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Warc and TikTok's connect media report tells brands to focus on relevance

Positive portrayals of men in ads boost brand equity and sales

19 Nov 2024

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

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The right navigation system for every application

The right navigation system for every application

4 Feb 2011

Technology markets continue to grow in Asia

Technology markets continue to grow in Asia

4 Feb 2011

UK consumer confidence drops to lowest level for 22 months

UK consumer confidence drops to lowest level for 22 months

3 Feb 2011

Wealthy are optimistic, but still have concerns

Wealthy are optimistic, but still have concerns

3 Feb 2011

Strong correlation between creative strategy and performance

Strong correlation between creative strategy and performance

31 Jan 2011

Stalemate on lending: Consumers scale back borrowing; banks keep capital

Stalemate on lending: Consumers scale back borrowing; banks keep capital

31 Jan 2011

Online mobile phone sales reach record high in Europe

Online mobile phone sales reach record high in Europe

28 Jan 2011

Unemployment, inflation worries hit consumer confidence

Unemployment, inflation worries hit consumer confidence

27 Jan 2011

Food shopping goes premium

Food shopping goes premium

Verdict 26 Jan 2011

A change of a dress for the UK's young women

A change of a dress for the UK's young women

Mintel Oxygen 25 Jan 2011

Private label gets quality reputation; consumers change buying habits

Private label gets quality reputation; consumers change buying habits

Mintel Oxygen 25 Jan 2011

Top 50 US Web Properties for December 2010

Top 50 US Web Properties for December 2010

25 Jan 2011

Register now for FIPP Research Forum and Awards

Register now for FIPP Research Forum and Awards

24 Jan 2011

Balancing Act releases Africa data centre report

24 Jan 2011

Research Bureau International wins Zim media survey tender

Dumisani Ndlela 21 Jan 2011

2010 league tables of PR advisers to global M&A

2010 league tables of PR advisers to global M&A

21 Jan 2011

US layoffs, hiring freezes hit multi-year lows

US layoffs, hiring freezes hit multi-year lows

21 Jan 2011

Consumer interest in diet foods getting slimmer?

Consumer interest in diet foods getting slimmer?

