| 11 Feb 2013 |
| Africa Marketing & Media |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, OOH, PR & Communications, Printing, Production, Promotions, Publishing, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing, 2012 Design Indaba
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Almost time for Design Indaba 2013It's almost that time again when thousands of the brightest talents from across various creative industries descend on Cape Town, South Africa, for the annual Design Indaba Conference and Expo. The conference takes place in two weeks time - from Wednesday 27 February until Friday 1 March 2013, while the expo takes place from 1-3 March - at the Cape Town International Convention Centre. To find out what's going down, check out our Design Indaba special section and follow live updates on our Twitterfall. This week: Marcela Ospina interprets mobile and digital trends in 5 African countries. She intersects between technology and culture while doing fieldwork in Nigeria, Ghana, Kenya, Tanzania and Zambia; Music students wishing to further their studies are invited to apply for SAMRO music bursaries; Microsoft Corporation introduced the Microsoft 4Afrika Initiative. This initiative is an effort by Microsoft to actively engage in Africa's economic development to improve its global competitiveness. Microsoft have also partnered with Huawei to launch Huawei 4Afrika - a full functionality Windows Phone 8 which will come pre-loaded with select applications designed specifically for the continent; Yusuf Begg shares some insight into how mobile technology can enrich the lives of the less fortunate and briefly describes the projects the Preakelt Foundation are involved in; and this year marks the 10th anniversary of the Diageo Africa Business Reporting Awards, and online entries are now open. The closing date for entry is Friday, 15 March. Just a short reminder, Bizcommunity.com's editor-at-large, Simone Puterman, will be featured on the repeat show of SABC1's Media Career Guide Show tonight, Monday, 11 February 2013, from 11pm-11.30pm. She provides insightful career guidance for the marketing, advertising, media and retail industries. Lastly, we are currently compiling a PDF in which all the 2013 Trends have been combined and it will be ready for you to download during the course of this week. Have a splendid week! Evan-Lee Courie @evan1985PS Responses to this column welcomed in our ed's column archive. Send all your Africa marketing news to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com; also take a look at our guide "How to contribute to Bizcommunity, from op-ed pieces to news". Don't forget to follow @Biz_Africa on Twitter and join us on Facebook!Top stories
 Find out more about the business of blogging in South Africa by listening to the podcast of last week's Biz Takeouts Marketing & Media radio show, which airs every Thursday from 5-6pm streamed live via 2oceansVibe Radio. [twitterfall] Read more >>
 [Marcela Ospina] This piece addresses the intersections between technology and culture that I identified while doing fieldwork. Therefore, this is not the result of strict data analysis, but rather the outcome of an immersion in each of these cultures. Read more >>
SOUTH AFRICA Bizcommunity features on SABC1's Media Career Guide Show Be sure to catch Bizcommunity.com's editor-at-large, Simone Puterman, on the repeat show of SABC1's Media Career Guide Show tonight, Monday, 11 February 2013, from 11pm-11.30pm. She will provide insightful career guidance for the marketing, advertising, media and retail industries.
The government of Malawi has pledged to further support media freedoms after meeting with an international delegation of press freedom organisations, which is campaigning for the repeal of criminal defamation and insult laws across the African continent. Read more >>
 [Issued by Oomph! Africa] Quality over quantity was a recent approach taken by activation specialists Oomph! Africa who were mandated to bring the well-known AXE Effect to life by associating the brand with female attraction in a series of promotions held in and around targeted pubs, clubs and retail stores in Harare, Zimbabwe Read more >> visit press office >>
 [Issued by Africa Media Online] In July 2011, Africa Media Online was approached by Multichoice to spearhead the digitisation of the ANC Archive. That started a process which saw the company introducing Multichoice to Doxa Productions in Cape Town and International Library of African Music (ILAM) in Grahamstown. Read more >> visit press office >>
 Every year, the Southern African Music Rights Organisation (SAMRO) grants a number of music study bursaries to deserving candidates studying towards degrees and diplomas at universities across the country. A panel of adjudicators will evaluate the applications and bursaries will be awarded on merit by the SAMRO Foundation. Music students are invited to submit their bursary application forms before the deadline of 1 March 2013. Read more >>
 Diageo, the global drinks business, has launched its annual Africa Business Reporting Awards for 2013. This year marks the 10th anniversary of the awards, which were initiated by Diageo to recognise journalists and editors who provide high quality coverage of the business environment across Africa. Online entries are now open. Read more >>
 [Yusuf Begg] Africa is a continent burdened with shortages that result from years of political instability, ethnic conflict, climate change, colonisation and other man-made mechanisms. It is evident that regions plagued by extreme poverty usually equate to extreme isolation and now mobile technology is attempting to breach the communication gap between the 'have' and 'have not' that results from years of social and economic separation. Read more >>
 [Duncan McLeod] The software maker has partnered with China's Huawei to launch a low-cost, Windows Phone 8-powered smartphone in South Africa, Kenya, Nigeria and elsewhere as part of a broad new focus on the continent. Read more >>
Nigerian Minister of Aviation, Stella Oduah has been named Champion Newspapers Man of 2012. According to a statement by the group managing director and editor-in-chief of Champion Newspapers Limited, Nwadiuto Iheakanwa, Oduah was picked by the top echelon of the media organisation after careful consideration of all the feats she has been able to achieve in the 18 months while steering the aviation industry. Read more >>
