2 Sep 2013

Marketing & Media Africa

Good news all-round

Yesterday, 1 September at the annual Highway Africa Conference in Grahamstown, Peter Horrocks, director of BBC Global News, announced some good news - BBC will be opening a new pan-African Unit in Johannesburg this month displaying the BBC's continuing commitment to Africa.

Horrocks stated that the news broadcaster will step up its coverage of African business, bringing impartial, objective coverage to audiences across Africa and beyond.

The weekend delivered some even better news with the release of South African cameraman, Adil Bradlow, after being detained by Egyptian authorities while working for Al Jazeera in Cairo earlier last week.

Remember that entries for the 2013 AfricaCom Conference closes on 6 September, so if you haven't yet, get moving and enter before Friday!

Cheers!
Ilse van den Berg, Editor: Marketing & Media Africa (@Biz_Africa)

PS If you missed last week's agency focussed Biz Takeouts show, listen to the podcast which is now available.

PPS Take a look at the latest ads in the Ornico ad showcase.

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Weekly top stories


Biz Takeouts Radio Show & Podcasts
SOUTH AFRICA
[Biz Takeouts Podcast] 69: Agency focus - Aqua Online
Last week on Biz Takeouts, the Marketing & Media radio show, which airs every Thursday 9am-10am streamed live via 2oceansVibe Radio, we looked at digital agency Aqua Online. Get all the information by listening to this week's podcast. [twitterfall] Read more >>


Special Focus on Media Freedom & Right to Know
SOUTH AFRICA
No Hlaudi weather at sunny SABC?
[Rod Baker] NEWSWATCH: And they're back in the news, instead of reporting it... You've got it... the SABC... because it seems its Hlaudi Motsoeneng wants 70% of the news to be positive, reports Mail & Guardian, which also reports that the 'sunshine' policy is not good news in Media Monitoring Africa' eyes. But some good news anyway, EWN reports that Egyptian authorities have released South African photographer Adil Bradlow. Read more >>


Marketing
SOUTH AFRICA
Who moved my lobster thermidor?
[Dylan Balkind] "One day, if you play your cards right (or perhaps wrong) you might be a creative director. It is the most thankless, trying and difficult task you'll ever undertake in your creative career." - Sir John Hegarty. Read more >>

ZIMBABWE
'Disneyland in Africa' will need a powerful marketing strategy
NEWSWATCH: In what can be described as an effort to put Zimbabwe back on the map as an appealing tourist attraction after taking some knocks due to its economic collapse and political violence, Zimbabwean officials are planning on developing a 'Disneyland in Africa', reports Voices of Africa. Read more >>


Advertising
SOUTH AFRICA
Your basic script for writing a good ad
[Claudio Milo] Here is a very basic, quick script for writing copy for ads. Of course, it ought to be a more in-depth approach; but this is the basic approach you should take. It's more of a refresher for those who already write ads. Read more >>

NIGERIA
Leftfield engages Nigerian market with OLX campaign
[Issued by Leftfield] Leftfield was recently commissioned by OLX to conceptualise and produce an impactful TV and radio advertising campaign that would appeal to, and connect with, Nigerians who were likely to use the internet to sell their unwanted goods. Read more >>  visit press office >>


Digital
AFRICA
Samsung to expand more into Africa
Humanipo reported on 29 August 2013 that "Samsung is keen on expanding in Africa" even though the continent has some "logistical and infrastructural challenges". Read more >>


Education & Training

Events & Conferencing
WEST AFRICA
West Africa round AABLA winners announced
Last night, 28 August 2013 saw the announcement of the winners of the West African round of the Johnnie Walker Blue Label CNBC Africa All Africa Business Leaders Awards (AABLA) at the Intercontinental Hotel in Lagos, Nigeria. The ceremony will be broadcast on 5 September 2013. Read more >>

AFRICA
Reminder: AfricaCom entries close this week
Entries for 2013 AfricaCom close this Friday, 6 September 2013. Read more >>


Media
SOUTH AFRICA
New publication out for African Marketing Confederation
The African Marketing Confederation (AMC) has appointed Mikateko Media to produce its Strategic Marketing Africa publication. Read more >>


Mobile
SOUTH AFRICA
Email on mobile: How to get it right
[Nina Joubert] Sending an email to desktop and mobile is like sending an email in two different languages. Some will have a better experience than others. So how does one send the same email to a computer and mobile device so that it translates effectively on both? Read more >>


Online Media
AFRICA
Google Translate to add more African languages
According to a report on The Next Web, Google Translate will be adding Somali, Zulu, Hausa, Yoruba and Igbo to its existing language options. Read more >>


PR & Communications
SOUTH AFRICA
Hidden questions of a travel writer
[Phindiwe Nkosi] Nothing, not even scholarly theories, quite prepares one for travel writing. Despite the knowledge that it takes a writer, the rules of engagement are not the same. How does one describe sunrise or the heartbeat of a newborn lion cub beating against yours? Read more >>


Production

Radio

Research
AFRICA
Top 10 most bankable African artists revealed
Channel O and Forbes Africa have released a list with the names of the 10 most bankable/richest artistes in Africa, reports Tufiakwa. Read more >>


Sales
AFRICA
Look to Africa to grow your sales channel
[Louise Robinson] If you are sold on the idea of growing your sales channel into Africa, where do you begin? Do you just start to call up various businesses left right and centre, hoping that someone will enter into a partnership with you to buy or help you sell your own product or service? Read more >>


Sponsorship

International

TAIWAN
Taiwan probes HTC staff over secrets theft
TAIPEI, TAIWAN: Taiwanese prosecutors are investigating allegations that three employees at leading smartphone maker HTC stole trade secrets to sell to Chinese firms, reports said on Saturday. Read more >>

