5 Nov 2012 |
Africa Marketing & Media |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct marketing, Education & training, Events & conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online media, OOH, PR & communications, Printing, Production, Promotions, Publishing, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth marketing, 2012 Design Indaba
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Get digital at AfricaCom 2012AfricaCom, reportedly the largest communications conference and exhibition on the continent with the gathering of over 5 000 telecoms decision-makers and key players, takes place next week from 13-15 November 2012 in Cape Town, South Africa. Under the theme 'Reaching the Next Frontier for Growth', the three-day conference will focus on the future of digital in Africa. In addition to AfricaCom 2012, a brand new session will promote the importance of ICT start-ups across the continent: the Entrepreneurs Incubator Hub will bring together investors, incubators and entrepreneurs to discuss the best strategies to promote start-ups in Africa's telecommunications, media and ICT sector. As part of the conference, the AfricaCom Awards will acknowledge the growth and importance of the telecoms and digital sectors across the African continent. View the shortlist. For more on the 15th Annual AfricaCom, visit www.africa.comworldseries.com. In news this week: Carole Kimutai speaks to Tosh Gitonga (director) and Mugambi Nthinga (cast member) of Nairobi Half Life. The film has been submitted for an Oscar award; VMK, the Congo-Brazzaville-based website design, application development and consulting company has launched an Android-powered smartphone called Elikia; Mongezi Mtati asks 'Does your 2013 customer engagement strategy include mobile?'; According to Marc Herson of 2go, if brands are wishing to reach the mass market in Africa, they should focus their digital spend on feature phones; and Airtel Nigeria has appointed Segun Ogunsanya as the new CEO. Have a great week! Evan-Lee Courie @evan1985PS Responses to this column welcomed in our ed's column archive. Send all your Africa marketing news to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com; also take a look at our guide "How to contribute to Bizcommunity, from op-ed pieces to news". Don't forget to follow @Biz_Africa on Twitter and join us on Facebook! Top stories
Marketing & Media
[Jerome Mouton] The world is now flooded with screens, and those screens call for video. With lines blurring between entertainment and advertising, the online video boom offers excellent opportunities for brands to capitalise on this burgeoning trend. Read more >>
Marketing
[Carole Kimutai: @CaroleKimutai] Rufai Ladipo has been appointed as the new chief executive officer of Scanad Nigeria Limited, the newest subsidiary of marketing services group of Scangroup Limited and partly owned by WPP. Fagbohun Abiodun Mesharck has also been appointed as head of media, while Kenyan Sameer Ambegaonkar has been appointed as managing consultant. The appointments are aimed at supporting the company's growth and expansion strategy in Nigeria. Read more >>
Advertising
[Justin Tamisai Makombe] State run Zimbabwe Broadcasting Corporation (ZBC) has reduced its advertising rates by 40%, in an apparent indication which confirms that the national broadcaster is feeling the heat of competition and struggling to attract advertisers. Read more >>
Cinema
[Carole Kimutai: @CaroleKimutai] Nairobi Half Life is a film about a young man going to the city to follow his dream and instead ends up in crime. The film was submitted for an Oscar award. Tosh Gitonga, director of the film, speaks to us about Kenya's growing film industry and what the submission means. [video] Read more >>
[Carole Kimutai: @CaroleKimutai] Nairobi Half Life is a film about a young man going to the city to follow his dream and instead ends up in crime. The film was submitted for an Oscar award. Mugambi Nthinga, one of the cast members speaks to us about Kenya's growing film industry and what the submission means. [video] Read more >>
CSI
![](https://biz-file.com/c/1210/116985.jpg) A comprehensive online digital library, reportedly the first of its kind in Cameroon, and the construction of a primary school by staff, are just some of the community initiatives that have scored MTN Cameroon the coveted MTN Group President and CEO prize in this year's '21 Days of Y'ello Care' campaign. Read more >>
Digital
![](https://biz-file.com/c/1210/117076.jpg) Global electronics company, Samsung Electronics Ltd has sealed a pioneering partnership agreement with the Government of Rwanda geared at facilitating the rollout of information technology solutions. Read more >>
Education & training
![](https://biz-file.com/c/1210/117108.jpg) Are the changes to education and skills development systems sustainable? How are African youth shaping their identities and navigating different learning spaces with these technologies? And are new technologies fundamentally disruptive to tradition? These are some of the key questions that will form the focus of eLearning Africa 2013, which takes place from 29-31 May 2013 at Safari Conference Centre in Windhoek, Namibia. The call for proposals is now open and will close on 11 January 2013. Read more >>
Events & conferencing
