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Source: © Medianews4u.com Publicis Groupe will acquire Lotame, an independent data, identity and technology solution, says chairman and CEO Publicis Groupe, Arthur Sadoun

Publicis Groupe to acquire Lotame as part of its AI strategy

Source: © More About Advertising

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

27 Feb 2025

Source: © MSN Seal became a literal seal in this year's Mountian Dew Super Bowl advert

#SuperBowl2025: From one seal to another

By Danette Breitenbach 13 Feb 2025

Company news

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Dentsu X: Shaping the future of experiences

Dentsu Dentsu X: Shaping the future of experiences

19 Feb 2025

GenAI in marketing: Fear or FOMO?

Kantar GenAI in marketing: Fear or FOMO?

30 Jan 2025

Dentsu Zambia and University of Lusaka launch Talent Incubator for global experience

Dentsu Dentsu Zambia and University of Lusaka launch Talent Incubator for global experience

14 Jan 2025

#BizTrends2025 Sponsors announced and categories still open for Curating the Future

Bizcommunity.com #BizTrends2025 Sponsors announced and categories still open for Curating the Future

21 Nov 2024

Kantar Positive portrayals of men in ads boost brand equity and sales

19 Nov 2024

Dentsu Kenya CEO Chris Madison steps down after a decade of growth, innovation, and success

Dentsu Dentsu Kenya CEO Chris Madison steps down after a decade of growth, innovation, and success

15 Nov 2024

The surprising revolution of voiceover: How hybrid voiceovers keep brands authentic in new markets

VoiceArchive The surprising revolution of voiceover: How hybrid voiceovers keep brands authentic in new markets

22 Oct 2024

Kantar’s Media Reactions 2024 - Marketers pull back on X ad spend

Kantar Kantar’s Media Reactions 2024 - Marketers pull back on X ad spend

5 Sep 2024

How to build meaningful iconic brands that are connected to culture

Kantar How to build meaningful iconic brands that are connected to culture

4 Sep 2024

CANEX WKND: Afreximbank Deal Room applications now open

CANEX WKND CANEX WKND: Afreximbank Deal Room applications now open

4 Sep 2024

Kantar appoints new chief commercial officer, Middle East and Africa

Kantar Kantar appoints new chief commercial officer, Middle East and Africa

2 Sep 2024

Banking and brews: South Africa's top brands navigate economic challenges

Kantar Banking and brews: South Africa's top brands navigate economic challenges

20 Aug 2024

More news

The Loeries Young Creatives Showcase is opens for entries. The winners will not only gain bragging rights but will also secure a spot as finalists for the Loeries Young Creatives Award, to be presented at the annual Loerie Awards (Image supplied)

#Loeries2025: Loeries Young Creatives Showcase opens for entries

21 Feb 2025

Source: © 9to5 mac Meta has introduced ads to Threads

Ads on Threads | 4 factors marketers should consider

Saul Marquez 10 Feb 2025

Ogilvy Africa Network launches Ogilvy One in SSA with Jason Smit as managing partner

Ogilvy Africa Network launches Ogilvy One in SSA with Jason Smit as managing partner

28 Jan 2025

Source: © 123rf In 2024, 258,000 apps for iOS and Android operating systems were downloaded per minute for all types of publishers, with in-app purchase revenue up 12.5% to $150bn

2024 in-app purchase revenue up to $150bn, but app downloads decrease

23 Jan 2025

The 2025 Tabbie Awards competition for B2B online and print publications is open (Image supplied)

2025 Tabbie Awards competition open

9 Jan 2025

The One Club’s ADC 104th Annual Awards global jury has been announced. It includes 10 creatives from the Middle East and Africa region (Image by © Bizcommunity)

One Club ADC 104th Annual Awards global jury includes 10 creatives from the Middle East and Africa

9 Jan 2025

Source: © The Economic Times President-elect Donald Trump is making a U-turn on banning TikTok in the US

