Contributor articles Branding Africa

Emevil © –

Through the looking glass: Consumers on Instagram

Izzy Pugh 29 Mar 2017

The trouble with branding things African

The trouble with branding things African

James Maposa 15 Mar 2017

Having a story to tell helps your commodity become a brand

Brian Berkman 7 Mar 2017

Dotshock © –

Brands nudge their way towards goodness

Leslie Pascaud 9 Feb 2017

Lady Gaga rocks the Super Bowl half time show - @forbes

#TRENDING: Brand activism ruled Super Bowl 2017

Louise Burgers 6 Feb 2017

Beats by Dre.

Building your brand through the power of storytelling

Nicole Shapiro 2 Feb 2017

123RF

Building a team strong enough to carry a brand to success

Harry Welby-Cooke 20 Jan 2017

123RF

Are you making these five logo design blunders?

Charles Mburugu 20 Dec 2016

Image source:

Empathy as a starting point to innovation

Amandine Robin 12 Dec 2016

123RF

Social media sentiment shows why customer expectations matter

JP Kloppers 8 Dec 2016

When fame is no longer enough: Brand ambassadors in the age of social media

JP Kloppers 5 Dec 2016

123RF

Maximising consumer engagement in a brand-push war zone

Claudelle Naidoo 30 Nov 2016

James Maposa

Developing a brand strategy

James Maposa 29 Nov 2016

Five business branding mistakes to avoid

Five business branding mistakes to avoid

Charles Mburugu 29 Nov 2016

Invest in personal brand building for both you and the greater good

James Maposa 23 Nov 2016

Leveraging personal brand to build your company's brand

James Maposa 17 Nov 2016

Emotive branding for success

Emotive branding for success

Nkgadimeng Ramela 10 Nov 2016

Pixabay

Are you making these product packaging blunders?

Charles Mburugu 2 Nov 2016

Samsung and the millennial headache

Samsung and the millennial headache

Jimmy Tembo 25 Oct 2016

Brand building in recessionary times - is your brand geared to weather the storm?

Nicole Shapiro 5 Oct 2016

The Bank of Goodwill

The Bank of Goodwill

Khuthalani Khumalo 26 Sep 2016

Dr Klaus Eckstein

#InnovationMonth: Bayer seed innovation to benefit the entire agriculture community

Cari Coetzee 21 Sep 2016

Technology has levelled the playing field

Technology has levelled the playing field

Bogosi Motshegwa 14 Sep 2016

Branding in a digital world: Why having a strong identity matters

Branding in a digital world: Why having a strong identity matters

Mike dos Santos 1 Sep 2016

Three ways to get your brand trending on Twitter

Skhumbuzo Tuswa 31 Aug 2016

Credit:

CEOs invigorate your marketing teams to achieve your 2017 marketing objectives

Bandile Ndzishe 22 Aug 2016

Image by 123RF

#TRENDING: What does it take to be a "breakthrough" brand?

Louise Burgers 8 Aug 2016

Interbrand identifies the global 'Breakthrough Brands' disrupting markets

Interbrand identifies the global 'Breakthrough Brands' disrupting markets

Louise Burgers 5 Aug 2016

Marketers, set up your ad agency KPIs to exceed yours!

Marketers, set up your ad agency KPIs to exceed yours!

Bandile Ndzishe 27 Jul 2016