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Warc: “Podcasts are having a moment" - but popularity not translating into ad revenue

Source: © 123rf The CMO Council’s inaugural Marketing Vitality Index forecasts waves of vitality, volatility and velocity in 2025

The CMO Council Marketing Vitality Index points to a defining, milestone year ahead

3 days

Source: © 123rf In 2024, 258,000 apps for iOS and Android operating systems were downloaded per minute for all types of publishers, with in-app purchase revenue up 12.5% to $150bn

2024 in-app purchase revenue up to $150bn, but app downloads decrease

23 Jan 2025

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Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar

Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar

Ndeye Diagne, Kantar 16 Sep 2021

Dentsu Africa launches 'Entertainment like never before'

Dentsu Africa launches 'Entertainment like never before'

dentsu 8 Sep 2021

Revealed: The top-ranking media channels and brands in 2021

Revealed: The top-ranking media channels and brands in 2021

Duncan Southgate, Kantar 7 Sep 2021

Edutainment through comedy; a social experiment

Edutainment through comedy; a social experiment

Edward Shila, Dentsu 26 Aug 2021

One size doesn't fit all: Advice for brands seeking to access the African market

One size doesn't fit all: Advice for brands seeking to access the African market

Candice Robertson, Wavemaker 12 Aug 2021

Source: ©bagworld -

Food & Drink 2021 rankings: Coca-Cola and Nestlé continue to dominate

11 Aug 2021

Source:

Voice assistant transaction values to hit $19,4bn by 2023

3 Aug 2021

Source:

Warc details Advertising Trends report 2021/2022

13 Jul 2021

Global Diversity, Equity and Inclusion Census extended

Global Diversity, Equity and Inclusion Census extended

2 Jul 2021

Segmenting for the future: 5 emerging consumer types

Segmenting for the future: 5 emerging consumer types

John Watling 21 Jun 2021

Source:

D&AD 2021 social media trends

Ashleigh Burton 14 Jun 2021

#PulpNonFiction: Chicken and eggs

#PulpNonFiction: Chicken and eggs

Bronwyn Williams 7 Jun 2021

Dentsu Africa launches Consumer packaged goods like never before

Dentsu Africa launches Consumer packaged goods like never before

Dentsu 7 May 2021

Doing good is good for business: How brand purpose can steer your sustainability journey in Africa

Adeola Tejumola, Kantar 4 May 2021

African countries reach tipping point for e-commerce adoption - PayU data

African countries reach tipping point for e-commerce adoption - PayU data

29 Apr 2021

Euromonitor identifies 6 cannabis consumer archetypes

Euromonitor identifies 6 cannabis consumer archetypes

21 Apr 2021

Credit: Getty

Consumers spent $900bn more at online retailers globally in 2020

14 Apr 2021

The 5 habits of highly effective advertisers

The 5 habits of highly effective advertisers

Daren Poole, Kantar 14 Apr 2021

Boosting brand purpose by solving value-action gaps in Africa

Adeola Tejumola, Kantar 25 Mar 2021

Paying tribute to Aggrey Maposa

Paying tribute to Aggrey Maposa

Kantar 9 Mar 2021

2020 digital holiday sales climb to $1.1tn globally - Salesforce

2020 digital holiday sales climb to $1.1tn globally - Salesforce

13 Jan 2021

#BizTrends2021: Recalibrating for diminished growth - resolutions for 2021

#BizTrends2021: Recalibrating for diminished growth - resolutions for 2021

Ailsa Wingfield 11 Jan 2021

From East to West: What the new Covid-19 consumer behaviour across Kenya and Nigeria means for brands on the continent

From East to West: What the new Covid-19 consumer behaviour across Kenya and Nigeria means for brands on the continent

Ndeye Diagne, Kantar 28 Oct 2020

Bizcommunity and NSP Consultants congratulate BizListing winners!

Bizcommunity and NSP Consultants congratulate BizListing winners!

Bizcommunity.com 26 Oct 2020

Photo by on .

Google Ads is top choice for app marketers in Africa

15 Oct 2020

New report shows brand leaders face big challenges aligning marketing and comms teams

17 Sep 2020

Gustavo via Pexels

Global consumers ease back into in-store shopping - report

4 Sep 2020

Image by from .

Influencer compensation: How money moves within the Nigerian influencer industry

Gbenga Sogbaike 4 Sep 2020

1 in 4 consumers tried a new brand during pandemic - global report

12 Aug 2020

Image source: .

How digital research is best positioned to understand African consumers

23 Jul 2020

More news

Ah, Africa! One step forward, two beats ahead with Africa Life by Kantar

Marketing & MediaAh, Africa! One step forward, two beats ahead with Africa Life by Kantar

Ndeye Diagne, Kantar 16 Sep 2021

Dentsu Africa launches 'Entertainment like never before'

Marketing & MediaDentsu Africa launches 'Entertainment like never before'

dentsu 8 Sep 2021

Revealed: The top-ranking media channels and brands in 2021

Marketing & MediaRevealed: The top-ranking media channels and brands in 2021

Duncan Southgate, Kantar 7 Sep 2021

Edutainment through comedy; a social experiment

Marketing & MediaEdutainment through comedy; a social experiment

Edward Shila, Dentsu 26 Aug 2021

One size doesn't fit all: Advice for brands seeking to access the African market

Marketing & MediaOne size doesn't fit all: Advice for brands seeking to access the African market

