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Positive portrayals of men in ads boost brand equity and salesKantar

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Warc and TikTok's connect media report tells brands to focus on relevance

20 Nov 2024

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

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[TrendTalk] 2020 marketing vision

[TrendTalk] 2020 marketing vision

Louise Marsland 13 Mar 2015

Demographics and their role in consumer behaviour

Demographics and their role in consumer behaviour

11 Mar 2015

Antoinette Pombo

Is South Africa differentiating itself from Africa for the wrong reasons?

Antoinette Pombo 11 Mar 2015

New research: How employee emotions' impact on customer experience

New research: How employee emotions' impact on customer experience

4 Mar 2015

Africa: State of Mobile Advertising Report released

Africa: State of Mobile Advertising Report released

19 Feb 2015

Engaging with connected consumers - Part 2

Engaging with connected consumers - Part 2

Danette Breitenbach 12 Feb 2015

[Biz Takeouts Lineup] 122: The show not to miss: World Wide Web Foundation

[Biz Takeouts Lineup] 122: The show not to miss: World Wide Web Foundation

11 Feb 2015

Affluent Africa drives demand for property

Affluent Africa drives demand for property

11 Feb 2015

Engaging with connected consumers - Part 1

Engaging with connected consumers - Part 1

Danette Breitenbach 11 Feb 2015

Mobile users prefer privacy to apps

Mobile users prefer privacy to apps

5 Feb 2015

Need for local internet hosting in developing countries

Need for local internet hosting in developing countries

13 Jan 2015

How to react when making market research mistakes

How to react when making market research mistakes

Caitlin Stewart, courtesy Ashlan Bonnell 9 Jan 2015

Five struggles of a market researcher

Five struggles of a market researcher

Caitlin Stewart, courtesy Ashlan Bonnell 31 Dec 2014

[Biz Takeouts Podcast] 116: The future of public relations

[Biz Takeouts Podcast] 116: The future of public relations

12 Dec 2014

Africa leads the world into the future of market research

Africa leads the world into the future of market research

John-William Awbrey, Kantar 4 Dec 2014

Why Africa should be on international SMEs' radars

Why Africa should be on international SMEs' radars

27 Nov 2014

Ericsson Mobility Report: African mobile subscriptions reach 880 million

Ericsson Mobility Report: African mobile subscriptions reach 880 million

24 Nov 2014

Research reveals Egypt's mobile app users are predominantly young

Research reveals Egypt's mobile app users are predominantly young

24 Nov 2014

Cellphone coverage tops basic services in African nations

Cellphone coverage tops basic services in African nations

20 Nov 2014

Another free app for Ebola information

Another free app for Ebola information

17 Nov 2014

How does Ghana see South Africa?

How does Ghana see South Africa?

Shamin Chibba 14 Nov 2014

[MRMW] Making face-to-face research mobile to better tackle African HIV research

[MRMW] Making face-to-face research mobile to better tackle African HIV research

Leigh Andrews 13 Nov 2014

Survey reveals African consumers' perceptions of mobile marketing

Survey reveals African consumers' perceptions of mobile marketing

12 Nov 2014

[MRMW] Adapt or die - spotlight on mobile market research

[MRMW] Adapt or die - spotlight on mobile market research

Leigh Andrews 7 Nov 2014

Increased mobile internet penetration rates boost demand for public Wi-Fi

Increased mobile internet penetration rates boost demand for public Wi-Fi

5 Nov 2014

Survey shows huge growth potential for e-retailers in Africa

Survey shows huge growth potential for e-retailers in Africa

Sumesh Rahavendra 31 Oct 2014

TNS adds its voice to inaugural MRMW Africa conference

TNS adds its voice to inaugural MRMW Africa conference

Kantar 28 Oct 2014

Mobile internet in Africa brings fundamental change

Mobile internet in Africa brings fundamental change

24 Oct 2014

What the African data gap means for business

What the African data gap means for business

Carol Pineau 20 Oct 2014

Why these brands are growing

Why these brands are growing

Louise Marsland 17 Oct 2014

More news

[TrendTalk] 2020 marketing vision

[TrendTalk] 2020 marketing vision

Louise Marsland 13 Mar 2015

Demographics and their role in consumer behaviour

Demographics and their role in consumer behaviour

11 Mar 2015

Antoinette Pombo

Is South Africa differentiating itself from Africa for the wrong reasons?

