13 Aug 2012

Africa | Marketing & Media

 
www.continentaloutdoor.com


And then the Olympics came to an end...

With the London 2012 Summer Olympic Games sadly coming to an end yesterday, I am nothing more than proud of Team Africa!

Our continent tallied a total of 31 Olympic medals - how amazing is that? Leading the pack with the most amount of medals are: Kenya - 11; Ethiopia - 7 and South Africa - 6, followed by Egypt, Algeria, Uganda, Botswana and Gabon also winning medals.
As I predicted, Africa walked away with more than a handful of medals. Well done to each and every team on the continent that took part in the Summer Games!

As it was reported, these Olympics would be labelled as the first 'social games', and I couldn't agree more. When I wasn't in front of the television watching avidly, I was checking the updates on Twitter. According to Memeburn, here are the 5 biggest Twitter moments of London 2012.

Olympic fever isn't over just yet, in 16 days, the Paralympic Games begin. To keep up with your respective county, check for updates on www.london2012.com. Again, good luck to each and every team taking part!

And in marketing and media related news: contributor Donna Rachelson shares some insight in Branding lessons from the Olympics; IT News Africa officially launches African Innovator magazine; a fued between MACRA and Professor Mathews Chikaonda exposes some gaps in Malawi's telecommunications industry; in Uganda, New Vision regains its top spot in cyberspace and the 15th IACC invite young journalists working in sub-Saharan Africa to take part in the conference.

Cheers to a great week!

Evan-Lee Courie @evan1985

Responses to this column welcomed in our online editor's column archive. Send all your Africa marketing news to africanews@bizcommunity.com and opinion pieces to contributors-africa@bizcommunity.com, also take a look at our guide "How to contribute to Bizcommunity, from op-ed pieces to news". Follow Bizcommunity on Twitter @Biz_Africa and join our Facebook page.

Top stories


Editorial news

Marketing & Media


SOUTH AFRICA
[Biz Takeouts Podcast] 33: Agency focus - Native
Last week in an agency focused show, we looked at full service digital agency Native. To find out more, listen to the podcast of the Biz Takeouts Marketing & Media radio show, which airs every Wednesday 5pm-6pm streamed live via 2oceansVibe Radio. [twitterfall] Read more >>

Branding


UGANDA
Uganda to recognise Top 50 Brands
[Walter Wafula] As one of activities to commemorate Uganda gaining independence from the British in 1962, the Private Sector Foundation Uganda (PSFU) in partnership with the government will recognise the Top 50 Brands at an awards gala in Kampala on 16 August 2012. Over 100 local and international brands have been nominated to participate in the contest following the call for nominations in July. Read more >>

AFRICA
Branding lessons from the Olympics
[Donna Rachelson] The world has caught Olympic fever and South Africans are glued to their TV screens thanks to the likes of Chad Le Clos, Cameron van der Burgh and the lightweight men's four rowing team, who have bagged three gold medals at the London 2012 Games. Read more >>

Cinema


AFRICA
AiM confirms festival dates
Africa in Motion (AiM) Film Festival, one of the UK's largest African film festivals, now in its seventh year has confirmed the dates for the 2012 festival. The festival will take place from Thursday, 25 October until Friday, 2 November at the Filmhouse Cinema, Edinburgh & Glasgow Film Theatre (GFT), Glasgow. Read more >>

Design


AFRICA
FNB Art Prize winner announced
Zimbabwean artist, Kudzanai Chiurai has been announced as the winner of the second annual FNB Art Prize. Read more >>

Digital


Events & Conferencing


NIGERIA
AABLA announce West Africa regional winners
On 9 August 2012, CNBC Africa held the All Africa Business Leaders Awards (AABLA) - West Africa regional finals in Lagos, Nigeria. The event was hosted with CNBC Africa affiliated company ABN Productions and took place at the Porsche Centre in Victoria Island where the regional winners were announced. Read more >>

Magazines


AFRICA
IT News Africa launches African Innovator magazine
The publishers of IT News Africa have launched African Innovator magazine, a quarterly magazine dedicated to the coverage of Information Communication Technology (ICT) and its impact on Africa. Read more >>

Media


AFRICA
Feud exposes Malawi's telecommunication gaps
[Gregory Gondwe: @Kalipochi] A feud that has ensued between the Malawi Communication Regulatory Authority (MACRA) and Professor Mathews Chikaonda, chairperson of both Telekom Networks Malawi Limited (TNM) and Malawi Telecommunications Limited (MTL) has exposed glaring gaps in the telecommunication industry. Read more >>

MALAWI
TNM posts lower profits than last year
[Gregory Gondwe: @Kalipochi] Telekom Networks Malawi Limited (TNM), a mobile phone service provider, has signposted what to expect in its financial report this year - which brings poor results the company has registered in the period of six months to June 2012. Read more >>

