27 May 2013

Marketing & Media Africa

eLearning Africa 2013 happens this week

Now in its eighth year, eLearning Africa will one again bring together a wide range of perspectives on ICT for development, education and training and takes place in Windhoek, Namibia, starting on Wednesday, 29 May and running until Friday, 31 May 2013 - under the theme 'Policy and Innovation in Education in Africa'.

Tradition, Change and Innovation are the overall themes for eLearning Africa 2013, but the main focus of the conversations that will take place is on local innovation in education, on tablets, mobiles and MOOCs; on healthcare delivery and on livelihoods and agriculture, especially for rural communities.

This year our focus will be on innovation and we are all really proud that some of the most exciting and innovative new solutions in education have been pioneered and developed in Africa - Rebecca Stromeyer, founder of eLearning Africa and executive director of organisers, ICWE.

A team from the South African College of Business will be attending and we're expecting to publish the latest updates with all the happenings from the conference - so if this is your interest, you know where to come.

In news this week:
Hope you have a great week!

Evan-Lee Courie @evan1985, @Biz_Africa

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Weekly top stories

AFRICA
Airtel sponsors #BBATheChase
Bharti Airtel, a telecommunications services provider with operations in 20 countries across Asia and Africa, is now the official sponsor of the eighth edition of the reality series, Big Brother Africa (BBA). Dubbed The Chase began airing on Sunday, 26 May 2013. Read more >>
eLearning Africa calls ministerial round table
Forbes Africa shows growth in circulation
Decoding the creative brief
[Vanita 'Bezi Phiri]
Loeries announce Africa, Middle East judges, 2013 scholarship applications open
How to connect FMCG brands with African consumers
[Michael Wood]
MTN launches YouTube custom channel in Africa


Creative Week Cape Town
SOUTH AFRICA
Loeries announce Africa, Middle East judges, 2013 scholarship applications open
Entries to Loeries close Friday, 31 May, so get in now, as the Loeries announce the two judges from Africa and Middle East who are preparing to judge their peers. R30 of every entry into the Loeries will go towards the funding of the Creative Future Scholarship. Read more >>


Special Focus on Media Freedom & Right to Know
NIGERIA
Lagos Assembly on FoI Bill
The Lagos State House of Assembly, on Friday, 24 May 2013, announced its plans to make the state's version of the Freedom of Information (FoI) Bill open to the public before passage into law. Read more >>


Advertising
SOUTH AFRICA
Decoding the creative brief
[Vanita 'Bezi Phiri] For as long as I have been working, I have heard moans and tantrums about briefs from creatives who just want to deliver fantastic results - without wasting time practising some wizardry in guessing what the brief may be entailing. Read more >>


Branding
SOUTH AFRICA
Apple remains no.1 in the BrandZ Top 100
[Issued by Millward Brown] Apple remains the BrandZ Top 100 Most Valuable Global Brand for 2013, worth $185 billion, with its closest competitor, Samsung, now 30th in the global ranking with a brand value of $21 billion. Read more >>  visit press office >>


Digital

Education & Training
NAMIBIA
eLearning Africa calls ministerial round table
A round table of ministers and representatives from all across Africa is due to convene at eLearning Africa in Windhoek, Namibia from 29-31 May 2013. The sixth of its kind to date, this yearly meeting offers a chance for governments to draw on the knowledge they have built up collectively over 20 years. Read more >>


Events & Conferencing

Exhibitions
SOUTH AFRICA
Calling all marketing professionals: visit Scan's stand at Markex!
[Issued by Scan Display] As a display specialist, Scan Display is renowned for its beautiful custom-designed and crafted exhibition stands. At this year's Markex Gauteng show, Scan plans to deliver its largest self-branded exhibition stand yet - with an 84m² foot print. Read more >>  visit press office >>


Magazines
AFRICA
Forbes Africa shows growth in circulation
Forbes Africa magazine, the continent's first-ever international business publication localised for the African executive, has reached its highest-ever circulation with an average of 21,471 copies distributed each month during the first quarter of this year. Read more >>


Media
AFRICA
MTN launches YouTube custom channel in Africa
MTN has launched a 'custom channel' in Africa to help them localise content delivery effectively. Whilst any advertiser can use YouTube, custom channels provide additional powerful features for brands who want to do something beyond the ordinary.[video] Read more >>


Mobile
COTE D'IVOIRE
Appy birthdays

Newspapers
ZAMBIA
Times urged to open up rural offices
[Brian Hatyoka] Information and Broadcasting Services Deputy Minister Poniso Njeulu has urged Times of Zambia to consider opening more outlets in rural areas to enable more people have access to information. Read more >>


Out of Home

Production
AFRICA
Call for entries: Al Jazeera Pitching Forum
On 15 June 2013, two commissioning editors from Al Jazeera will listen to pitches from 16 African filmmakers. Each person has a maximum of five minutes to pitch their film, with an additional 10 minutes allocated for feedback and questions from the panel. Visual aids will be provided for those that have DVDs or presentations during the pitch. Read more >>


Promotions
SOUTH AFRICA
Experiential Marketing - the contagious idea
[Issued by Mo-Tseleng] What is it about the brand you picked off the shelf, signed vehicle finance for or the network you subscribe to that defined your choice? The experience. Your experience. Experiential Marketing lives in the space where decisions are made. Read more >>  visit press office >>


