
![Nomfundo Dlamini, Tank Research founder.](https://biz-file.com/c/1803/432500-208x117.jpg)
![Amna Elshandaweely's latest fashion collection launched at Design Indaba 2018 in Cape Town, South Africa.](https://biz-file.com/c/1802/430658-208x117.jpg)
![Unilever threatens to pull ads from 'divisive platforms'](https://biz-file.com/c/1802/429179-208x117.jpg?2)
![Brand consistency: Taking marketing to a higher level](https://biz-file.com/c/1802/428184-208x117.jpg?2)
![Four fast ways to maximise in-store promotions](https://biz-file.com/c/1802/428022-208x117.jpg?2)
![Mall for Africa expands to 11 new markets](https://biz-file.com/c/1802/427968-208x117.jpg?2)
![Africa's consumer goods and retail sectors driven by expanding middle class, tech development](https://biz-file.com/c/1802/427612-208x117.jpg?2)
![#BizTrends2018: The new rules of retail](https://biz-file.com/c/1801/427106-208x117.jpg?1)
![Image supplied.](https://biz-file.com/c/1801/426717-208x117.jpg?2)
![Image credit: bruce mars via](https://biz-file.com/c/1801/426246-208x117.jpg?2)
![(c) Stefan Holm -](https://biz-file.com/c/1801/425301-208x117.jpg?2)
![#BizTrends2018: Tight budgets, customer demand and African pride driving retail competitiveness](https://biz-file.com/c/1712/423196-208x117.jpg?1)
![#BizTrends2018: The call for authentic, experiential retail design](https://biz-file.com/c/1801/424521-208x117.jpg?1)
![Nigerian startup Touchabl launches picture-searching app](https://biz-file.com/c/1712/422426-208x117.jpg)
![Less than 30% of Africa's e-commerce startups profitable](https://biz-file.com/c/1712/421995-208x117.jpg?2)
![Tiger eyes Africa expansion](https://biz-file.com/c/1711/420831-208x117.jpg?2)
![Vincent Magwenya](https://biz-file.com/c/1711/420765-208x117.jpg?2)
![Using brands as a 'force for good'](https://biz-file.com/c/1711/418563-208x117.jpg)
![Image credit: .](https://biz-file.com/c/1711/418386-208x117.jpg?2)
![Image credit: Pixabay via .](https://biz-file.com/c/1711/418334-208x117.jpg?2)
Simplicity to the power of three
Glen Meier 13 Nov 2017
![Google Shopping showing exponential growth for early adopters](https://biz-file.com/c/1711/417277-208x117.jpg?2)
![Airport retail gets virtual at OR Tambo](https://biz-file.com/c/1711/417151-208x117.jpg?2)
![Africa's consumption revolution](https://biz-file.com/c/1711/417093-208x117.jpg)
![MySidekick shopping app launches across SA](https://biz-file.com/c/1711/416891-208x117.jpg?2)
![Tailoring the customer experience boosts online sales](https://biz-file.com/c/1710/416695-208x117.jpg?2)
Tailoring the customer experience boosts online sales
Michael J. Armstrong and Narongsak (Tek) Thongpapa 31 Oct 2017
![South African retail compound annual growth rate.](https://biz-file.com/c/1710/416198-208x117.jpg?2)
![](/res/img/s.gif)