Trump's U-turn on the banning of TikTok

Danette Breitenbach 2 Jan 2025

(Image supplied)

Young Ones One Show launches new creative brief Clash Royale

23 Dec 2024

Source: © Bizcommunity The inaugural SSA MMA Smarties Awards awarded 51 Awards, with 19 Gold, 19 Silver and 13 Bronze Awards

Inaugural SSA MMA Smarties' winners announced, the TFG named Brand of the Year

9 Dec 2024

The African continent has five jury members represented on the Gerety Awards Grand Jury for 2025 - two from SA, and one each from Nigeria, Kenya and the Côte D'Ivoire (Image supplied)

5 Gerety Awards Grand Jury members for 2025 from the African continent

3 Dec 2024

SpaceX founder and Tesla CEO Elon Musk speaks on a screen during the Mobile World Congress (MWC) in Barcelona, Spain. Source: Reuters/Nacho Doce

Musk's Starlink ordered to cease operations in Namibia

Nqobile Dludla 28 Nov 2024

Source: © LinkedIn Petal Ads at DMEXCO in 2023. In China, its footprint includes 530 million MAU

Huawei's Petal Ads and Futuretech collaborate to provide digital advertising solutions across Africa

26 Nov 2024

(image supplied)

Warc and TikTok's connect media report tells brands to focus on relevance

20 Nov 2024

YouTube is already the dominant steaming content platform, and it doesn't plan on slowing down.

YouTube is coming for the TV room #AfricaTechFestival

Lindsey Schutters 18 Nov 2024

Africa Tech Festival 2024 saw some pushback against the traditional beliefs around affordable connectivity.

How our leaders are solving Africa's smartphone struggle #AfricaTechFestival

Lindsey Schutters 14 Nov 2024

Derya Matras was announced as Meta’s vice president of Europe, the Middle East and Africa (Image supplied)

New Meta EMEA VP looks to unlock region’s potential

13 Nov 2024

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

Angela Wamola, head of GSMA for sub-Saharan Africa presents the latest GSMA report.

GSMA report spotlights Africa’s ‘billion strong digital divide’

Lindsey Schutters 12 Nov 2024

Africa's affordable smartphone dilemma is the biggest facing the medium since Kelly tried to text Nelly on an Excel sheet. Source: Youtube/Vevo

Africa faces revenue dilemma in push for affordable smartphones #AfricaTechFestival2024

Lindsey Schutters 12 Nov 2024

Source: © Cottonbro Studio There is uncertainty for advertisers on TikTok as the platform's future hangs in the balance with Trump’s return to power

Uncertainty for TikTok advertisers with Trump’s return to power

8 Nov 2024

Source: © 123rf A handbook has been published ahead of the US elections as a resource for newsrooms worldwide to battle fake news

Newsroom blueprint to combat AI and fake news published ahead of US elections

4 Nov 2024

Source: Google.org

Google extends African commitment with new AI skills investment

Lindsey Schutters 29 Oct 2024

Source: © WPP Despite third-quarter results showing a strong performance from GroupM and WPP's winning of the Amazon media account, the network's expectations for the full year remain unchanged

Strong Q3 performance for WPP; full year expectations remain unchanged

23 Oct 2024

Suhana Gordhan, CCO, LoveSong. Source: Supplied.

Suhana Gordhan of LoveSong to lead Radio & Audio at The One Show 2025

23 Oct 2024

Source: © 123rf People are increasingly seeking depth, authenticity, and sensory richness in their experiences, aiming to engage with the world in meaningful ways. this is one of five macro trends identified by the Accenture Life Trends 2025 report

5 global macro trends and consumer insights from the Accenture Song's Life Trends 2025 report

22 Oct 2024

The first judges for the Warc Awards for Middle East & Africa 2025 in association with Lions have been announced (Image supplied)

Pernod-Ricard's Nthabi Motsoeneng to chair Warc Awards for Middle East & Africa 2025 jury

17 Oct 2024