Research news

AI in Advertising

AI in Advertising: How AI regulation is shaping the future of advertising and its impact

Jarred Cinman

Subscribe & Follow

Advertise your job vacancies

Trending

2 days 7 days 30 days By Industry

15 independent producers from Africa selected for Creative Producer Indaba

Biased media coverage costs Africa $4.2bn on debt servicing

Biased media coverage costs Africa $4.2bn on debt servicing

Source: © 123rf Warc research found that while 71% of marketers agreed that their business was ambitious about delivering creative excellence, only 37% of respondents felt their business had the right capabilities to deliver ground-breaking ideas

Warc: Gap between ambition and ability a hurdle to creative effectiveness

11 Sep 2024

Kantar’s Media Reactions 2024 - Marketers pull back on X ad spend

Kantar’s Media Reactions 2024 - Marketers pull back on X ad spend

5 Sep 2024

More news

African Business magazine launches event series

African Business magazine launches event series

10 May 2019

New Verraki team.

New Verraki brand acts for Accenture in Nigeria

6 May 2019

Pendulum is swinging towards creeping restrictions across Africa

Pendulum is swinging towards creeping restrictions across Africa

Peter Penar and Carolyn Logan 3 May 2019

Image source: Gallo/Getty.

Reporting on China in Africa is too binary

Yu-Shan Wu 30 Apr 2019

Promoting US business interests in Africa

30 Apr 2019

Image source: Gallo/Getty.

Google's AI research lab in Ghana to solve real-world problems

27 Apr 2019

Adidas, Reebok and Patagonia ranked most transparent fashion brands

Adidas, Reebok and Patagonia ranked most transparent fashion brands

25 Apr 2019

Image source: Gallo/Getty.

Economic strategy for Central Africa

24 Apr 2019

Image source: Gallo/Getty.

How to make it in Africa - USB panel

24 Apr 2019

Using e-commerce data to build successful pricing strategies

Using e-commerce data to build successful pricing strategies

17 Apr 2019

4 best practices for making mobile video work for your brand

Elizma Nolte 15 Apr 2019

Image source: Gallo/Getty.

Africa's digital revolution can unlock inclusive growth, job creation

12 Apr 2019

Image source: Gallo/Getty.

Plan to accelerate African trade

12 Apr 2019

Kantar announces senior appointments in the Africa & Middle East region

Kantar announces senior appointments in the Africa & Middle East region

Kantar 9 Apr 2019

Bizcommunity sends a clear message that Africa is open for business

Bizcommunity sends a clear message that Africa is open for business

dotAfrica 9 Apr 2019

Bizcommunity launches BIZ | Daily top story headlines

Bizcommunity launches BIZ | Daily top story headlines

Bizcommunity.com 8 Apr 2019

Image source: Gallo/Getty.

Social media: Promising arena for public debate

Rirhandzu Shengwenyana 5 Apr 2019

SAFREA releases 2018/2019 SA freelance trends report

SAFREA releases 2018/2019 SA freelance trends report

4 Apr 2019

The Adebayo Adedeji lecture.

Africa in the Digital Era - hype or reality?

3 Apr 2019

Evidence based marketing - what is it and why do we need it?

Evidence based marketing - what is it and why do we need it?

Kirsty Dugmore 3 Apr 2019

PwC releases consumer insights survey for 2019

PwC releases consumer insights survey for 2019

3 Apr 2019

Khumo Theko, trend spotter at Flux Trends.

Brands, pay attention to these new urban tribes

Juanita Pienaar 3 Apr 2019

Africa rising as Bizcommunity launches .Africa domain

Africa rising as Bizcommunity launches .Africa domain

Bizcommunity.com 2 Apr 2019

Africa's potential as a global leader in the world's digital economy

Africa's potential as a global leader in the world's digital economy

1 Apr 2019

How to grow your startup one step at a time: Step 1

How to grow your startup one step at a time: Step 1

Natasha Fourie 29 Mar 2019

Report examines impact of technology on society and communication industry

Report examines impact of technology on society and communication industry

29 Mar 2019

Consumer demand at the forefront of African business priorities

Consumer demand at the forefront of African business priorities

28 Mar 2019

Study shows women drive between 70% and 80% of all consumer purchasing

Study shows women drive between 70% and 80% of all consumer purchasing

27 Mar 2019

Africa CEO Forum, Kigali, Rwanda.

Calls for deeper economic integration in Africa

27 Mar 2019

Regional integration remains low, according to African Regional Integration Index. Credit: United Nations Economic Commission for Africa.

More work needed on regional integration in Africa

25 Mar 2019

More news

New Verraki team.

New Verraki brand acts for Accenture in Nigeria

6 May 2019

Pendulum is swinging towards creeping restrictions across Africa

Pendulum is swinging towards creeping restrictions across Africa

Peter Penar and Carolyn Logan 3 May 2019

Image source: Gallo/Getty.

Reporting on China in Africa is too binary

Yu-Shan Wu 30 Apr 2019

Promoting US business interests in Africa

30 Apr 2019

Image source: Gallo/Getty.

