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Marketing & Media Africa

Shedding light on retail in Africa

For retailers wanting to know how best to enter sub-Saharan Africa, a new study by global strategy consultancy firm A.T. Kearney shows that Rwanda, Nigeria, Namibia, Tanzania and Gabon occupy the top five places of the inaugural A.T. Kearney African Retail Development Index (ARDI). The ARDI is described as a useful framework for retailers because it not only identifies the markets in Africa most attractive for retail expansion today, but those that offer the most potential for the future.

I guess it's true that two are better than one with a couple of new partnerships being established recently. In Nigeria, Smile Communications has partnered with Ericsson and has announced the launch of a 4G/LTE network on 800MHz spectrum in Ibadan and Lagos, while MTN has joined forces with Ecobank, enabling MTN Mobile Money users to withdraw cash from Ecobank ATMs as well as transfer money between their Mobile Money and Ecobank accounts.

Finally, Hilton Rose reckons a company is worth more than just the sum of its physical assets in his piece Goodwill hunting - Building the value of your brand.

Have a great week!

Cheers!

PS Take a look at the latest ads in the Ornico ad showcase.

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Weekly top stories


SOUTH AFRICA
The importance of a brand story to your business
[Mark Porter] Humans are natural storytellers. From ancient cave paintings to Shakespeare's First Folio, people have always had an affinity for a well-told story. This is especially true in the world of commerce. Read more >>

Goodwill hunting - Building the value of your brand

Hilton Rose

Measuring the worth of a brand is more difficult than, let's say, the worth of your intellectual capital. So how do you do it? How much is your brand worth?

Read more >>

Study shows retailers how to best enter sub-Saharan Africa

A new study designed to help large, organised retailers determine where and how to best enter sub-Saharan Africa's rapidly growing retail sector has been published by global strategy consultancy firm, A.T. Kearney.

Read more >>

The anatomy of content marketing

Erik de Jager

If you don't know what content means, don't bother looking it up in a dictionary, you may not find the answer you seek.

Read more >>


CRM
SOUTH AFRICA
Flexibility key to doing business
Responses to this year's supply chain foresight survey show a growing maturity towards the role of the supply chain in relation to the business, compared with previous years. Read more >>

Digital
NIGERIA
Smile partners Ericsson in Nigeria for 4G on 800MHz spectrum

Paul Adepoju

Smile Communications in Nigeria has announced the launch of a 4G/LTE network on 800MHz spectrum in Ibadan and Lagos, with Ericsson as the primary vendor. Read more >>

SOUTH AFRICA
Integrating with 'internet of everything'

Louise Marsland

Do you remember life before the internet? More importantly, have you imagined how we will be further integrated with the World Wide Web in another decade? Read more >>

SOUTH AFRICA
Data centres‚ cloud services key to MTN Business's growth plan

Thabiso Mochiko

MTN Business‚ is set to open more data centres in key markets where it operates as it rolls out its cloud services and video-conferencing to more markets. Read more >>

NIGERIA
Bitflux secures 2.3GHz spectrum license
Winner of the 2.3GHz spectrum license, Bitflux Communications, has paid the $23,25 million required by Nigeria Communications Commission (NCC) for securing the license. Read more >>

NIGERIA
New mobile app to assist with traffic jams
EAST AFRICA
Toshiba top Notebook vendor, sponsors tablets
Education & Training
SOUTH AFRICA
10-point guide to becoming a trend expert

Terry Levin

Are trend gurus drowning in an ocean of their own opinion? Read more >>

RWANDA
Microsoft, Rwanda Ministry of Education partner to reduce software costs
With the aim of reducing software costs to improve the quality of education in primary and secondary schools, Microsoft and the Rwanda Ministry of Education have joined forces, reports Ventures Africa. Read more >>

UGANDA
Discovering how technology can revolutionise learning, training
This year's eLearning Africa, 28-30 May in Kampala, Uganda, will explore how technology is revolutionising learning and training across the continent, under the theme "Opening Frontiers to the Future". Read more >>

