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Focus on all things festiveThe festive season is truly upon us! As a result, Nkem Nkem V shares three ways businesses can adapt the Christmas spirit on social media. With chatter and conversations constantly taking place there, it makes perfect sense to use Facebook, Twitter, Instagram and other similar platforms to spread the holiday cheer. Looking ahead to the year to come, Dee Stephens offers five tips in winning the 2016 content marketing challenge. The theme running through all five tips is offering 'smart' content that provides less quantity but more quality. Ali Twaha adds to the cheer by writing about Google's launch of 'Wi-Fi hotzone networks' in Kampala, with plans to further expand its reach to 300 locations in Uganda. This is our last newsletter for the year, but we'll still fill all continental news needs by posting content to the site over the festive season until our first newsletter for 2016. May it be merry! Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | Weekly top stories |
|  | [Nkem Ndem V] It is the Yuletide season, that time of year when consumers typically spend the most on presents and other holiday items... read
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 | On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed NATIVE VML... read | | |
 | Dee Stephens 2015 has been a long year, with a myriad of new algorithms affecting search and social media, content quality taking centre stage, long form content fast on its heels, not to mention the advance of video marketing and the micro moment... read | | |
 | Lisa Illingworth Africa is perceived as a gem of untapped markets, as the new frontier for businesses with the potential for exponential growth... read | |  | Stephen Sandmann Africans have innovated in the realm of mobile before, in mobile banking, for which we are globally renowned... read | | |
 | The KwaMashu African Film Festival (KAFF), taking place now (4-13 December 2015), is able to offer industry workshops, such as Budgeting for Film Makers, Copyright and Marketing and Distribution... read | | |
 | Tom Jackson Eight African startups and organisations have been named among the 2015 Nominet Trust 100 (NT100), a global celebration of the most inspiring uses of digital technology for social good... read | | |
 | Ali Twaha Google has launched what it calls Wi-Fi hotzone networks in Kampala, which will allow the public to connect to reliable and affordable fast internet services... read | |  | Facebook is launching the Internet.org Innovation Challenge in Africa, with the aim of recognising developers and entrepreneurs who are using the internet... read | | |
 | Ngugi Mungai The conduciveness of starting and conducting a business in Kenya currently stands at 47 percent, placing the country behind eight African economies polled by South African based Thinkroom Consulting... read | | |
 | Multimedia sales house, Mediamark, announced its move into representing a range of major radio, television and eventing media channels in Ghana... read | | |
 | Leigh Andrews You can be part of the new Awesome South Africa app, designed to promote local business... read | |  | Duncan Alfreds Global smartphone shipments are losing steam but lower priced devices and the African market are likely to be an engine of growth, says an international research organisation... read | | |
 | Ngugi Mungai It's time to change the human resource strategy to stop competitors from poaching talent from your company, according to a new study... read | | |
 | The latest market insights from Nielsen show that brands with a commitment to sustainability are no longer just a 'nice to have' but also have a real effect on businesses' bottom-line... read | | |
 | The sales environment of today is focused on selling value to clients rather than solutions or products, which demands a solid understanding of the client's requirements and highly skilled sales representatives... read | | |
 | Facebook looks back on the moments in 2015 that moved us and inspired us to take action in our annual Year in Review. Together, the lists paint a picture of what the world was talking about in 2015... read | |  | Twitter has unveiled the #YearOnTwitter of 2015. It is a place to look back at the most retweeted Tweets, the most popular trends, and how 2015 unfolded across the world on Twitter... read | | |
 | Afrinolly has launched MarketPlace, a pay per view, secured mobile platform for the distribution of Nollywood/African movies, short films, series and more to GSM users in Nigeria... read | | |  | HONG KONG, CHINA: Chinese internet giant Alibaba said Friday it would buy Hong Kong's South China Morning Post, following weeks of speculation over the future of the English-language newspaper... read | |  | NEW YORK, USA: Twitter said Thursday it was expanding its advertising to allow marketers to reach people who use the messaging platform without logging in. read | |  | The Dubai Lynx International Festival of Creativity has announced that Emirates NBD is the Advertiser of the Year for the 10th edition of Dubai Lynx being held from 6-8 March 2016, with the Awards Ceremony on 9 March 2016... read | | | More International | |
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 | In a time where many - especially in our industry - have lost faith in the future of the country, Mike Abel has come up with a clever way to actively make that picture more promising... read | |  | Daryl Blundell For small businesses, the festive season might be their busiest time or an opportunity to regroup for the New Year. Here are eight ways to make the most of the holidays... read | |
| | Business writing skillsFront Foot Strategic Consulting - 19 Jan 2016, Johannesburg | 10 Feb 2016, Randburg | 25 Feb 2016, Ranbdurg | 31 Mar 2016, Randburg Y!CON 2016Student Village - 17 Mar 2016, Johannesburg | | |
| George S. Clason "In those things toward which we exerted our best endeavors we succeeded." Steve Goodier "Leaving what feels secure behind and following the beckoning of our hearts doesn't always end as we expect or hope. We may even fail. But here's the payoff: it can also be amazing and wonderful and immensely satisfying." Lailah Gifty Akita "With self-confidence, self-education and self-discipline, you can master the act in any chosen field." |
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