The 4th Annual IT Leaders Africa Summit is set to take place in Johannesburg, South Africa from 13-14 March 2013. The summit is produced by conferencing company, Kinetic Events. The summit series is hosted in strategic locations all over the world including Johannesburg, Dubai, Ghana, Cape Town and Nairobi. Read more >>
Media
[Gregory Gondwe: @Kalipochi] The Public Affairs Committee (PAC), a predominantly faith-based organisation which is reportedly very influential in Malawi, has called on authorities in government to depoliticise state owned broadcaster, the Malawi Broadcasting Corporation (MBC). Read more >>
![](https://biz-file.com/c/1210/116992.jpg) Due to the high demand from African innovators, The African Innovation Foundation (AIF) and the United Nations Economic Commission for Africa (ECA) have extended the deadline for submitting entries to the Innovation Prize for Africa (IPA) to Friday, 30 November 2012. Read more >>
Mobile
![](https://biz-file.com/c/1211/117375.jpg) Bharti Airtel, the global telecommunications services provider with operations in 20 countries across Asia and Africa, on Friday, 2 November 2012, announced the appointment of Segun Ogunsanya as the new chief executive officer of Airtel Networks Ltd, Nigeria. The appointment is effective 26 November. Read more >>
[Craig Wilson] The Congo-Brazzaville company has released an African-designed Android-powered smartphone. Read more >>
![](https://biz-file.com/c/1211/117194.jpg) MTN Uganda, on Wednesday, 31 October 2012, launched a Data and Switching Centre in Mutundwe, just outside Kampala city centre, as well as a new MTN Business Unit. This launch goes hand-in-hand with that of the new MTN Business Unit which will be a provider of converged communications solutions. Read more >>
![](https://biz-file.com/c/1210/117159.jpg) Brands wishing to reach the mass market in Africa are "wasting their digital campaign spend if they fail to target feature phone users," says Marc Herson of 2go, a mobile social network with more than 20 million registered users in Africa. Read more >>
[Mongezi Mtati] There has been an increase in interest and activity in web and mobile applications over the past year. In October/November 2012, there are three important conferences focused on this developing arena, including Demo Africa, Tech4Africa and Mobile Web Africa. Read more >>
Online media
[Martin Carstens] IBM's Venture Capital Group is a really interesting cog in the startup machine. It's not a fund and yet, through it, IBM has managed to invest in a bevy of startups that align with its Smarter Planet initiative. Read more >>
Out-of-home
[Tatenda Chiweshe] Last week as I met with several major media buyers in Gaborone presenting Media Trace's Botswana Outsights Report for October 2012, it became clear that October and November is their critical planning and buying season for the next year. Read more >>
PR & communications
![](https://biz-file.com/c/1210/117090.jpg) Following an increased demand from its clients, specialist ICT marketing and PR agency, DUO Marketing + Communications has announced it will be expanding its presence into Nigeria and Kenya. Read more >>
Radio
The country's first commercial radio station, Star FM, clinched first runner-up position for the Outstanding Marketing Entry of the Year at the 4th Annual Marketers Association Zimbabwe Convention held in Victoria Falls. The award is courtesy of the annual MAZ Outstanding Marketing Efforts Awards that seek to recognise and reward the most outstanding efforts and campaigns in Zimbabwe. Read more >>
Research
![](https://biz-file.com/c/1211/117226.jpg) Reportedly Africa's first fact-checking website, Africa Check ( www.africacheck.org) officially launched on yesterday, 31 October 2012 in South Africa. The service is run in a partnership between Wits University and the AFP Foundation. Read more >>
Retail
TV
MOSCOW, RUSSIA: Russia has put into force a new law on the Internet that allows the government to block websites with banned content, prompting fears that it will be used to suppress free speech. Read more >>
![](https://biz-file.com/c/1211/117346.jpg) LONDON, UK: BBC Radio's Test Match Special programme will broadcast live from venues during England's forthcoming tour of India. Read more >>
![](https://biz-file.com/c/1210/117098.jpg) PARIS, FRANCE: French President Francois Hollande called on Monday on Google to come to a deal over an advertising revenue row, warning that if necessary, a bill could be adopted to force Internet search engines to pay for media content. Read more >>
WASHINGTON, US: US daily newspapers gained online readers over the past six months, but not enough to make up for declining print circulation, industry data showed Tuesday. Read more >>
![](https://biz-file.com/c/1210/116948.jpg) NEW YORK, US: Google yesterday unveiled a large-format tablet computer to compete against the original iPad as part of a revamped line of its Nexus devices, and touted a new music service for Europe. Read more >>
![](https://biz-file.com/c/1210/116790.jpg) SYDNEY, AUSTRALIA: Android jobs ricochet back as Apple iOS jobs stagnate; The interactive web continues to fly; eBay jobs return as the marketplace announces changes and a makeover; confidence returns to Facebook jobs as marketers return in the wake of the IPO flop; the transition to the paperless office booms; Internet Marketing rebounds in the wake of Google panic. Read more >> More International...