 Microsoft Corporation on Tuesday, 5 February 2013, introduced the Microsoft 4Afrika Initiative, a new effort through which the company will actively engage in Africa's economic development to improve its global competitiveness. Read more >>
The African Press Organisation (APO), the press release wire in Africa and Acquire Media, a leading digital media provider serving financial services and corporate communities, have announced a comprehensive content alliance. Read more >>
There is what it takes locally to reach the required standards in making a good and professional movie. The problem is that people don't want to reach these standards, the assistant lecturer at the University of Dar es Salaam's School of Journalism and Mass Communication, Edgar Ngelela, said. Read more >>
 Launched on Monday, 4 February 2013, The eLearning Africa 2013 Survey will monitor African opinion on how the continent's learning landscape is changing under the influence of new technologies. Read more >>
CNBC Africa, Africa's business television news channel, will be launching a new fortnightly show titled 'Innovate Africa' sponsored by Neotel. The show, which will premiere on 12 February at 9.30PM CAT, is hosted by CNBC Africa's Natascha Jacobsz. Read more >>
 [Veli Dlamini] There have been many articles written about why brands should engage with the youth on social networks. My article however, aims to establish how brands can capitalise on the culture youth deem as being "cool". I will also touch on the strategies that can help brands leverage this culture to gain the "Cool Factor". Read more >>
 TOKYO, JAPAN: Troubled smartphone manufacturer BlackBerry will not launch its new models in Japan, effectively withdrawing from Japan's booming smartphone market where BlackBerry sales have virtually collapsed. Read more >>
 PARIS, FRANCE / BARCELONA, SPAIN: Entries are now open for Pentawards 2013 concept. Enter now. Read more >>
NEW YORK, US: The New York Times Co. said on Thursday that money from readers and subscribers overtook advertising revenues for the first time ever in 2012, as the media group reported a boost in profits. Read more >>
 [Eve Williams] LONDON, UK / CAPE TOWN, SA: There's often a temptation with content marketing to think about the next big innovation or technology without actually thinking about what it could mean for the customer. It's vital that content is always relevant and empowering to customers regardless of the technology used. Read more >>
 TOKYO, JAPAN: Wikipedia is aiming to use mobile phones to reach a billion people by 2015, a senior executive has said, doubling the present number of regular users. Read more >>
 PALO ALTO, US: Unilever, SlimFast, Audi, and Priceline.com are among a growing number of brands embracing Mobile Relationship Marketing (MRM). All four are turning rich media engagement and relevant content into connected experiences that go from web to mobile. Read more >>
 STOCKHOLM, SWEDEN: Troubled telecommunications equipment manufacturer Ericsson said it was confident about prospects this year as more operators boost network capacity to meet growing demand for video streaming services such as YouTube. Read more >>
More International...
Business rescue places a moratorium on legal proceedings against the company, which includes action from the South African Revenue Service (SARS). Read more >>
 A National Health Insurance (NHI) scheme will collapse if it is implemented now claims the SA Medical Association (Sama). Read more >>
 The Minister for Women, Children and People with Disabilities, Lulu Xingwana, on Thursday joined the rest of the country in condemning the rape and mutilation of Bredasdorp teenager, Anene Booysen. Read more >>
 PRETORIA: The Department of Labour says action will be taken against employers who do not comply with the new sectoral determination for farmworkers. Read more >>
 Denel will strengthen its marketing campaign in the Middle East and Africa through a strong presence at the International Defence Exhibition (IDEX) in Abu Dhabi, later this month. Read more >>
 The government of South Africa is committed to creating a thriving and successful mining industry, the Minister of Mineral Resources Susan Shabangu said yesterday. Read more >>
 Higher Education and Training Minister, Dr Blade Nzimande, has placed focus on the country's need for more artisans by declaring 2013 as the "Year of the Artisan". Read more >>
 An environmental organisation has laid criminal charges against mining group Platmin for operating an open cast mine on the doorstep of the Pilanesberg Nature Reserve, Beeld reported on Monday. Read more >>
 Doctors in Gauteng public hospitals are being paid for overtime worked, the provincial health department said on Monday (4 February) Read more >>
More Government news...
 [Henrie Geyser: motoring editor] Thirty-eight years and more than 38 million cars later, each one better than its predecessor, Volkswagen have created a masterpiece - the Golf 7, which has only just arrived on local dealership but is already tipped as one of the hot runners for this year's coveted Car of the Year title. Read more >>
 On Saturday and Sunday, 9 & 10 February from 09am-5pm - the V&A Waterfront in Cape Town will house the Bloodhound Supersonic Car (SSC) Driving Experience offering the public the chance to experience what it might be like to drive a supersonic car. Read more >>
 [Henrie Geyser: motoring editor] New vehicle sales jumped 6,805 in January to record a 14.1% gain over the same month in 2012. Sales of 55,007 units represent increases across all segments of the vehicle market. Read more >>
More Motoring news...
 A free travel app launched by go! Travel South Africa, taps into the wealth of information on SA-Venues.com, claimed to be South Africa's biggest online travel guide, to provide an interactive map-based resource for local and international visitors travelling in South Africa. Read more >>
 [Brian Berkman: contributing editor, travel] With its neighbouring Southern Sun Hotel Waterfront and Protea North Wharf, Tsogo Sun's Southern Sun Cullinan Hotel forms the triumvirate of hotels best suited to access the Cape Town International Convention Centre, Waterfront and the highways in and out of the city. The five-star Westin, of course, is connected to the CTICC by its hip, but following The Cullinan's spiffy refurbishment you can expect a deluxe experience here too, at keener rates. Read more >>
More Travel news...
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