AFRICA
15th IACC calls for young journos from sub-Saharan Africa
Transparency International and the hosts of the 15th International Anti-Corruption Conference (15th IACC) invite young journalists working in the sub-Saharan Africa region to be part of the anti-corruption conference to be held in Brasilia, Brazil from 7-10 November 2012. Read more >>

Mobile


Newspapers


COTE D'IVOIRE
Newspaper, journalist suspended
The National Press Council (CNP), the statutory regulatory body, on 3 August 2012 suspended Simplice Allard, editor-in-chief of privately-owned pro-Gbagbo newspaper Le Temps from writing for a one month period. Read more >>

Online Media


UGANDA
New Vision regains top spot in Uganda's cyberspace
[Walter Wafula] New Vision has displaced Monitor Online as the most visited local website in Uganda following its redesign. The website which is the online version of The New Vision print newspaper in Uganda regained the top spot last week after the revamped version was uploaded. Read more >>

SOUTH AFRICA
Improve employee engagement: engage with social media
[Charles Nightingale] Numerous research studies have shown that engaged employees are the basis of a company's success and drive tangible performance results. Their contribution is particularly essential during a lengthy period of economic recession: engaged employees have a genuine intellectual and emotional sense of ownership and are willing to do whatever is needed to support the organisation's success. They take pride in doing so, and thereby acquire individual job satisfaction. Read more >>

Radio


TV



International
UNITED KINGDOM
Gmail in Google search results: Marketers will have a data gap to plug
LONDON, UK: Greenlight comment... Google has announced a trial which will enable people using the search engine to see search queries feature results from their Gmail account. The search giant also said it is extending Google Knowledge Graph to every English speaking country. Adam Bunn*, director of search engine optimisation (SEO) at leading independent digital marketing agency, Greenlight, comments. Read more >>

UNITED KINGDOM
Apple and Amazon dominate online space for Brown Goods
LONDON, UK: Amazon UK was the most visible brown goods advertiser online whilst Apple remained the most visible website for brown goods-related searches, reveals the latest research from leading independent digital marketing agency, Greenlight. Read more >>

UNITED STATES
Deloitte Survey: Back-to-school shoppers ready to spend
NEW YORK, US: Consumers' days of cutting back-to-school spending are behind them, and shoppers are reverting to more traditional information sources to study up before heading to the store, according to Deloitte's annual "Back-to-School" survey, released this week. Read more >>

SOUTH AFRICA
SABLE Accelerator launched to tap SA brainpower
PALO ALTO, US: South Africa's untapped brains trust and knowledge network of expatriate assets around the world will soon be activated to help the country be more competitive in realising a better return on innovation and entrepreneurship across both the private and public sectors. Read more >>

UNITED STATES
Why buy a tablet?
RESTON, US: comScore, Inc, a leader in measuring the digital world, has announced the launch of comScore TabLens, its monthly syndicated service providing insights into US tablet ownership and usage. Read more >>

UNITED KINGDOM
P&G's strategy delivering results on MediaCom's Olympic Twitter Tracker
LONDON, UK: Analysis: week ending 5 August 2012... With the Games in full swing, two of the sponsors who have traditionally been at the top of the rankings have seen a drop in their levels of Twitter activity. Read more >>

UNITED KINGDOM
The White Pencil
More International...


Partners
SOUTH AFRICA
Picture the Change finalists highlight worthy causes
Photos depicting the ravages of drug abuse contrast sharply with those of happy learners with story books; a caged leopard with lifeless eyes throws into stark relief wild horses enjoying their freedom on the beach at daybreak. Read more >>


Company news

Events & Conferencing


SOUTH AFRICA
African Business Travel Association launches in Ghana - Cold Press Media
The African Business Travel Association (ABTA) recently hosted its launch event in Accra, Ghana. The event which took place at the Legacy Labadi Beach Hotel, was attended by just under 50 of the region's leading business travel professionals. Read more >>


Government
SOUTH AFRICA
Govt addresses plight of farm workers
Deputy President Kgalema Motlanthe says government will increase the resources required to address the plight of farm workers who are without homes or fixed addresses, and those who are unable to access government services. Read more >>

SOUTH AFRICA
More must be done to empower women, says President Zuma
President Jacob Zuma says the Gender Equality Bill must be fast tracked if the country is to further level the playing field for women. Read more >>

SOUTH AFRICA
R99bn report baffles department
The defence department is baffled by a media report which claims that R99bn has been secretly spent since 1994 through the Defence Special Account. Read more >>

SOUTH AFRICA
Arms deal submissions disappointing
Public response for submissions to the Arms Procurement Commission was disappointing, according to a report this week. Read more >>

SOUTH AFRICA
The high delivery cost of deploying cadres
[Karen Heese* and Kevin Allan] Former co-operative governance minister Sicelo Shiceka, as imperfect as he was, left perhaps his bravest legacy in the Municipal Systems Amendment Act, also known as the "cadre bill". