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Design the legacy: #Loeries invites agencies create its 2025 campaign

Design the legacy: #Loeries invites agencies create its 2025 campaign

Source: © 123rf According to the research participants the disconnect between CCOs and the executive suite is significantly impacting media relations strategies

Communications and C-Suite disconnect impacts negatively on media

25 Oct 2024

Source: © WPP Despite third-quarter results showing a strong performance from GroupM and WPP's winning of the Amazon media account, the network's expectations for the full year remain unchanged

Strong Q3 performance for WPP; full year expectations remain unchanged

23 Oct 2024

Dingle presenting at Catalyst Africa.

#CatalystAfrica: Simon Dingle debunks fintech and cryptocurrency myths

Leigh Andrews 12 Nov 2019

What do millennials really want from a workplace?

What do millennials really want from a workplace?

11 Nov 2019

Image credit: Plush Design Studio on Unsplash.

The 6 pillars of killer content creation

Zubeida Goolam 11 Nov 2019

Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.

5 steps to becoming a smarter target marketer

Leigh Andrews 8 Nov 2019

Image credit: Agence Olloweb on Unsplash.

Agency selection - is there another way?

Angelika Kempe 8 Nov 2019

Image credit: Nike.

World Media Group survey identifies activism as key campaign benefit

7 Nov 2019

The Goldilocks role of targeting in evidence-based marketing

The Goldilocks role of targeting in evidence-based marketing

Leigh Andrews 7 Nov 2019

Image credit: Practicinganthropology.org.

A guide to understanding the importance of anthropology in B2B marketing

Martin Musasa 7 Nov 2019

Image credit: Clio Entertainment Awards.

2019 Clio Entertainment Awards 'Of the Year' finalists announced

7 Nov 2019

Image credit: NYF Advertising Awards.

NYF Advertising Awards recognise pre-entered work with Mad For This Ad

6 Nov 2019

Image credit: Joshua Hoehne on Unsplash.

The importance of brand positioning in a depressed economy

Nona Koza and Gabrielle Gray 5 Nov 2019

Creativity in a 4IR world

Creativity in a 4IR world

Yatish Narsi 4 Nov 2019

#FairnessFirst: Go beyond pink branding for true female customer satisfaction

#FairnessFirst: Go beyond pink branding for true female customer satisfaction

Leigh Andrews 4 Nov 2019

Dr Vera Songwe.

Africa's growth rests on economic empowerment of women

Louise Marsland 1 Nov 2019

AWIEF conference 2019.

AfCFTA must be linked to women empowerment

Louise Marsland 31 Oct 2019

#ExperienceAdvantage: It takes a village to get CX right, from the inside - Kantar

#ExperienceAdvantage: It takes a village to get CX right, from the inside - Kantar

Leigh Andrews 31 Oct 2019

Bonang Matheba named African Influencer of the Year at 2019 E! People's Choice Awards

Bonang Matheba named African Influencer of the Year at 2019 E! People's Choice Awards

31 Oct 2019

Image credit: Epica Awards.

One Young World to join Epica at 2019 Creative Circle

30 Oct 2019

Image credit: Sebastian Pociecha on Unsplash.

Marketers' tactics are turning customers against them

Joan Osterloh 30 Oct 2019

Image credit: Jordan Ladikos on Unsplash.

Moving from differentiation to authenticity

Beate Stiehler-Mulder 25 Oct 2019

Image credit: Sharon McCutcheon on Unsplash.

Google, Facebook and Amazon to dominate global adspend in 2020 - forecasts Warc

25 Oct 2019

Image source: Getty/Gallo

From the missing middle to the co-economy

Bronwyn Williams 24 Oct 2019

Clio Entertainment Awards announces 2019 shortlist

Clio Entertainment Awards announces 2019 shortlist

24 Oct 2019

AfDB in Angola (L - R): Joohoon Kim, Chargé d’ Affaires of the Republic of Korea in Angola; Moono Mupotola, the Bank’s Director for Regional Development & Regional Integration; Joffre Van-Dúnem Júnior, Minister of Commerce; Sérgio dos Santos, Secretary of State for Economy; Joseph Ribeiro, the Bank’s Country M.anager for Angola

Angolan study to improve competitiveness in trade

24 Oct 2019

Image credit: Esteban Lopez on Unsplash.

A different perspective on measurement for the non-analytical mind

Tyran De Beer 24 Oct 2019

Image credit: Thomas William on Unsplash.

The right video for the right time

Travis Bussiahn 24 Oct 2019

Elizabeth Elfenbein, Michael Bonilla to chair 2019 Global Awards' Executive Jury sessions

Elizabeth Elfenbein, Michael Bonilla to chair 2019 Global Awards' Executive Jury sessions

22 Oct 2019

Africa's informal sector can contribute to the formal economy

Africa's informal sector can contribute to the formal economy

Laurent Lamothe 18 Oct 2019

Image credit: Jaromir Kavan on Unsplash.

How technology helps brands evolve

Paula Sartini 18 Oct 2019

A love letter to misfits

A love letter to misfits

Taazima Kala-Essack 17 Oct 2019

More news

Image credit: Plush Design Studio on Unsplash.

The 6 pillars of killer content creation

Zubeida Goolam 11 Nov 2019

Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.

5 steps to becoming a smarter target marketer

Leigh Andrews 8 Nov 2019

Image credit: Agence Olloweb on Unsplash.

Agency selection - is there another way?

Angelika Kempe 8 Nov 2019

Image credit: Nike.