Antoinette Pombo 11 Mar 2015

New research: How employee emotions' impact on customer experience

New research: How employee emotions' impact on customer experience

4 Mar 2015

Africa: State of Mobile Advertising Report released

Africa: State of Mobile Advertising Report released

19 Feb 2015

Engaging with connected consumers - Part 2

Engaging with connected consumers - Part 2

Danette Breitenbach 12 Feb 2015

[Biz Takeouts Lineup] 122: The show not to miss: World Wide Web Foundation

[Biz Takeouts Lineup] 122: The show not to miss: World Wide Web Foundation

11 Feb 2015

Affluent Africa drives demand for property

Affluent Africa drives demand for property

11 Feb 2015

Engaging with connected consumers - Part 1

Engaging with connected consumers - Part 1

Danette Breitenbach 11 Feb 2015

Mobile users prefer privacy to apps

Mobile users prefer privacy to apps

5 Feb 2015

Need for local internet hosting in developing countries

Need for local internet hosting in developing countries

13 Jan 2015

How to react when making market research mistakes

How to react when making market research mistakes

Caitlin Stewart, courtesy Ashlan Bonnell 9 Jan 2015

Five struggles of a market researcher

Five struggles of a market researcher

Caitlin Stewart, courtesy Ashlan Bonnell 31 Dec 2014

[Biz Takeouts Podcast] 116: The future of public relations

[Biz Takeouts Podcast] 116: The future of public relations

12 Dec 2014

Africa leads the world into the future of market research

Africa leads the world into the future of market research

John-William Awbrey, Kantar 4 Dec 2014

Why Africa should be on international SMEs' radars

Why Africa should be on international SMEs' radars

27 Nov 2014

Ericsson Mobility Report: African mobile subscriptions reach 880 million

Ericsson Mobility Report: African mobile subscriptions reach 880 million

24 Nov 2014

Research reveals Egypt's mobile app users are predominantly young

Research reveals Egypt's mobile app users are predominantly young

24 Nov 2014

Cellphone coverage tops basic services in African nations

Cellphone coverage tops basic services in African nations

20 Nov 2014

Another free app for Ebola information

Another free app for Ebola information

17 Nov 2014

How does Ghana see South Africa?

How does Ghana see South Africa?

Shamin Chibba 14 Nov 2014

[MRMW] Making face-to-face research mobile to better tackle African HIV research

[MRMW] Making face-to-face research mobile to better tackle African HIV research

Leigh Andrews 13 Nov 2014

Survey reveals African consumers' perceptions of mobile marketing

Survey reveals African consumers' perceptions of mobile marketing

12 Nov 2014

[MRMW] Adapt or die - spotlight on mobile market research

[MRMW] Adapt or die - spotlight on mobile market research

Leigh Andrews 7 Nov 2014

Increased mobile internet penetration rates boost demand for public Wi-Fi

Increased mobile internet penetration rates boost demand for public Wi-Fi

5 Nov 2014

Survey shows huge growth potential for e-retailers in Africa

Survey shows huge growth potential for e-retailers in Africa

Sumesh Rahavendra 31 Oct 2014

TNS adds its voice to inaugural MRMW Africa conference

TNS adds its voice to inaugural MRMW Africa conference

Kantar 28 Oct 2014

Mobile internet in Africa brings fundamental change

Mobile internet in Africa brings fundamental change

24 Oct 2014

What the African data gap means for business

What the African data gap means for business

Carol Pineau 20 Oct 2014

Why these brands are growing

Why these brands are growing

Louise Marsland 17 Oct 2014

TA Telecom launches big data analysis project

TA Telecom launches big data analysis project

16 Oct 2014

Google recommends website tips for mobile interaction

Google recommends website tips for mobile interaction

13 Oct 2014

Join the world's most innovative market research conference: MRMW is coming to Africa

Join the world's most innovative market research conference: MRMW is coming to Africa

Merlien 3 Oct 2014

Digital marketing's social media and SEO - What you need to know

Digital marketing's social media and SEO - What you need to know

Stephen Sandmann 2 Oct 2014

Research reveals Kenyan, Nigerian views of South Africa

Research reveals Kenyan, Nigerian views of South Africa

Ray Maota 23 Sep 2014

Millward Brown opens in Pakistan

Millward Brown opens in Pakistan

Kantar 23 Sep 2014

Increased internet access set to boost consumer spend

Increased internet access set to boost consumer spend

19 Sep 2014

Firefly Millward Brown launches in Jeddah, Saudi Arabia

Firefly Millward Brown launches in Jeddah, Saudi Arabia

Kantar 18 Sep 2014

Investing for impact has rapidly expanded into the mainstream

Investing for impact has rapidly expanded into the mainstream

UCT Graduate School of Business 15 Sep 2014

Nine ways women are changing African markets

Nine ways women are changing African markets

12 Sep 2014

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