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Marketing & Media Africa

2016's m-business forecast

Ngugi Mungai explains why Kenyan SMEs must tap the potential of mobile phones, especially with the mobile market in the country maintaining an upward trend year-on-year.

Qwilt, offering an open cache solution, and three6five, the IP networking service integrator, have embraced the m-business trend by announcing technology partnership to improve over-the-top (OTT) streaming video strategies for service providers in Africa. This signals further room for mobile growth as the availability of new streaming services in Africa means that in order to remain competitive, network operators must redesign their network architecture to better support streaming video.

Still on the topic of mobile in Africa, MTN denies any wrongdoing in Cameroon after being indexed in a recent report of the Cameroon National Anti-Corruption Commission. MTN insists it is a responsible investor and that it is up to date with regard to its fiscal obligations to the relevant authorities in Cameroon.

Seems the whole continent is in a mobile business state of mind...

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Weekly top stories
KENYA
Why Kenyan SMEs must tap the potential of mobile phones
[Ngugi Mungai] Mobile phone penetration has significantly increased in Kenya and its imperative for small businesses to tap into the potential of this technology to operate better and smarter... read


BizTrendsĀ 2016
SOUTH AFRICA
Aligning with the elders: Influencer marketing

Murray Legg

When YouTube started out of beta phase a mere 11 years ago and made its first video available for public viewing, there were 7 billion possible sets of eyeballs available to watch one video... read
SOUTH AFRICA
Major digital marketing trends

Marc Spriestersbach

Africa Rising' is no longer relevant - we have long passed that milestone and the transformation that the continent is undergoing is dramatic, certainly in terms of communication and connectivity across all sectors of the market... read
More trends... | Full trend report...
Marketing & Media
SOUTH AFRICA
All these trends! What am I supposed to be doing with them?

John Sanei

In the past five years the number of trends websites and trend experts have doubled if not tripled. The ability to understand the future is the promise... read



Marketing
BOTSWANA
Botswana hosts Innovation Prize for Africa
The African Innovation Foundation (AIF), in a joint collaborative effort with the government of Botswana, represented by the Ministry of Infrastructure, Science and Technology and the Botswana Innovation Hub (BIH), has announced that the next Innovation Prize for Africa (IPA) will be held in Gaborone, Botswana in June 2016... read
Advertising
SOUTH AFRICA
King James crowned overall agency for Pick n Pay

Leigh Andrews

Exclusive interview with Alistair King, founding creative partner of King James, into how one of SA's top ranked creative agencies won the advertising account of one of the country's top five advertising brands... read
SOUTH AFRICA
Popimedia popped up by Publicis Africa Group
Here's how Publicis Africa Group is set to further change the game with its acquisition of Popimedia... read
Branding
AFRICA
Hello Africa! Tell me how you're doin'!

Marthinus Van Loggerenberg

Many multinational brands approach Africa with a near-desperate bright-eyed eagerness, trying to get to grips with her intricate market dynamics... read
Cinema
NIGERIA
Nigerian filmmakers: Submit entries for NollywoodWeek Paris Film Festival!
Short or feature films from any Nigerian filmmaker can be submitted for the fourth edition of the NollywoodWeek Paris Film Festival. The deadline for entries is 12 February 2016. The official selection will be announced in March 2016... read
Digital
AFRICA
OTT streaming video strategies for African service providers
Qwilt and three6five have announced a technology partnership to improve over-the-top (OTT) streaming video strategies for service providers in Africa... read
SOUTH AFRICA
10 things you have to know about SEO and social media in 2016

Dee Stephens

There is a misunderstanding about how social media and SEO work together, whilst we know that social media does affect the search rank, nobody seems to understand how... read
AFRICA
AU launches e-conferencing system
Through the Directorate of Conference Management and Publications (DCMP), the African Union Commission has launched the newly devised DCMP e-conferencing system, which will greatly facilitate the work of the AU by providing easy access to documents and reducing paper consumption... read
Entrepreneurship
SOUTH AFRICA
How to increase your freelance earnings today!