FRANCE
French retailer Auchan posts profit rise
PARIS, FRANCE: French retailer Auchan last week reported an almost 34% rise in first-half net profits, mainly flattered by one-off gains and continued growth in Asia and central and eastern Europe. Read more >>

UNITED STATES
Apple launches iPhone trade-in program in US
SAN FRANCISCO, USA: Apple last week began letting US iPhone owners trade in their smartphones for credit towards buying new models. Read more >>

FRANCE
Carrefour reports return to profit, shares rise
PARIS, FRANCE: Retailer Carrefour, a global leader in the supermarket business, reported a recovery into profit in the first half on Thursday, 29 August, and the company's shares rose 3.71% to €23.63. Read more >>

UNITED KINGDOM
Vodafone in talks on sale of Verizon Wireless stake
LONDON, UK: Vodafone is in talks on a possible sale of its stake in US joint-venture Verizon Wireless said to be worth more than US$100bn, the British mobile phone giant has announced. Read more >>

UNITED STATES
New York Times website hacked then restored
NEW YORK CITY, USA: The popular New York Times website returned to service on Wednesday, 28 August, after hackers forced it down for nearly a day, with a group backing Syria's government claiming responsibility. Read more >>


More International


Partners

SOUTH AFRICA
In the Zone with MWEB Entrepreneur: The best seats in the house...
The story behind Computicket's visionary creator Percy Tucker, and how he changed the entertainment industry with the introduction of his pioneering ticket booking system. Read more >>

SOUTH AFRICA
In the Zone with MWEB Entrepreneur: Bio-Oil - a well-oiled business machine
SA skin-care brand Bio-Oil is a worldwide success story, and the core product of Union Swiss, a multi-million dollar company that sells Bio-Oil in over 50 countries worldwide. Read more >>


Galleries

SOUTH AFRICA
BMW International Polo Series 2013

More


Government

SOUTH AFRICA
Madiba discharged from hospital
Former President Nelson Mandela has been discharged from the Pretoria hospital where he had been receiving treatment for the past two months. Read more >>

SOUTH AFRICA
End police killings, urges Mthethwa
At least 76 police officers were killed in the line of duty between April 2012 and March this year - an alarming number according to Minister of Police Nathi Mthethwa. Read more >>

SOUTH AFRICA
Plaudits for Coca-Cola's container programme
[Khulekani Magubane] Finance Minister Pravin Gordhan has hailed the decision by Coca-Cola - the world's largest beverage company - to launch its global Ekocenter container programme in SA as appropriate, as woman empowerment and gender equality were priorities for the government. Read more >>

SOUTH AFRICA
Emergency line crisis
South Africans' emergency lifeline - the 24-hour 10111 crime-reporting emergency call centre - might collapse when thousands of its employees march on police headquarters in Pretoria today. Read more >>


More Government news


Lifestyle

SOUTH AFRICA
Mango launches scheduled service between Johannesburg and Zanzibar
Low-cost airline Mango has announced its scheduled flights between Johannesburg and Zanzibar. Read more >>

SOUTH AFRICA
Clio is a swaggering charmer
[Henrie Geyser: motoring editor] Clio has been an international best-seller and brand-builder for Renault for the past 23 years and the latest model strides with all the cockiness befitting a little champion that has won a string of international accolades that other manufacturers can only envy. Read more >>

SOUTH AFRICA
The great tourist migration...
[Eran Feinstein] The East African travel industry is stomping across the web. Read more >>

SOUTH AFRICA
Be Windgat in Pringle Bay this spring
The Tru-Cape Windgat Festival and Kogelberg Mountain Challenge are on the weekend of 6 September 2013 in Pringle Bay on the R44, just over an hour from Cape Town. Read more >>

SOUTH AFRICA
Nissan GT-R is ladies' Dream Drive
[Henrie Geyser: motoring editor] The scorchingly fast Nissan GT-R super sportscar has won the 'Dream Drives' category in the 2013 Women's Car of the Year (WCOTY) awards. Read more >>


Jobs offered

SEO Copywriter - Cape Town
Digital Journalist - Industria West
Web Developer - Johannesburg
Outreach Finance Assistant - Rondebosch/Cape Town
Regional Sales Manager - Western Cape and Gauteng
Graphic Designer - Rivonia
Traffic Manager - Cape Town
Intern Copywriter/Content Strategist - Woodstock - Cape Town
Key Account Manager - Cape Town
Senior UI Designer - Johannesburg
Junior Account Executive - Bryanston West
PR Account Manager - Cape Town
Advertising Sales Executive - Cape Town (R5000 Basic + 10% Commission)
Interior Designer - Cape Town
PR Account Director - Cape Town (R Neg on Exp)



New events to diarise

Social Media for Business Workshop - 5 Sep 2013 to 28 Nov 2013 Johannesburg,Cape Town,Durban
This full-day social media workshop is ideal for marketing, communications, public relations and digital professionals looking for an introduction to using social media channels within a marketing strategy. Read more >>

Lab Africa Kenya
10 Sep 2013 to 12 Sep 2013 Nairobi
Media Law
Institute for the Advancement of Journalism - 11 Sep 2013 Johannesburg
World Publishing Expo
WAN-IFRA - 7 Oct 2013 to 9 Oct 2013 Berlin
Soweto Festival of Light
Imagineering Corporation - 13 Dec 2013 to 22 Dec 2013 Soweto


Quotes

Napoleon Hill
"Effort only fully releases its reward after a person refuses to quit. (via Quotes Everlasting)"

George Halas
"Nobody who ever gave his best regretted it. (via Brainy Quote)"

Oliver Herford
"Many are called but few get up. (via Brainy Quote)"




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