Events & Conferencing
SOUTH AFRICA
First five juries announced for Cannes
The first five juries have been announced for the 61st Cannes Lions International Festival of Creativity, 15-21 June 2014, Palais des Festivals, Cannes, France. Read more >>

Media
NIGERIA
IABC appoints Ikiebe to first Global Communication Certification Council
The IABC has appointed Richard Ikiebe onto a 10-person inaugural Global Communication Certification Council to develop and manage an international certification programme for business communication with ISO endorsement. Read more >>

Mobile
AFRICA
New partnership between MTN, Ecobank
With the new partnership between MTN and Ecobank, MTN Mobile Money users, who are also Ecobank customers in 12 African countries, will soon be able to withdraw cash from Ecobank ATMs as well as transfer money between their Mobile Money and Ecobank accounts. Read more >>

SOUTH AFRICA
10 top trends to emerge from MWC 2014

Nick Durrant

The Mobile World Congress is described as one of the biggest global events in the smartphone and tablet calendar. Bluegrass Digital highlights the top 10 trends that has emerged from the congress. Read more >>

MALAWI
Airtime credit service launched in Malawi
Net1 Mobile Solutions (N1MS) and Supa Pesa has expanded its Advance Airtime African footprint with the launch of TeleKom Networks Malawi ("TNM") airtime credit service, Pasavute. Read more >>

NIGERIA
Ericsson extends managed services leadership across Africa
Ericsson has signed a five-year managed services agreement with MTN for its Nigeria operations which not only extends Ericsson's managed services leadership across Africa, but reportedly makes Ericsson MTN's largest managed services partner on the continent. Read more >>

SOUTH AFRICA
Channel Mobile leads the way into Africa

Issued by Channel Mobile

Africa is open for business, and this, by all accounts, bodes well for players within the mobile marketing space. As a leading South African brand, Channel Mobile is leading the way by developing innovative platforms for real engagement across the African continent. Read more >>

SOUTH AFRICA
Driving mobile from Cape to Cairo

Charles Foster, Issued by Millward Brown

Mobile is now a critical channel for marketers who want to embrace new technology and benefit from the huge opportunity for growth in mobile marketing communications. Read more >>

Newspapers
NORTH SUDAN
Eleven newspapers seized in less than a week
Reporters Without Borders strongly condemns the oppressive climate the Sudanese authorities are imposing on the media community. Read more >>

OOH
MALAWI
Alliance Media donates footbridge

Issued by Alliance Media

Alliance Media Malawi, the country's largest outdoor advertising firm, recently unveiled a unique footbridge on the Chipembere Highway at Blantyre's Queen Elizabeth Central Hospital. Read more >>

Research
AFRICA
SA and Egypt most active on Twitter
News24 reports that, according to a study by a strategic communications agency in Portland, the Egyptian uprisings and the passing of Nelson Mandela in South Africa have resulted in the two African countries being rated the most active on Twitter. Read more >>

AFRICA
Flexible working to get more mothers back into the workforce
Retail
EGYPT
Egypt's retail industry to benefit from investment
Majid Al-Futtaim, a Dubai-based retail giant, is planning to build four new shopping malls in Cairo for $1.6 billion as well as establish 32 new hypermarkets for $700 million, according to a report on Ventures Africa. Read more >>

TV
ETHIOPIA
SatLink to distribute Ethiopian news channel
SatLink Communications has been appointed by the Ethiopian Radio and Television Agency (ERTA) for the global distribution of its government-owned ETV news channel. Read more >>

KENYA
Nairobi's residents not keen to purchase set top boxes
According to a survey conducted by Ipsos, nearly all Kenya's Nairobi-based television owners are aware of the digital migration but the majority does not feel the urgency to purchase set top boxes. Read more >>

KENYA
Old TV sets soon to be phased out

International

UNITED STATES
AT&T wins clearance to buy Leap Wireless
WASHINGTON - US regulators conditionally cleared AT&T's US$4bn deal for Leap Wireless, which gives the telecommunications company more spectrum and the Cricket prepaid phone franchise. Read more >>