Branding
![](https://biz-file.com/c/1210/116997.jpg) If you have ever considered purchasing a gazebo for your corporate event, now would be the best time to do so. With summer on its way and outdoor events becoming a regular occurrence, a sensible investment will go a long way toward promoting your corporate image. When it comes to branding, the more surface area and visibility, the greater the exposure! Read more >>CSI
![](https://biz-file.com/c/1211/117282.jpg) With the festive season fast approaching, Bizcommunity.com would like to challenge our readers, clients and partners to think of those less fortunate. Help us raise funds, bedding and toys for our two chosen charities and the company raising the most will be given two free press office releases for the festive season, in the industry of your choice, to promote whatever you like. Read more >>Events & conferencing
![](https://biz-file.com/c/1211/117358.jpg) By Design Africa designed and managed Telkom's annual customer forum event, Telkom Business Experience, which is held every October. This year's event took place at the award-winning One&Only Hotel in Cape Town and received an overall satisfaction rating by attendees of a whopping 91% in a post-conference survey. Read more >>TV
Vodafone Ghana's award-winning TV show Healthline has just won another award - Overall Best TV Programme at the Radio and Television Personality awards in Ghana. Healthline is a TV 13-part series produced by Launch Factory and developed by Vodafone in response to the need for credible and reliable health information to the Ghanaian people. Read more >>
SOUTH AFRICA MTN Uganda launches its new MTN Business
![](https://www.bizcommunity.com/g/1211/28771.jpg) More
![](https://biz-file.com/c/1211/117386.jpg) The "revolving door for executives" at Telkom may next claim CEO Pinky Moholi, a Telkom veteran who was appointed to the helm last year. Read more >>
![](https://biz-file.com/c/1211/117380.jpg) Higher Education and Training Minister Blade Nzimande says bankers need to be taught courses such as sociology in order to develop a social consciousness about the effects of lending. Read more >>
![](https://biz-file.com/c/1211/117267.jpg) President Jacob Zuma said it was wrong and scientifically not true that the gap between the rich and poor had widened since 1994, and that this amounted to an attack on the democratic government. Read more >>
After years of poor performances in education rankings, SA finally hit rock bottom in an international measure of the quality of maths and science education. Read more >>
![](https://biz-file.com/c/1211/117228.jpg) While South Africa's economic activity expanded in the second quarter, economic growth is likely to slow in the coming months, says the Reserve Bank. Read more >>
![](https://biz-file.com/c/1211/117224.jpg) There was drama at Telkom's annual general meeting when shareholders‚ presumably led by the majority shareholder‚ the government‚ voted against the re-election and election of independent directors. Read more >>
![](https://biz-file.com/c/1210/117163.jpg) State-owned arms manufacturer Denel made an urgent plea yesterday for the government to disburse the R700m allocation it had committed to for use by its ailing subsidiary Denel Aerostructures. Read more >>
In a country where much is made of the lack of service delivery, a surprising element of the Census 2011 results is the story it tells about service delivery in the past decade. Read more >>
![](https://biz-file.com/c/1210/117102.jpg) South Africa's population has swelled from 40.5 million in 1996 to 51.7 million in 2011, results of Census 2011 have shown. In the previous Census conducted in 2001, South Africa's population stood at 44.8 million. Read more >>
[Linda Ensor] The fiscus could not sustain any further prolonged period of uncertainty over the manner in which the R20bn cost of the Gauteng freeway would be funded by the South African National Road Agency (Sanral)‚ Minister of Finance Pravin Gordhan said on Friday. Read more >> More Government news...
[Henrie Geyser: motoring editor] Chevrolet's eagerly-awaited brute in a suit Trailblazer has arrived in South Africa armed to the teeth to take on the local SUV market and to arm-wrestle Toyota's market leading Fortuner for a slice of the action. Read more >>
[Henrie Geyser: motoring editor] In spite of the impact of the transport sector's strikes and disruptions on local manufacturing plants local sales of new vehicles for October increased by 10.1% compared to the corresponding months in 2011. Sales were up by 5,519 units to 57,845 compared to the 52,326 units in October last year. Read more >>
[Henrie Geyser: motoring editor] The exciting new Volvo B40 range has strutted on to the local motoring stage with all the cheek and bravado of a new car that has just recently been unveiled in Europe to the equivalent of a standing ovation by international motoring writers - and with good reason, because this is the most exciting and most impressive Volvo yet to flow from the marriage between the Swedes and their Chinese rescuers. Read more >>
[Henrie Geyser: motoring editor] The South African Guild of Motoring Journalists has announced the 12 finalists in the running for this year's coveted title of SA Car of the Year. Read more >> More Motoring news...
[Rod Baker] Feel like a family getaway with the kids? What a silly question - and if you want a reasonably priced holiday for yourselves as a couple, for your honeymoon, or for the family (and maybe even the family and your honeymoon), checking out Ambre, Mauritius, would be one of your better moves. Read more >>
[Brian Berkman: contributing editor, travel] By winning the title of South Africa's Best Luxury Country Hotel for the second consecutive year in the 2012 World Luxury Hotel Awards, The Robertson Small Hotel has confirmed itself as a go-to destination. Read more >>
![](https://biz-file.com/c/1210/116963.jpg) NEW YORK, US: A day of transatlantic travel chaos loomed on Sunday as airlines cancelled thousands of flights to and from airports up and down the US East Coast ahead of the arrival of Hurricane Sandy. Read more >> More Travel news...
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