Most commented Marketing news in Africa

Last 2 days|Last 7 days|Last 30 days

More news

Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024

Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending

25 Jul 2024

Ascential, the Cannes Lions festival owner, as been bought out by its rival Informa

Cannes Lion Festival bought out by rival business, informa

Danette Breitenbach 24 Jul 2024

#BehindtheIMC: Steve Babaeko, X3M Ideas - "Be the superheroes in a Marvel film"

#BehindtheIMC: Steve Babaeko, X3M Ideas - "Be the superheroes in a Marvel film"

18 Jul 2024

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Messaging the preferred method for customers to interact with brands says research

9 Jul 2024

Building meaningful brands for modern Africa

Building meaningful brands for modern Africa

Epic Lion 1 Jul 2024

Tag Collective: Innovation for Africa

Tag Collective: Innovation for Africa

Tag Collective 26 Jun 2024

The world’s most chosen brands

The world’s most chosen brands

Kantar 19 Jun 2024

(Image supplied) Founder of the DStv Content Creator Awards Manuela Dias De Deus, MD of communications agency, One-eyed Jack, talks about the awards' evolution

DStv Content Creators Awards' evolution

14 Jun 2024

Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands

Kantar 12 Jun 2024

Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account

Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

7 Jun 2024

Joe Public named Most Effective Independent Agency in the region in the 2023 Global Effie Index

Joe Public named Most Effective Independent Agency in the region in the 2023 Global Effie Index

Joe Public 7 Jun 2024

Survival of the fittest: How the media apocalypse is forcing PR and marketing to reinvent themselves

Survival of the fittest: How the media apocalypse is forcing PR and marketing to reinvent themselves

Adam Hunter, Hook, Line & Sinker 5 Jun 2024

Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists

#Cannes2024 : Innovation, Glass and Titanium Shortlists released

Danette Breitenbach 4 Jun 2024

Prepare your brand for the future with this not-so-average agency

Style ID 3 Jun 2024

More news

#BehindtheIMC: Steve Babaeko, X3M Ideas - "Be the superheroes in a Marvel film"

#BehindtheIMC: Steve Babaeko, X3M Ideas - "Be the superheroes in a Marvel film"

18 Jul 2024

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Messaging the preferred method for customers to interact with brands says research

9 Jul 2024

Building meaningful brands for modern Africa

Building meaningful brands for modern Africa

Epic Lion 1 Jul 2024

Tag Collective: Innovation for Africa

Tag Collective: Innovation for Africa

Tag Collective 26 Jun 2024

The world’s most chosen brands

The world’s most chosen brands

Kantar 19 Jun 2024

(Image supplied) Founder of the DStv Content Creator Awards Manuela Dias De Deus, MD of communications agency, One-eyed Jack, talks about the awards' evolution

DStv Content Creators Awards' evolution

14 Jun 2024

Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands

Kantar 12 Jun 2024

Source: © LinkedIn Dentsu’s Carat has been appointed to Pernod Ricard's €100m EMEA media planning and buying account

Dentsu’s Carat wins Pernod Ricard's €100m EMEA media planning and buying account

7 Jun 2024

Joe Public named Most Effective Independent Agency in the region in the 2023 Global Effie Index

Joe Public named Most Effective Independent Agency in the region in the 2023 Global Effie Index

Joe Public 7 Jun 2024

Survival of the fittest: How the media apocalypse is forcing PR and marketing to reinvent themselves

Survival of the fittest: How the media apocalypse is forcing PR and marketing to reinvent themselves

Adam Hunter, Hook, Line & Sinker 5 Jun 2024

Source: © Cannes Lions the Cannes Lions 2024 has released its first shortlists

#Cannes2024 : Innovation, Glass and Titanium Shortlists released

Danette Breitenbach 4 Jun 2024

Prepare your brand for the future with this not-so-average agency

Style ID 3 Jun 2024

Image supplied. Three South African agencies - Promise, Accenture Song and LePub - have been named in the NYF 2024 shortlist

3 SA agencies named in New York Festivals 2024 shortlist

3 Jun 2024

Source: UG Standard Metropolitan Republic Uganda at the 2023 Silverback Awards. Pictured centre is Josephine Muvumba, MD

#AfricaMonth: Josephine Muvumba, MD, Metropolitan Republic Uganda - Bringing Africa closer

Danette Breitenbach 31 May 2024

MTN tops Brand Finance Africa 200 2024 rankings

27 May 2024

The Stream of Consciousness

Updated: D&AD Awards 2024: SA brings home 8 Pencils

27 May 2024

Source: © Ekonomist The MMA SA is launching the inaugural sub-Saharan Africa Smarties (SSA Smarties) this year, expanding into key markets like Kenya and Nigeria

