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    The world’s most chosen brands
    The world’s most chosen brands 
    Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands
    Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands

    12 Jun 2024

    Source: © News24 https://www.news24.com/ News24]] MTN is the continent's most valuable brand
    MTN tops Brand Finance Africa 200 2024 rankings

    27 May 2024

    10 questions to ask the marketing director
    10 questions to ask the marketing director

      3 Dec 2019

    Image source: Gallo/Getty.
    Africa should focus on industrialisation. Free trade will follow

      27 Nov 2019

    Cesar Vacchiano, president and CEO of Scopen International. Image source: Scopen .
    Scopen's Cesar Vacchiano analyses the 2019 Agency Scope Study

      22 Nov 2019

    Image source: Gallo/Getty Images.
    The role of readers-first newsrooms and why trust is key in reader revenue [report]

    22 Nov 2019

    #AskAfrikaAhaMoment: The brand loyalty shift explained
    #AskAfrikaAhaMoment: The brand loyalty shift explained

      21 Nov 2019

    Warc Global Ad Trends: Search advertising will rise 9.6% but growth slowest since 2015
    Warc Global Ad Trends: Search advertising will rise 9.6% but growth slowest since 2015

    21 Nov 2019

    Campaign Creators via .
    Marketers demand third-party providers bring more compliance to lead marketing science [report]

    21 Nov 2019

    African multinationals bring home much more than profits
    African multinationals bring home much more than profits

      20 Nov 2019

    Study examines engagement boosting on platforms
    Study examines engagement boosting on platforms

    19 Nov 2019

    From Boomers to snowflakes - can we all just get along?
    From Boomers to snowflakes - can we all just get along?

    18 Nov 2019

    Africa has the potential to be an economic powerhouse
    Africa has the potential to be an economic powerhouse

    18 Nov 2019

    Image source: PwC global entertainment and media outlook.
    #PwCOutlook: E&M gets personal

      15 Nov 2019

    Image source: Gallo/Getty.
    Peace in the Horn of Africa leads to economic recovery

    14 Nov 2019

    Image source: Gallo/Getty.
    Putting the 'me' in Africa's media and entertainment industry

    13 Nov 2019

    Workers pack coffee sachets at the Dormans coffee factory in Nairobi, Kenya. Credit: The Conversation Africa/EPA/Daniel Irungu.
    African countries can't industrialise? Yes, they can

      13 Nov 2019

    Activate shopper senses and grow in-store sales - Mood Media
    Activate shopper senses and grow in-store sales - Mood Media

    13 Nov 2019

    What do millennials really want from a workplace?
    What do millennials really want from a workplace?

    11 Nov 2019

    Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.
    5 steps to becoming a smarter target marketer

      8 Nov 2019

    The Goldilocks role of targeting in evidence-based marketing
    The Goldilocks role of targeting in evidence-based marketing

      7 Nov 2019

    Image credit: Practicinganthropology.org.
    A guide to understanding the importance of anthropology in B2B marketing

      7 Nov 2019

    Image credit: Chris Liverani on Unsplash.
    Why data is more important than ever to customer experience

      6 Nov 2019

    Image source: Gallo/Getty.
    Achieving Africa's development goals

    4 Nov 2019

    #ExperienceAdvantage: It takes a village to get CX right, from the inside - Kantar
    #ExperienceAdvantage: It takes a village to get CX right, from the inside - Kantar

      31 Oct 2019

    Africa University.
    Innovation hub to promote research, protect IP

    31 Oct 2019

    Drivers and fears of SA's online consumers
    Drivers and fears of SA's online consumers

      28 Oct 2019

    Image source: Gallo/Getty.
    The digital dash for Africa

    25 Oct 2019

    Women of Africa: Changing lifestyles, unchanged (core) values
    Women of Africa: Changing lifestyles, unchanged (core) values

    , Kantar  25 Oct 2019

    Image source: Getty/Gallo
    From the missing middle to the co-economy

      24 Oct 2019

    AfDB in Angola (L - R): Joohoon Kim, Chargé d’ Affaires of the Republic of Korea in Angola; Moono Mupotola, the Bank’s Director for Regional Development & Regional Integration; Joffre Van-Dúnem Júnior, Minister of Commerce; Sérgio dos Santos, Secretary of State for Economy; Joseph Ribeiro, the Bank’s Country M.anager for Angola
    Angolan study to improve competitiveness in trade

    24 Oct 2019

    Image credit: Esteban Lopez on Unsplash.
    A different perspective on measurement for the non-analytical mind

      24 Oct 2019

    Show more

    More news

    Image source: Gallo/Getty.
    Africa should focus on industrialisation. Free trade will follow

     27 Nov 2019

    Cesar Vacchiano, president and CEO of Scopen International. Image source: Scopen .
    Scopen's Cesar Vacchiano analyses the 2019 Agency Scope Study

     22 Nov 2019

    Image source: Gallo/Getty Images.
    The role of readers-first newsrooms and why trust is key in reader revenue [report]

    22 Nov 2019

    #AskAfrikaAhaMoment: The brand loyalty shift explained
    #AskAfrikaAhaMoment: The brand loyalty shift explained

     21 Nov 2019

    Warc Global Ad Trends: Search advertising will rise 9.6% but growth slowest since 2015
    Warc Global Ad Trends: Search advertising will rise 9.6% but growth slowest since 2015

    21 Nov 2019

    Campaign Creators via .
    Marketers demand third-party providers bring more compliance to lead marketing science [report]

    21 Nov 2019

    African multinationals bring home much more than profits
    African multinationals bring home much more than profits

     20 Nov 2019

    Study examines engagement boosting on platforms
    Study examines engagement boosting on platforms

    19 Nov 2019

    From Boomers to snowflakes - can we all just get along?
    From Boomers to snowflakes - can we all just get along?