Candice Robertson, Wavemaker 12 Aug 2021

Source: ©bagworld -

RetailFood & Drink 2021 rankings: Coca-Cola and Nestlé continue to dominate

11 Aug 2021

Source:

RetailVoice assistant transaction values to hit $19,4bn by 2023

3 Aug 2021

Source:

Marketing & MediaWarc details Advertising Trends report 2021/2022

13 Jul 2021

Global Diversity, Equity and Inclusion Census extended

Marketing & MediaGlobal Diversity, Equity and Inclusion Census extended

2 Jul 2021

Segmenting for the future: 5 emerging consumer types

RetailSegmenting for the future: 5 emerging consumer types

John Watling 21 Jun 2021

Source:

Marketing & MediaD&AD 2021 social media trends

Ashleigh Burton 14 Jun 2021

#PulpNonFiction: Chicken and eggs

Marketing & Media#PulpNonFiction: Chicken and eggs

Bronwyn Williams 7 Jun 2021

Dentsu Africa launches Consumer packaged goods like never before

Marketing & MediaDentsu Africa launches Consumer packaged goods like never before

Dentsu 7 May 2021

Marketing & MediaDoing good is good for business: How brand purpose can steer your sustainability journey in Africa

Adeola Tejumola, Kantar 4 May 2021

African countries reach tipping point for e-commerce adoption - PayU data

RetailAfrican countries reach tipping point for e-commerce adoption - PayU data

29 Apr 2021

Euromonitor identifies 6 cannabis consumer archetypes

RetailEuromonitor identifies 6 cannabis consumer archetypes

21 Apr 2021

Credit: Getty

RetailConsumers spent $900bn more at online retailers globally in 2020

14 Apr 2021

The 5 habits of highly effective advertisers

Marketing & MediaThe 5 habits of highly effective advertisers

Daren Poole, Kantar 14 Apr 2021

Marketing & MediaBoosting brand purpose by solving value-action gaps in Africa

Adeola Tejumola, Kantar 25 Mar 2021

Paying tribute to Aggrey Maposa

Marketing & MediaPaying tribute to Aggrey Maposa

Kantar 9 Mar 2021

2020 digital holiday sales climb to $1.1tn globally - Salesforce

Retail2020 digital holiday sales climb to $1.1tn globally - Salesforce

13 Jan 2021

#BizTrends2021: Recalibrating for diminished growth - resolutions for 2021

Retail#BizTrends2021: Recalibrating for diminished growth - resolutions for 2021

Ailsa Wingfield 11 Jan 2021

From East to West: What the new Covid-19 consumer behaviour across Kenya and Nigeria means for brands on the continent

Marketing & MediaFrom East to West: What the new Covid-19 consumer behaviour across Kenya and Nigeria means for brands on the continent

Ndeye Diagne, Kantar 28 Oct 2020

Bizcommunity and NSP Consultants congratulate BizListing winners!

Marketing & MediaBizcommunity and NSP Consultants congratulate BizListing winners!

Bizcommunity.com 26 Oct 2020

Photo by on .

Marketing & MediaGoogle Ads is top choice for app marketers in Africa

15 Oct 2020

Marketing & MediaNew report shows brand leaders face big challenges aligning marketing and comms teams

17 Sep 2020

Gustavo via Pexels

RetailGlobal consumers ease back into in-store shopping - report

4 Sep 2020

Image by from .

Marketing & MediaInfluencer compensation: How money moves within the Nigerian influencer industry

Gbenga Sogbaike 4 Sep 2020

Retail1 in 4 consumers tried a new brand during pandemic - global report

12 Aug 2020

Image source: .

Marketing & MediaHow digital research is best positioned to understand African consumers

23 Jul 2020

Image credit: Retha Ferguson from Pexels

RetailCovid-19 impact on consumption patterns in Africa's key markets

23 Jul 2020

Warc releases the 2020 Effective Social Strategy Report

Marketing & MediaWarc releases the 2020 Effective Social Strategy Report

21 Jul 2020

Photo by on .

Marketing & MediaAfrica's changing times in broadcast media: Embracing platforms to keep up with rising competition

Roman Magis 15 Jul 2020

Image supplied.

Marketing & MediaNew Brand Love Story 2020 report reveals the world's most loved brands

19 Jun 2020

Photo by rupixen.com on .

Marketing & MediaCMO Council identifies agile brands that have benefitted from opportunities during global lockdown

15 Jun 2020

Consumer markets under pressure in 2020

RetailConsumer markets under pressure in 2020

Camilla Butler 5 Jun 2020

Not ready...? Get set, go! An Africa recovery playbook

Marketing & MediaNot ready...? Get set, go! An Africa recovery playbook

Ndeye Diagne, Kantar 2 Jun 2020

Brian Wieser, global president, Business Intelligence, WPP.

Marketing & MediaThe impact of Covid-19 on global advertising investment [report]

28 May 2020

Covid-19 driving fundamental shifts in Africa's consumers

RetailCovid-19 driving fundamental shifts in Africa's consumers

27 May 2020

#LockdownLessons: Companies putting the grit in integrity

Marketing & Media#LockdownLessons: Companies putting the grit in integrity

Bizcommunity.com 26 May 2020

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