Phindiwe Nkosi

Whether you are doing it full-time or want to supplement your income, freelancing can offer unlimited earning opportunities... read
Events & Conferencing
NIGERIA
Lagos set to host global leaders at The Economist's Nigeria Summit 2016
The events' arm of the foremost International socio economics news magazine, The Economist has concluded plans to hold the 11th edition of the annual Nigeria Summit... read
AFRICA
Inaugural Africa Cyber Security Summit 2016
In response to the growing cybercrime in South Africa, Fleming is organising its inaugural Africa Cyber Security Summit from 9-10 March 2016 at Hilton in Sandton... read
Media
AFRICA
Women in News has first 2016 Africa meeting
The Women in News (WiN) initiative, an editorial leadership programme for African women working in media, launched its sixth year in 2016... read
SOUTHERN AFRICA
Media reminded to enter SADC Media Awards
The Government Communication and Information System (GCIS) on Monday reiterated its call to members of the media to submit their entries for the 2016 SADC Media Awards Competition... read
Mobile
CAMEROON
MTN denies any wrongdoing in Cameroon
A recent report of the Cameroon National Anti-Corruption Commission, CONAC, has included MTN Cameroon amongst the companies it indexed... read
Newspapers
TANZANIA
Tanzania bans newspaper for 'incitement'
Tanzania has banned a weekly newspaper for inciting violence, including stories on scrapped elections in Zanzibar, the information minister said Monday... read
Retail
SOUTH AFRICA
Kenyan Hellofood users can now order KFC, Ocean Basket online

Nur Bremmen

Hellofood, the online food ordering and delivery service operated by Foodpanda, has announced that its Kenyan users can now order KFC and Ocean Basket from the service... read
TV
SOUTH AFRICA
Fine-tuning Turner Africa's TV strategy

Leigh Andrews

The scoop from Turner Africa: How they provide local platforms with quality international productions and insights into the average African TV viewer... read
SOUTH AFRICA
The snowball effect of native advertising

Leigh Andrews

Imagine a TV show that's not interrupted by ad breaks - instead, the entire 30-minute slot is an ad. But it's not the typical promotional push that sends you clicking away - it's relevant, exciting and creates brand loyalty... read
International
GERMANY
WPP subsidiary acquires Conrad Caine in Germany
Possible Worldwide, the glocal digital agency of WPP, has agreed to acquire a majority stake in digital agency, Conrad Caine, a full service digital agency headquartered in Munich, Germany... read
UNITED STATES
Nielsen, Facebook team up to measure TV social media impact
NEW YORK - Nielsen has reached agreement with Facebook to improve how it measures the social media impact of TV shows, a useful means of assessing the size of an audience, the global information company announced on Wednesday... read
UNITED STATES
Top digital signage content trends for 2016
The Digital Signage Federatio® (DSF), invites members and non-members to attend its Wednesday, February 10 'Hangout' panel discussion at 2pm EST, on "Top digital signage content trends for 2016..." read
GLOBAL
Jury heads for Health & Wellness Lions and Pharma Lions announced
UNITED STATES
Hadoop: The funny name for serious big data

Hicks Crawford

More International
Business
SOUTH AFRICA
Professional reportage at conferences adds value to event

Gwen Watkins

Professional reportage at conferences is an essential service, for clients and delegates alike... read
SOUTH AFRICA
Harnessing technology in business

Danette Breitenbach

Long gone are the days when technology was the IT guys' problem. Today technology and IT have risen in importance in companies and if they are not in the boardroom... read
New events to diarise
Florence Musengi's Women At The Top launch
Business Engage - 4 Feb 2016, Kyalami


Creative writing course
Allaboutwriting - 8 Feb 2016 to 2 Mar 2016, Johannesburg | 9 Mar 2016 to 20 Apr 2016, Cape Town | 4 Jul 2016 to 22 Aug 2016, Cape Town | 10 Oct 2016 to 2 Nov 2016, Johannesburg


Government media short course
Sol Media for Media Leadership - 14 Feb 2016 to 24 Oct 2016, Grahamstown


Illustrated infographics and animation workshop
Multidimensions - 16 Feb 2016 to 17 Feb 2016, Cape Town


Next newsroom management
Rhodes University - 17 Apr 2016 to 18 Nov 2016, Grahamstown


Upcoming events
Business writing
Provox Centre for Public Relations & Communication - 27 Jan 2016 to 29 Jan 2016, Ferndale, Randburg | 14 Mar 2016 to 16 Mar 2016, Windhoek, Namibia | 30 Mar 2016 to 1 Apr 2016, Ferndale, Randburg | 20 Sep 2016 to 22 Sep 2016, Ferndale, Randburg


Quotes
Malcolm Forbes
"When you cease to dream you cease to live."
Albert Schweitzer
"Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you'll be a success."
Sara Blakely
"Don't be intimidated by what you don't know. That can be your greatest strength and ensure that you do things differently from everyone else."

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@socialmedia2day
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