3 Sep 2012 |
Africa | Marketing & Media |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Mxit, Newspapers, Online Media, Other Services, Out Of Home, Outsourcing, PR & Communications, Printing, Production, Promotions, Publishing, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth Marketing, 2012 Design Indaba
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Top stories
Marketing & Media
![](https://biz-file.com/c/1208/111777.jpg) Find out how PUMA South Africa works with an international head office, how it uses media for advertising, the sports retail environment as well as sports sponsorship by listening to last week's podcast of the Biz Takeouts Marketing & Media radio show, which airs every Thursday 5pm-6pm streamed live via 2oceansVibe Radio. [ twitterfall] Read more >>
Special focus on media freedom & right to know
Advertising
![](https://biz-file.com/c/1209/111902.jpg) The Forbes Africa AdAwards, which aim to celebrate the excellence of agency networks and individuals across the continent, has extended it's deadline for nominations, as well as postponing the awards ceremony. Read more >>
[Vanita 'Bezi Phiri] I've been exposed to a myriad of advertising campaigns that are inspiring in terms of creativity, but essentially poor in selling the product they're advertising. It explains why ad agencies lose accounts that have won them prestigious awards. A lot of ads may get the audience's attention, and perhaps even entertain them, yet they fail to drive them as consumers: the worst example being clever ads whose products the audience forgets. Read more >>
Cinema
![](https://biz-file.com/c/1209/111905.jpg) U Film It, an online video contest platform for brands and non-profits that want to create consumer engagement through user-generated videos, photos and text, launched a video contest with the theme 'Peace Through The Screen' which aims on helping spread the word of peace. Read more >>
Creative Week Cape Town
[Chris Moerdyk: @chrismoerdyk] The only possible justification for an event such as the annual Loerie Awards is that it gives the people who work in advertising agencies an opportunity to escape the daily grind of watching creativity stifled by commercial interests. Read more >>
CSI
According to Sowetan Live, aspiring young basketball players in South Africa's townships and suburbs are in for a once in a lifetime experience, when Basketball Without Borders (BWB) returns to South Africa this week for its tenth Africa camp. Read more >>
Digital
[Marcus Mushonga] Zimbabwe is fast migrating from analogue broadcasting to digital, in compliance with demands by the International Telecommunications Union (ITU) to switch from analogue broadcasting to digital by 2015. Read more >>
Education & Training
![](https://biz-file.com/c/1209/111912.jpg) With the growth of social media in the business and communication industries, Social Edge Africa has conceptualized and spearheaded the formation of social media clubs dubbed SocialPro clubs in universities across the country. Read more >>
Events & Conferencing
![](https://biz-file.com/c/1208/111758.jpg) The African Cristal Festival, reportedly the first 'Summit for Media and Communication' dedicated to the African continent, will take place from 25-27 October 2012 in Abidjan, Ivory Coast. This event aims to bring together the media and communication industry to promote regional culture through competitions that will showcase and reward creativity with a local approach that will celebrate the different languages, dialects and formats of advertising specific to the region. Read more >>
Media
[Carole Kimutai: @CaroleKimutai] The 14th Pan African Media Research Organisation (PAMRO) and All Africa Media Research Conference is currently going on in Uganda's capital, Kampala. The opening day of conference involved engaging discussions on ways of measuring media audiences. Read more >>
![](https://biz-file.com/c/1209/111887.jpg) StarTimes Media recently initiated a decoder upgrade offer targeted at not only current StarTimes T1 decoder holders but also former GTV and Smart TV decoder holders, who were left with obsolete decoders when the two companies closed. Read more >>
Mobile
[Carole Kimutai: @CaroleKimutai] It is estimated that by the end of 2012, there will be 735 million mobile subscribers in Africa. By 2014, the smart phone will be the main gadget that will be used to access the internet. What does this mean? Read more >>