    18 Nov 2019

    Africa has the potential to be an economic powerhouse
    Africa has the potential to be an economic powerhouse

    18 Nov 2019

    Image source: PwC global entertainment and media outlook.
    #PwCOutlook: E&M gets personal

     15 Nov 2019

    Image source: Gallo/Getty.
    Peace in the Horn of Africa leads to economic recovery

    14 Nov 2019

    Image source: Gallo/Getty.
    Putting the 'me' in Africa's media and entertainment industry

    13 Nov 2019

    Workers pack coffee sachets at the Dormans coffee factory in Nairobi, Kenya. Credit: The Conversation Africa/EPA/Daniel Irungu.
    African countries can't industrialise? Yes, they can

     13 Nov 2019

    Activate shopper senses and grow in-store sales - Mood Media
    Activate shopper senses and grow in-store sales - Mood Media

    13 Nov 2019

    What do millennials really want from a workplace?
    What do millennials really want from a workplace?

    11 Nov 2019

    Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.
    5 steps to becoming a smarter target marketer

     8 Nov 2019

    The Goldilocks role of targeting in evidence-based marketing
    The Goldilocks role of targeting in evidence-based marketing

     7 Nov 2019

    Image credit: Practicinganthropology.org.
    A guide to understanding the importance of anthropology in B2B marketing

     7 Nov 2019

    Image credit: Chris Liverani on Unsplash.
    Why data is more important than ever to customer experience

     6 Nov 2019

    Image source: Gallo/Getty.
    Achieving Africa's development goals

    4 Nov 2019

    #ExperienceAdvantage: It takes a village to get CX right, from the inside - Kantar
    #ExperienceAdvantage: It takes a village to get CX right, from the inside - Kantar

     31 Oct 2019

    Africa University.
    Innovation hub to promote research, protect IP

    31 Oct 2019

    Drivers and fears of SA's online consumers
    Drivers and fears of SA's online consumers

     28 Oct 2019

    Image source: Gallo/Getty.
    The digital dash for Africa

    25 Oct 2019

    Women of Africa: Changing lifestyles, unchanged (core) values
    Women of Africa: Changing lifestyles, unchanged (core) values

    ,  25 Oct 2019

    Image source: Getty/Gallo
    From the missing middle to the co-economy

     24 Oct 2019

    AfDB in Angola (L - R): Joohoon Kim, Chargé d’ Affaires of the Republic of Korea in Angola; Moono Mupotola, the Bank’s Director for Regional Development & Regional Integration; Joffre Van-Dúnem Júnior, Minister of Commerce; Sérgio dos Santos, Secretary of State for Economy; Joseph Ribeiro, the Bank’s Country M.anager for Angola
    Angolan study to improve competitiveness in trade

    24 Oct 2019

    Image credit: Esteban Lopez on Unsplash.
    A different perspective on measurement for the non-analytical mind

     24 Oct 2019

    CQ is the new EQ for executives
    CQ is the new EQ for executives

     23 Oct 2019

    African boom in investment in communications infrastructure
    African boom in investment in communications infrastructure

    23 Oct 2019

    Image source: Gallo/Getty.
    Africa's digital agenda is all about growth and jobs

    21 Oct 2019

    Image credit: Glenn Carstens-Peters on Unsplash.
    Egta, The Global TV Group release TV Charter on transparency in ad measurement

    21 Oct 2019

    SA retailers still not fully embracing online opportunity - Accenture
    SA retailers still not fully embracing online opportunity - Accenture

    21 Oct 2019

    Africa's informal sector can contribute to the formal economy
    Africa's informal sector can contribute to the formal economy

     18 Oct 2019

    Image source: Getty/Gallo
    Corporate reporting should extend to employee wellness

    18 Oct 2019

    Rachel Sibley delivering this presentation at the SingularityU South Africa 2019 Summit. Image supplied.
    #SingularityUSouthAfrica2019: Extending reality - Why, when and how to leverage VR and AR for impact

    17 Oct 2019

    Social media platforms and online video set to consolidate their dominance in advertising in 2020
    Social media platforms and online video set to consolidate their dominance in advertising in 2020

     17 Oct 2019

    Data technology driving agility in retail
    Data technology driving agility in retail

     15 Oct 2019

    West Africa build gathers pace for The Conversation Africa
    West Africa build gathers pace for The Conversation Africa

     15 Oct 2019

    Show more

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