Google's AI research lab in Ghana to solve real-world problems

27 Apr 2019

Adidas, Reebok and Patagonia ranked most transparent fashion brands

Adidas, Reebok and Patagonia ranked most transparent fashion brands

25 Apr 2019

Image source: Gallo/Getty.

Economic strategy for Central Africa

24 Apr 2019

Image source: Gallo/Getty.

How to make it in Africa - USB panel

24 Apr 2019

Using e-commerce data to build successful pricing strategies

Using e-commerce data to build successful pricing strategies

17 Apr 2019

4 best practices for making mobile video work for your brand

Elizma Nolte 15 Apr 2019

Image source: Gallo/Getty.

Africa's digital revolution can unlock inclusive growth, job creation

12 Apr 2019

Image source: Gallo/Getty.

Plan to accelerate African trade

12 Apr 2019

Kantar announces senior appointments in the Africa & Middle East region

Kantar announces senior appointments in the Africa & Middle East region

Kantar 9 Apr 2019

Bizcommunity sends a clear message that Africa is open for business

Bizcommunity sends a clear message that Africa is open for business

dotAfrica 9 Apr 2019

Bizcommunity launches BIZ | Daily top story headlines

Bizcommunity launches BIZ | Daily top story headlines

Bizcommunity.com 8 Apr 2019

Image source: Gallo/Getty.

Social media: Promising arena for public debate

Rirhandzu Shengwenyana 5 Apr 2019

SAFREA releases 2018/2019 SA freelance trends report

SAFREA releases 2018/2019 SA freelance trends report

4 Apr 2019

The Adebayo Adedeji lecture.

Africa in the Digital Era - hype or reality?

3 Apr 2019

Evidence based marketing - what is it and why do we need it?

Evidence based marketing - what is it and why do we need it?

Kirsty Dugmore 3 Apr 2019

PwC releases consumer insights survey for 2019

PwC releases consumer insights survey for 2019

3 Apr 2019

Khumo Theko, trend spotter at Flux Trends.

Brands, pay attention to these new urban tribes

Juanita Pienaar 3 Apr 2019

Africa rising as Bizcommunity launches .Africa domain

Africa rising as Bizcommunity launches .Africa domain

Bizcommunity.com 2 Apr 2019

Africa's potential as a global leader in the world's digital economy

Africa's potential as a global leader in the world's digital economy

1 Apr 2019

How to grow your startup one step at a time: Step 1

How to grow your startup one step at a time: Step 1

Natasha Fourie 29 Mar 2019

Report examines impact of technology on society and communication industry

Report examines impact of technology on society and communication industry

29 Mar 2019

Consumer demand at the forefront of African business priorities

Consumer demand at the forefront of African business priorities

28 Mar 2019

Study shows women drive between 70% and 80% of all consumer purchasing

Study shows women drive between 70% and 80% of all consumer purchasing

27 Mar 2019

Africa CEO Forum, Kigali, Rwanda.

Calls for deeper economic integration in Africa

27 Mar 2019

Regional integration remains low, according to African Regional Integration Index. Credit: United Nations Economic Commission for Africa.

More work needed on regional integration in Africa

25 Mar 2019

(L-R) Zouhair Chorfi, Secretary general of the Ministry of Economy and Finance, Morocco, newly elected Chair of the bureau of the committee of experts; HE Elsadig Bakheit Elfaki Abdalla, Chair of the outgoing bureau of the committee of experts; Vera songwe, Executive Secretary of the UN Economic Commission for Africa. Credit: United Nations Economic Commission for Africa (ECA).

Digital trade and the economy in Africa

25 Mar 2019

Build a culture of curiosity to retain clients

Build a culture of curiosity to retain clients

Tony Spong 25 Mar 2019

Warc predicts that Google and Facebook will make $176bn from advertising this year

Warc predicts that Google and Facebook will make $176bn from advertising this year

22 Mar 2019

Image source: Gallo/Getty.

Focus shifts to a mobile economy in Africa

Josephine Wawira 19 Mar 2019

The youth now have a future in both Ethiopia and Eritrea. Image source: Gallo/Getty

Time for development in Ethiopia, Eritrea

Daniel Otieno 19 Mar 2019

2019 Research Conference to unpack retail trends, tech and the 'Afripolitan' consumer

2019 Research Conference to unpack retail trends, tech and the 'Afripolitan' consumer

19 Mar 2019

Signing of Franco-Ethiopian cooperation agreements.

France and Ethiopia to cooperate in space and economic sectors

15 Mar 2019

Is your organisation customer centric?

Is your organisation customer centric?

14 Mar 2019

Main challenges to inclusive growth, peace and security in Central Africa

Main challenges to inclusive growth, peace and security in Central Africa

14 Mar 2019

2019 Media Strategy Report released

2019 Media Strategy Report released

13 Mar 2019

Port Louis market, Mauritius. © via

Mauritius looks to sustained growth

12 Mar 2019

Let's do Biz