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Ad Talent Recruitment Profile
We are niched in the communications industry with offices in Johannesburg and Cape Town from where we service all of South Africa, Africa, the Middle East, Europe and the rest of the world. Our portfolios include Digital, Creative and Client Service in Advertising, Marketing, Media, Public Relations and Corporate Communications.
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Head of Marketing - Retail

Remuneration:market-related 
Location:Cape Town
Job level:Senior
Type:Permanent
Company:Ad Talent Africa


Who are we?

We are a leading retail group with a strong footprint across Southern Africa, known for offering quality household goods and exceptional customer service.

Who are we looking for?

We are looking for a seasoned Head of Marketing to shape and execute our marketing strategy. The ideal candidate will have extensive experience in multi-channel marketing, inspirational leadership skills, and a proven track record of driving growth and brand engagement. This is a senior role requiring a marketing expert with at least 10 years of experience, including seven years in a senior management position.

What will you do?

As the head of marketing, your key responsibilities will include:
  • Leading the development and implementation of all marketing plans and strategies.
  • Driving audience growth and product uptake through innovative marketing initiatives.
  • Collaborating across departments, including digital, design, e-commerce, social media, and PR, to ensure cohesive campaigns.
  • Managing creative agencies and external partners to deliver high-quality outputs.
  • Monitoring and reporting on marketing activities, outcomes, and Return on Investment (ROI).
  • Overseeing brand identity development and market research.
  • Creating and communicating comprehensive marketing briefs aligned with company objectives.
  • Managing the annual marketing budget effectively.
  • Inspiring and leading a marketing team to deliver exceptional results.
What will you need?

To succeed in this role, you should possess:
  • A bachelor’s degree in marketing, communications, advertising, or business management.
  • Minimum 10 years of marketing experience and seven years in a senior management role.
  • Strong knowledge of SEO, SEM, lead generation, and affiliate marketing.
  • Experience in content creation, offline marketing, and cross-departmental collaboration.
  • Proficiency in tools like Office 365, Google Analytics, WordPress, Adobe Suite, and AI-driven platforms.
  • Superior communication, presentation, and time management skills.
  • A strategic mindset, problem-solving abilities, and adaptability to change.
  • Fluent spoken and written English.
Advantageous:
  • A Chartered Institute of Marketing (CIM) professional diploma.
  • Experience in handling large-scale marketing budgets and delivering measurable results.
Skills:
  • Digital Marketing
  • Search Engine Marketing (SEM)
  • Search Engine Optimisation (SEO)
  • Strategy



 

Posted on 27 Jan 19:41, Closing date 26 Feb

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