[Henry Ifeanyi] In an effort to protect subscribers on its network against mobile fraud, MTN Nigeria says it has introduced a four digit security number for all its subscribers. Read more >>
"You can never have a conversation about Kenya these days without talking about the mobile revolution," begins a recent op-ed column written by Dickens Olewe of The Star in Kenya, reflecting one of the most promising media development success stories on the continent. Read more >>
[Walter Wafula] Uganda mobile operator Warid Telecom has contracted India's Flytxt, a provider of global real-time closed loop mobile marketing solutions, to manage its marketing campaigns. Read more >>
Newspapers
![](https://biz-file.com/c/1209/111926.jpg) Eight chief editors from major newspapers in Kenya, India, Finland, the United Kingdom, Singapore, Australia and Malaysia were elected on Sunday, 2 September 2012, to the Board of the World Editors Forum, the organisation within the World Association of Newspapers and News Publishers (WAN-IFRA) for senior newsroom personnel. Read more >>
Online Media
[Carole Kimutai: @CaroleKimutai] Day 3 of the 14th Pan African Media Research Organisation (PAMRO) and All Africa Media Research Conference that ended on Wednesday, 29 August 2012, in Kampala, Uganda included a session that explored ways to measure ROI on social media. Read more >>
Out Of Home
[Tatenda Chiweshe] 90% of success is just 'pitching up'. Be there and you will be relevant, right? Not in Namibia. The South Africans seem to have taken a rather arrogant view. "We dominate from our strategy and buying power" is how one agency put it. Understandably so; they can show client value without having to get outside of their comfort zones. Read more >>
Research
![](https://biz-file.com/c/1208/111529.jpg) The increasing consumerisation of technology, the role of the mobile phone and social media in consumer marketing and brand research, and the relevance of behavioural economics to research were just some of the issues and trends under scrutiny at the recent 33rd annual Southern African Marketing Research Association (SAMRA) conference themed Reflection and progress: from the present and into the future. Read more >>
Retail
![](https://biz-file.com/c/1208/111543.jpg) Curtis '50 Cent' Jackson and SK Energy Shots are giving African entrepreneurs the chance to bring the energy shot to their country and give back at the same time. Read more >>
TV
![](https://biz-file.com/c/1208/111764.jpg) From 1 October 2012, MultiChoice's DStv services will migrate from the current satellites, IS10 and IS7, to a new satellite, IS20, which will give the company the capacity to offer more channels and services in the future. Read more >>
![](https://biz-file.com/c/1209/111946.jpg) PARIS, FRANCE / DARMSTADT, GERMANY: More people read newspapers than ever before, thanks to the many ways they now can be read, but publishers have not yet found ways to match that growth with revenues from digital platforms, the World Association of Newspapers and News Publishers (WAN-IFRA) said Monday in its annual update of World Press Trends. Read more >>
BERLIN, GERMANY: High-tech gadgets to make the lives of senior citizens simpler, safer and more fun are in the spotlight at the world's top showcase for consumer electronics and home appliances. Read more >>
![](https://biz-file.com/c/1208/111780.jpg) CARACAS, VENEZUELA: Venezuela's independent press has been weakened by restrictive legislation, online attacks, and a vast state media empire as it struggles to cover vital issues in the lead-up to a heavily contested presidential race, the Committee to Protect Journalists found in a special report just released. Read more >>
![](https://biz-file.com/c/1208/111681.jpg) SÃO PAULO, BRAZIL: comScore, Inc, a leader in measuring the digital world, today released a study on the growth of the online travel market in Brazil from its comScore Media Metrix service. The report found that 16.5 million Brazilians visited Travel sites in July 2012, gaining 18% in the past year as a record number of Brazilians turned to the web to plan and book travel. Read more >>
NEW YORK, US: Amazon and NBCUniversal on Friday announced they were expanding their alliance for streaming video to include "hundreds" of popular NBC television shows. Read more >>
![](https://biz-file.com/c/1208/111521.jpg) NEW YORK, US: sporting goods giant Nike was one of several sponsors sticking by Lance Armstrong after the US Anti-Doping Agency stripped the cycling legend of his record seven Tour de France titles. Read more >> More International...