World Media Group survey identifies activism as key campaign benefit

7 Nov 2019

The Goldilocks role of targeting in evidence-based marketing

The Goldilocks role of targeting in evidence-based marketing

Leigh Andrews 7 Nov 2019

Image credit: Practicinganthropology.org.

A guide to understanding the importance of anthropology in B2B marketing

Martin Musasa 7 Nov 2019

Image credit: Clio Entertainment Awards.

2019 Clio Entertainment Awards 'Of the Year' finalists announced

7 Nov 2019

Image credit: NYF Advertising Awards.

NYF Advertising Awards recognise pre-entered work with Mad For This Ad

6 Nov 2019

Image credit: Joshua Hoehne on Unsplash.

The importance of brand positioning in a depressed economy

Nona Koza and Gabrielle Gray 5 Nov 2019

Creativity in a 4IR world

Creativity in a 4IR world

Yatish Narsi 4 Nov 2019

#FairnessFirst: Go beyond pink branding for true female customer satisfaction

#FairnessFirst: Go beyond pink branding for true female customer satisfaction

Leigh Andrews 4 Nov 2019

Dr Vera Songwe.

Africa's growth rests on economic empowerment of women

Louise Marsland 1 Nov 2019

AWIEF conference 2019.

AfCFTA must be linked to women empowerment

Louise Marsland 31 Oct 2019

#ExperienceAdvantage: It takes a village to get CX right, from the inside - Kantar

#ExperienceAdvantage: It takes a village to get CX right, from the inside - Kantar

Leigh Andrews 31 Oct 2019

Bonang Matheba named African Influencer of the Year at 2019 E! People's Choice Awards

Bonang Matheba named African Influencer of the Year at 2019 E! People's Choice Awards

31 Oct 2019

Image credit: Epica Awards.

One Young World to join Epica at 2019 Creative Circle

30 Oct 2019

Image credit: Sebastian Pociecha on Unsplash.

Marketers' tactics are turning customers against them

Joan Osterloh 30 Oct 2019

Image credit: Jordan Ladikos on Unsplash.

Moving from differentiation to authenticity

Beate Stiehler-Mulder 25 Oct 2019

Image credit: Sharon McCutcheon on Unsplash.

Google, Facebook and Amazon to dominate global adspend in 2020 - forecasts Warc

25 Oct 2019

Image source: Getty/Gallo

From the missing middle to the co-economy

Bronwyn Williams 24 Oct 2019

Clio Entertainment Awards announces 2019 shortlist

Clio Entertainment Awards announces 2019 shortlist

24 Oct 2019

AfDB in Angola (L - R): Joohoon Kim, Chargé d’ Affaires of the Republic of Korea in Angola; Moono Mupotola, the Bank’s Director for Regional Development & Regional Integration; Joffre Van-Dúnem Júnior, Minister of Commerce; Sérgio dos Santos, Secretary of State for Economy; Joseph Ribeiro, the Bank’s Country M.anager for Angola

Angolan study to improve competitiveness in trade

24 Oct 2019

Image credit: Esteban Lopez on Unsplash.

A different perspective on measurement for the non-analytical mind

Tyran De Beer 24 Oct 2019

Image credit: Thomas William on Unsplash.

The right video for the right time

Travis Bussiahn 24 Oct 2019

Elizabeth Elfenbein, Michael Bonilla to chair 2019 Global Awards' Executive Jury sessions

Elizabeth Elfenbein, Michael Bonilla to chair 2019 Global Awards' Executive Jury sessions

22 Oct 2019

Africa's informal sector can contribute to the formal economy

Africa's informal sector can contribute to the formal economy

Laurent Lamothe 18 Oct 2019

Image credit: Jaromir Kavan on Unsplash.

How technology helps brands evolve

Paula Sartini 18 Oct 2019

A love letter to misfits

A love letter to misfits

Taazima Kala-Essack 17 Oct 2019

Social media platforms and online video set to consolidate their dominance in advertising in 2020

Social media platforms and online video set to consolidate their dominance in advertising in 2020

Kantar 17 Oct 2019

Worldwide martech market grows by 22% year-on-year - find BDO, Warc

Worldwide martech market grows by 22% year-on-year - find BDO, Warc

14 Oct 2019

Today's tech tips marketers can use to save the shopper money

Today's tech tips marketers can use to save the shopper money

Candice Goodman, Mobitainment 14 Oct 2019

Image source: Gallo/Getty.

Global uncertainty continues to slow growth in Africa's economies

11 Oct 2019

PUMA’s Sports Style Marketing Manager Hayden Manuel presenting at in the latest Red & Yellow lunchtime lecture.

New rules for living a creative life, the Gen-Z way - whatever your age

leigh andrews 11 Oct 2019

Image credit: Kristopher Roller on Unsplash.

Don't confuse desktop research with inspiration

David Limbert 11 Oct 2019

The reason AI can predict consumer behaviour

The reason AI can predict consumer behaviour

Vian Chinner 11 Oct 2019

Image source: Gallo/Getty.

Support for Zimbabwe AfCFTA implementation

10 Oct 2019

Robyn Curnow, CNN.

Africa must step up to support its innovators

Robyn Curnow 9 Oct 2019

Image credit: Alex Suprun on Unsplash.

This is where your target market is. Where are you?

Travis Bussiahn 9 Oct 2019

Establishing an Africa-based global destination image platform at Brand Summit Africa 2020

9 Oct 2019

Recreating narratives about Africa's economic and cultural significance

Recreating narratives about Africa's economic and cultural significance

8 Oct 2019

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