Research
AFRICA
MTN - the highest ranked African brand
MTN has once again emerged head and shoulders above its peers on the continent, topping the list as the highest ranked African brand in the prestigious Millward-Brown Brandz Top 100 Most Valuable Global Brands 2013 survey, released today, 21 May 2013. Read more >>


Retail
AFRICA
How to connect FMCG brands with African consumers
[Michael Wood] When it comes to marketing FMCG brands on the African continent, a one-size-fits-all approach does not work. African consumers are looking for locally relevant brands they can connect with and FMCG companies need to understand consumer sentiment and behaviour to avoid failing in their chosen regions. Read more >>


Sponsorship
AFRICA
Airtel sponsors #BBATheChase
Bharti Airtel, a telecommunications services provider with operations in 20 countries across Asia and Africa, is now the official sponsor of the eighth edition of the reality series, Big Brother Africa (BBA). Dubbed The Chase began airing on Sunday, 26 May 2013. Read more >>


International

FRANCE
Mobile app helps remove racist graffiti
PARIS, FRANCE: A French anti-racism association is launching a mobile application it hopes will help eradicate racist graffiti by enabling users to take photos of offensive tags, geo-locate them and get them removed. Read more >>

FRANCE
World Newspaper Congress: The future of the internet, future of journalism
PARIS, FRANCE / DARMSTADT, GERMANY: Steve Crocker, one of the founding fathers of the Internet, and Jeff Jarvis, a provocative voice about alternative business models for news in the connected age, have joined the programme for the World Newspaper Congress, to be held in Bangkok, Thailand, from 2 to 5 June next. Read more >>

UNITED ARAB EMIRATES
Al-Jazeera leads Arab news channels
DOHA, UAE: Al-Jazeera is the Middle East and North Africa's most-watched Arabic-language television channel, according to an independent survey, the Qatar-based broadcaster said earlier this week. Read more >>

UNITED STATES
Kindle now available in 170 countries
NEW YORK, USA: Online retailer Amazon said on Thursday (23 May) that it is expanding sales of its Kindle tablet computers to "over 170 countries and territories around the world," and its Appstore to almost 200 countries. Read more >>

More International


Government

SOUTH AFRICA
Troops return to CAR region
Defence Minister Nosiviwe Mapisa-Nqakula confirmed last week that South Africa had deployed troops to countries neighbouring the Central African Republic to assist with the withdrawal of SANDF forces in the CAR. She was speaking to journalists at the Cape Town Press Club. Read more >>

SOUTH AFRICA
Gupta's party plane on "official business"
Some wedding guests on board a privately chartered plane that landed at Waterkloof Air Force Base had official business in South Africa‚ the Indian High Commission said on Tuesday (21 May). Read more >>

SOUTH AFRICA
Visas for British tourists will hurt SA
Requiring British tourists to obtain visas to visit South Africa could negatively affect the country's economy, Beeld reported on Tuesday. Read more >>

SOUTH AFRICA
Obama to visit SA
United States President Barack Obama will visit South Africa as part of his Africa tour next month. The visit, which will also take him to Senegal and Tanzania, is scheduled from 26 June to 3 July. Read more >>

More Government news


Lifestyle

SOUTH AFRICA
Step carefully when buying a car
[Henrie Geyser: motoring editor] The Consumer Protection Act (CPA), which came into effect in April 2008, has far-reaching implications for vehicle buyers, particularly those interested in acquiring a used vehicle, yet there still is a lot of ignorance around with buyers being taken for a ride because they don't know their own rights. Read more >>

SOUTH AFRICA
Take time out to visit Prince Albert's little huisie
[Brian Berkman] Having a constant supply of water is what drew people to Prince Albert in the Karoo 250 years ago and it is one of the many reasons to visit now. Seeing water flow freely in channels in front of all the houses brings a cool idea to the usually hot Karoo. Read more >>


New accounts


SOUTH AFRICA
KitchenAid appoints Manley Communications - more info



Jobs offered

Graphic Designer - Johannesburg
Breinstorm BA in Milpark wants a talented graphic designer. Apply if you understand brand positioning and desirable visual culture. Great clients in arts, culture, technology, luxury branding and innovation. Read more >>

Account Manager - Cape Town
We're looking for someone who is MAD (motivated ambitious and determined) to join a dynamic team in one of Africa's leading communication agencies. Read more >>

Sales Executives - Rivonia
Digital Traffic Manager - Johannesburg
Multimedia Designer - Johannesburg Northern Suburbs
Social Media Coordinator - Johannesburg Northern Suburbs
Production Assistant - Bedfordview
Research Executive - Bryanston
Receptionist - Cape Town
Digital Designer - Johannesburg
Project Manager - Bryanston
Front-End Web Developer - Johannesburg
Designer - Senior - Johannesburg
DTP Operator - Johannesburg
Junior Cameraman - Craighall/Sandton
Digital Project Manager - Johannesburg Northern Suburbs
Systems Architect - Johannesburg Eastern Suburbs



New events to diarise

Loeries Exhibition at Stellenbosch Academy
Stellenbosch Academy of Design & Photography - 28 May 2013 to 31 May 2013 Stellenbosch
Managing Media
Onaradi Consulting - 30 May 2013 to 31 May 2013 Ekurhuleni
Governance Week 2013
The Institute for International Research - 10 Jun 2013 to 14 Jun 2013 Johannesburg
Webinar - Creating brand awareness
éclat Marketing - 12 Jun 2013 Countrywide
Assertive communication skills for women
Alusani Skills & Training Network - 9 Jul 2013 to 10 Jul 2013 Windhoek



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