Branding
It was 20 years ago on this day that Jeremy Sampson returned to South Africa representing Interbrand - the world's leading design and branding company - to open the African arm now known as Interbrand Sampson. Read more >>
Oscar Pistorius has called on South Africa to complete the set of global sporting major events by becoming the first nation to host the Olympic and Paralympic Games in Africa. Pistorius carried the South African flag at the opening ceremony of the London 2012 Paralympic Games. Read more >> More Africa...
[Evan Pickworth] Finance Minister Pravin Gordhan on Friday invoked his right to take urgent steps against what he termed "significant tax avoidance schemes" in connection with the new dividends tax. Read more >>
![](https://biz-file.com/c/1208/111793.jpg) Minister Dina Pule has extended the date for submissions on the Electronic Communications Amendment Bill to 14 September 2012. Read more >>
![](https://biz-file.com/c/1208/111787.jpg) Improving economic support for women is not an act of charity, but is a way to ensure more growth and development, the Minister of Economic Development Ebrahim Patel said on Thursday. Read more >>
The Women Empowerment and Gender Equality Bill, which was approved by Cabinet last week, has been published in the Government Gazette and is ready for public comment. Read more >>
![](https://biz-file.com/c/1208/111668.jpg) GCIS (the Government Communication and Information System) is inviting applications for the training of government communicators as outlined in the document pack below "RFQ 039 2012 2013 Facilitator to train SCOs.docx". The closing date for bids is 4 September 2012. Read more >>
![](https://biz-file.com/c/1208/111578.jpg) Congress of the People leader Mosiuoa Lekota has challenged two Cabinet ministers to repeat accusations outside Parliament that he "brutally" used soldiers against the people of Khutsong so that he "has recourse to justice". Read more >>
The Ministry in the Presidency for Performance Monitoring and Evaluation has announced the expiry of the contract of the Chief Executive Officer of the Government Communication and Information System (GCIS) and Cabinet spokesperson, Jimmy Manyi. Read more >> More Government news...
![](https://biz-file.com/c/1209/111961.jpg) Kruger National Park (KNP) has joined hands with traditional health practitioners in an attempt to fight the escalating rhino poaching pandemic. Over 500 traditional health practitioners from Limpopo and Mpumalanga Provinces gathered at Skukuza soccer stadium on Friday, 31 August to declare their stand against rhino poaching. Read more >>
If you've got a green South African ID you are about to become the envy of every other nation this Tourism Month as the Tourism Enterprise Partnership (TEP) and its sub-brand, South African Hidden Treasures, launches its nationwide dynamic new domestic tourism campaign - the Green ID Specials. Read more >>
![](https://biz-file.com/c/1208/111656.jpg) After declaring the closing of the Durban route, as of 28 October 2012; Air Mauritius (MK) has announced that the national carrier will re-introduce flights to the KwaZulu-Natal market, for the festive season spanning: 21 December 2012 - 13 January 2013. Read more >> More Travel news...
Click here to customise your jobs section
- Twitter for scientists and researchers HIPPO Communications - Observatory, Cape Town, 3 September
- Social media for executives Kwazi Communications - Johannesburg, 6 September
- Brand and marketing management Vega - Durban, 10 September
- Public sector contract management Intelligent Africa Marketing and Training - Dar Es Salaam, Tanzania, 10 September
- Internet Show Africa Terrapinn - Johannesburg, 11 September
- International small business congress Osiba Research - Johannesburg, 15 September
- Legends magic access to finance conference Fetola - Johannesburg, 26 September
- Legends magic access to finance conference Fetola - Johannesburg, 26 September
- The Green Expo Three City Events - Johannesburg, 28 September
- Corporate social media strategies workshop The Conference Hub - Johannesburg, 11 October
Click here to customise your events section
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