FRANCE
France's Vivendi favours Numericable in telecoms bidding war
PARIS, FRANCE: French consortium Vivendi said it was entering exclusive negotiations with Numericable to sell the cable operator its telecommunications unit SFR, shrugging aside France's industrial renewal minister's bid to scupper the cable operator's bid. Read more >>

UNITED ARAB EMIRATES
Dubai Lynx honours 2014 winners
DUBAI, UAE: The much-anticipated winners of the 8th Dubai Lynx Awards were revealed last night and celebrated at the region's biggest awards ceremony, which was attended by over 1,800 guests. Read more >>

UNITED STATES
World Wide Web now 25 years old
SAN FRANCISCO, USA: 25 years ago, the World Wide Web was just an idea in a technical paper from an obscure, young computer scientist at a European physics lab. Read more >>

JAPAN
Toshiba sues South Korean rival for corporate spying
UNITED KINGDOM
Candy Crush empire worth up to US$7.6bn?
UNITED STATES
Have you entered the 2014 Tabbies?
UNITED STATES
Instagram signs deal with major ad agency

More International


Government

SOUTH AFRICA
SANParks commits to combat poaching, conflict in Africa
The Howard G. Buffett Foundation; the Nature Conservation Trust (NCT); and South African National Parks (SANParks) have announced a R255 million, three-year initiative to combat rhino poaching in the Kruger National Park and test anti-poaching tactics that can be applied in other regions of Africa, where poaching can be a source of funding for armed groups. Read more >>

SOUTH AFRICA
National disaster centre on high alert
The National Disaster Management Centre (NDMC) has advised provincial and municipal centres in areas affected by the recent floods to begin the necessary response preparedness. Read more >>

SOUTH AFRICA
Rescued from raging torrents
More than 130 people were rescued by helicopter from floodwaters in Lephalale, formerly Ellisras, in northwestern Limpopo on Tuesday, 11 March. Read more >>

SOUTH AFRICA
Rate hike projections overdone: Reserve Bank
SOUTH AFRICA
Investors should avoid bad news on TV
SOUTH AFRICA
Conflicting rights to exploit natural resources

Jackwell Feris


More Government news


Lifestyle

SOUTH AFRICA
Orient Express rebrands: Crazy... or clever

Brian Berkman

When I first heard that Orient-Express had rebranded as Belmond my immediate reaction was what a crazy and misguided waste of brand equity. When I think Orient-Express, I think Agatha Christie, Lalique art decor crystal panels, and the elegance and romance of a bygone area. Read more >>

SOUTH AFRICA
Corolla goes from drab to fab

Henrie Geyser: motoring editor

Top-selling Toyota Corollas have over the years been good, solid, reliable and rather dull, but one of South Africa's favourite cars has at last joined the world-wide swing to prettier, safer and much better cars to drive - as clearly demonstrated by its all-new 1.6 Sprinter, one of the 11 new models in the range. Read more >>


Jobs offered




New events to diarise

4th ITI/Broadband Africa Summit - 17 Jun 2014 to 18 Jun 2014 Cape Town
The 4th ITI/Broadband Africa Summit will address the next infrastructure milestones in Africa and the means of shaping alternative strategies for organisations in areas with limited bandwidth. Read more >>

1st Annual Peter Mokaba Tribute 2014
Aptitude Consulting - 3 Apr 2014 to 6 Apr 2014 Polokwane (Pietersburg)

Media ethics
Institute for rhe Advancement of Journalism - 28 May 2014 Johannesburg

Africa Rail 2014
terrapinn Ltd - 1 Jul 2014 to 2 Jul 2014 Johannesburg

Legal aspects of business in West & Central Africa
UCT Professional Development Project - 6 Oct 2014 to 10 Oct 2014 Cape Town




Quotes

Michael Korda
"One way to keep momentum going is to have constantly greater goals."
Shakti Gawain
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Baltasar Gracian
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