18 Jan 2011

[2011 trends] BMI releases outlook report for 2011

[2011 trends] BMI releases outlook report for 2011

17 Jan 2011

December 2010 US search engine rankings

December 2010 US search engine rankings

17 Jan 2011

[2011 trends] A time of transformation for the software industry

[2011 trends] A time of transformation for the software industry

17 Jan 2011

InMobi releases latest findings on Africa

14 Jan 2011

Austria's Internet use grows in 2010

Austria's Internet use grows in 2010

13 Jan 2011

Google Android sets the pace in Germany

Google Android sets the pace in Germany

13 Jan 2011

TNS to expand in Africa in 2011

TNS to expand in Africa in 2011

13 Jan 2011

Accenture, comScore, dunnhumbyUSA announce initiation of breakthrough study

Accenture, comScore, dunnhumbyUSA announce initiation of breakthrough study

11 Jan 2011

November 2010 US mobile subscriber market share

November 2010 US mobile subscriber market share

10 Jan 2011

Emerging markets enjoy digital camera boom

Emerging markets enjoy digital camera boom

7 Jan 2011

UK: No change in consumer confidence

UK: No change in consumer confidence

5 Jan 2011

Craft beers bubble over in popularity

Craft beers bubble over in popularity

5 Jan 2011

More news

The right navigation system for every application

Marketing & MediaThe right navigation system for every application

4 Feb 2011

Technology markets continue to grow in Asia

Marketing & MediaTechnology markets continue to grow in Asia

4 Feb 2011

UK consumer confidence drops to lowest level for 22 months

Marketing & MediaUK consumer confidence drops to lowest level for 22 months

3 Feb 2011

Wealthy are optimistic, but still have concerns

RetailWealthy are optimistic, but still have concerns

3 Feb 2011

Strong correlation between creative strategy and performance

Marketing & MediaStrong correlation between creative strategy and performance

31 Jan 2011

Stalemate on lending: Consumers scale back borrowing; banks keep capital

RetailStalemate on lending: Consumers scale back borrowing; banks keep capital

31 Jan 2011

Online mobile phone sales reach record high in Europe

Marketing & MediaOnline mobile phone sales reach record high in Europe

28 Jan 2011

Unemployment, inflation worries hit consumer confidence

Marketing & MediaUnemployment, inflation worries hit consumer confidence

27 Jan 2011

Food shopping goes premium

RetailFood shopping goes premium

Verdict 26 Jan 2011

A change of a dress for the UK's young women

RetailA change of a dress for the UK's young women

Mintel Oxygen 25 Jan 2011

Private label gets quality reputation; consumers change buying habits

RetailPrivate label gets quality reputation; consumers change buying habits

Mintel Oxygen 25 Jan 2011

Top 50 US Web Properties for December 2010

Marketing & MediaTop 50 US Web Properties for December 2010

25 Jan 2011

Register now for FIPP Research Forum and Awards

Marketing & MediaRegister now for FIPP Research Forum and Awards

24 Jan 2011

2010 league tables of PR advisers to global M&A

Marketing & Media2010 league tables of PR advisers to global M&A

21 Jan 2011

US layoffs, hiring freezes hit multi-year lows

Marketing & MediaUS layoffs, hiring freezes hit multi-year lows

21 Jan 2011

Consumer interest in diet foods getting slimmer?

Marketing & MediaConsumer interest in diet foods getting slimmer?

18 Jan 2011

[2011 trends] BMI releases outlook report for 2011

Marketing & Media[2011 trends] BMI releases outlook report for 2011

17 Jan 2011

December 2010 US search engine rankings

Marketing & MediaDecember 2010 US search engine rankings

17 Jan 2011

[2011 trends] A time of transformation for the software industry

Marketing & Media[2011 trends] A time of transformation for the software industry

17 Jan 2011

Austria's Internet use grows in 2010

Marketing & MediaAustria's Internet use grows in 2010

13 Jan 2011

Google Android sets the pace in Germany

Marketing & MediaGoogle Android sets the pace in Germany

13 Jan 2011

TNS to expand in Africa in 2011

Marketing & MediaTNS to expand in Africa in 2011

13 Jan 2011

Accenture, comScore, dunnhumbyUSA announce initiation of breakthrough study

Marketing & MediaAccenture, comScore, dunnhumbyUSA announce initiation of breakthrough study

11 Jan 2011

November 2010 US mobile subscriber market share

Marketing & MediaNovember 2010 US mobile subscriber market share

10 Jan 2011

Emerging markets enjoy digital camera boom

Marketing & MediaEmerging markets enjoy digital camera boom

7 Jan 2011

UK: No change in consumer confidence

Marketing & MediaUK: No change in consumer confidence

5 Jan 2011

Craft beers bubble over in popularity

RetailCraft beers bubble over in popularity

5 Jan 2011

Crumbs! It's bad news for the bread maker

RetailCrumbs! It's bad news for the bread maker

5 Jan 2011

Major household appliances industry grows 23% across Asian markets

Marketing & MediaMajor household appliances industry grows 23% across Asian markets

4 Jan 2011

US spending hits a high

Marketing & MediaUS spending hits a high

4 Jan 2011

European CE market ends 2010 with a positive performance

Marketing & MediaEuropean CE market ends 2010 with a positive performance

4 Jan 2011

Decline in Christmas greetings on the cards for 2010

Marketing & MediaDecline in Christmas greetings on the cards for 2010

8 Dec 2010

World Magazine Trends 2010-2011 report published

Marketing & MediaWorld Magazine Trends 2010-2011 report published

8 Dec 2010

THISDAY, Ipsos partner for Nigeria 2011 elections

Marketing & MediaTHISDAY, Ipsos partner for Nigeria 2011 elections

7 Dec 2010

November sees fall in UK consumer confidence

Marketing & MediaNovember sees fall in UK consumer confidence

7 Dec 2010

What Kenyans do online - Digital Life study

Marketing & MediaWhat Kenyans do online - Digital Life study

Carole Kimutai 7 Dec 2010

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