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SME sustainability and simplified video-viewingLast week's [AfricaCom] conference was abuzz with innovation and development on the continent. Key among these was the announcement that YouTube is taking Africa offline, in meeting the goal of making video more viewable on the continent. One such feature lets South Africa, Nigeria, Kenya and Ghana watch videos in periods of low or no internet connectivity. Thinkroom Consulting also released its inaugural SME Landscape Study last week, with special focus on the conduciveness of starting and conducting business in Africa. Mauritius, South Africa and Botswana came out tops, with the score benchmarked against countries outside of Africa to provide an indication of the measure compared to non-African, developed markets. Let's put these developments to good use... Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | Weekly top stories |
|  | [Leigh Andrews] In meeting the goal of making video more viewable on the continent, YouTube took the bold move of making offline video playback a reality... read
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 | Danette Breitenbach FCB has announced that it would be restructuring its business on the continent and as a result of this FCB South Africa has been renamed FCB Africa... read | | |
 | Leigh Andrews It's been a great year for Y&R. In the past few months, the South African leg of the agency has had unprecedented success at Cannes and Loeries, and seen an unstoppable rise to its Labstore South Africa shopper unit and Africa agency network growth - here's why its people are its true enticement... read | | |
 | At the Lighthouse Grace Academy in Nairobi's downmarket Kwangware suburb, yellow school t-shirts carry the slogan 'To Fear God is Wisdom', but in their hands pupils clutch a more worldly path to knowledge: tablet computers... read | |  | Beverley Klein Facebook's free internet service, Free Basics, has announced a new partnership with the Praekelt Foundation - establishing free start-up incubators for countries with limited access to the internet... read | | |
 | Orange announced the winners of the 2015 Orange African Social Venture Prize during the AfricaCom Awards ceremony held in Cape Town... read | |  | Ngugi Mungai Kenya has implemented four reforms to improve the business climate for local entrepreneurs, which earned it a higher score in the World Bank's ease of doing business index 2016... read | |  | The winners of the fifth All Africa Business Leaders Awards (AABLA), in partnership with CNBC Africa, were announced in Johannesburg on 13 November... read | | |
 | The winners of the 2015 AfricaCom Awards have been announced. The awards took place on 18 November in Cape Town, and celebrated the ICT and technology industry in Africa... read | |  | African Media Agency (AMA) and MobileMoney Africa have announced an alliance to promote financial inclusion on the continent. AMA will be responsible for promoting the 6th Remittance & MobileMoney Expo event, taking place on Feb 2-3 in Lagos, Nigeria... read | | |
 | Bloomberg Media Initiative Africa (BMIA) announced the creation of a $1m fund to build capacity for civil society community media organisations in three countries - Nigeria, Kenya, South Africa... read | | |
 | Airtel Nigeria has partnered with Kirusa to launch a voice messaging service aimed at enhancing communication among Nigerians... read | |  | Leigh Andrews Clear strategy and using technology to revolutionise tedious business processes we take for granted are essentials if we want to advance the state of the entrepreneurially minded continent... read | | | | |
 | Adegboye Adeniyi Do you want more traffic? Then you must have heard the much valued advice that Search Engine Optimization (SEO) is one of the main ways you can attract "free" traffic to your website... read | | |
 | Thinkroom Consulting's inaugural report, titled 'An SME Landscape Study: The Conduciveness of Starting and Conducting Business in Africa', was released on 19 November 2015... read | |  | The Ericsson Mobility Report, launched 17 November, reveals a significant increase in mobile video consumption, which is driving nearly six times higher traffic volumes per smartphone in North America and Europe (2015 to 2021)... read | | |
 | Mozambique will experience Black Friday on 27 November for 18 hours. It is the largest, and sometimes, most crazy online shopping day of the year... read | | |
 | FOX Sports is now the official broadcast partner of Major League Soccer (MLS) in the US, Mexico, South America and sub-Saharan Africa, among others... read | |  | Ericsson will launch a new subscription video on demand (VOD) service called NuVu in partnership with leading telecoms Airtel Nigeria in the first quarter of 2016... read | | |  | The winners of the Asian Digital Media Awards were announced in Hong Kong on 18 November 2015. Singapore Press Holdings (SPH), the publisher of The Straits Times, scooped 12 trophies... read | |  | The Innovation jury has selected the shortlist for the eurobest, the Festival and Awards for the European creative communications industry, which arrives in Antwerp in less than two weeks... read | |  | Dubai Lynx has announced a new category, Creative Effectiveness, and the names of the 2016 Dubai Lynx jury presidents... read | | | | | More International | |
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 | Douglas Kruger Innovation, and the art of capturing ideas on the fly... read | |  | Leigh Andrews The days of drawing out the same, static message to communicate with all your consumers have come to an end. Lindy Drake, Marketing Manager of INOVO, explains how to tailor your strategy... read | |  | John Sanei The old way of selling is well and truly dead, in fact the stereotypical sales (wo)men we all knew back in the 80's and 90's send shivers up and down all our spines... read | |
| | Y!CON 2016Student Village - 17 Mar 2016, Johannesburg | | |
| Albert Einstein "Strive not to be a success, but rather to be of value." George S. Patton "Success is how high you bounce when you hit bottom." John D. Rockefeller "Don't be afraid to give up the good to go for the great." |
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