MMA SA launches inaugural sub-Saharan Africa Smarties in Kenya and Nigeria

24 May 2024

Source: © 123rf A CMO study has found that chief marketing officers appear clear, confident, and intentional in where Gen AI integration and application will deliver the best results in marketing process improvement and execution in 2024

A clear and confident shift in marketing technology as CMOs embrace AI

22 May 2024

Image supplied. The final and full shortlist for the D&AD Awards has been released and the 62nd D&AD Awards ceremony takes place tomorrow, Wednesday 22 May in London

Full D&AD shortlist revealed

21 May 2024

The 62nd annual D&AD Awards’ first shortlist has been announced

D&AD Awards announce first shortlist

21 May 2024

The Blueprint for Brand Growth. An evidence-based framework that defines the future of marketing

Kantar 15 May 2024

Image supplied. Levergy, South Africa, Creative Edge, Kenya and VML, Tunisia are among the shortlisted agencies in the Warc Awards for Effectiveness 2024, in association with the Cannes Lions

3 African agencies on Warc Awards for Effectiveness 2024 shortlist

14 May 2024

Dumisani Moyo is the marketing director at SAP. Source: Supplied.

#AfricaMonth: Dumisani Moyo, marketing director at SAP, envisions innovation in Africa

Karabo Ledwaba 10 May 2024

Joy Richu is on the Cannes Lions See It Be It cohort. Source: Supplied.

#AfricaMonth: Kenyan illustrator, Joy Richu shines spotlight on African creativity

Karabo Ledwaba 6 May 2024

Ana Rocha is a mentor for the LIA's. Source: LinkedIN.

5 African creatives join LIA mentoring programme as coaches

24 Apr 2024

The power of African creativity: Our time is now!

The power of African creativity: Our time is now!

Raymond Langa 24 Apr 2024

The dynamic trends shaping Africa in 2024 and its impact on brands for the future

The dynamic trends shaping Africa in 2024 and its impact on brands for the future

Roxanne Graber, Omnicom Media Group 16 Apr 2024

Unilever's Elizabeth Mokwena is on the jury Source: LinkedIN.

Big representation from Africa at Cannes Lions 2024

Karabo Ledwaba 11 Apr 2024

Marian Scala is the acting NTT SVP of Marketing & Demand Generation. Source: Supplied.

Dimension Data fully rebrands to NTT Data in MEA region

Karabo Ledwaba 3 Apr 2024

News flash: Calling all businesses with an Africa expansion strategy

News flash: Calling all businesses with an Africa expansion strategy

Shift Social Development 2 Apr 2024

All SA consultancies named in Provoke Media 2024 EMEA Consultancies Of The Year Africa shortlist

All SA consultancies named in Provoke Media 2024 EMEA Consultancies Of The Year Africa shortlist

25 Mar 2024

TikTok and the African Union Commission Forge Multi-Year Partnership. Source: Supplied.

TikTok and AU Commission launch #SaferTogether for digital safety in Africa

18 Mar 2024

Elevating the African digital and influencer marketing landscape with Style ID Africa

Elevating the African digital and influencer marketing landscape with Style ID Africa

Savon Matjane, Style ID 6 Mar 2024

Geoff Seeley is the CMO for PayPal. Source: PayPal.

PayPal appoints Geoff Seeley as new CMO amid job cuts

Karabo Ledwaba 27 Feb 2024

Bridging generations: Unveiling nuances in the African market and crafting inclusive brand strategies

Dentsu 21 Feb 2024

Warc Awards announces top industry and agency experts for Middle East & Africa 2024 juries

Warc Awards announces top industry and agency experts for Middle East & Africa 2024 juries

6 Feb 2024

Ebony+Ivory eyes East Africa

Ebony+Ivory eyes East Africa

Ebony+Ivory 29 Jan 2024

#BizTrends2024: Nicola Cooper – The rise of African music and fashion globally continues

#BizTrends2024: Nicola Cooper – The rise of African music and fashion globally continues

Danette Breitenbach 11 Jan 2024

Coca-Cola in Africa: a long history full of unexpected twists and turns

Sara Byala 4 Jan 2024

Dentsu celebrates the appointment of Chishimba Musonda as managing director in Zambia

Dentsu celebrates the appointment of Chishimba Musonda as managing director in Zambia

Dentsu 14 Dec 2023

Let's do Biz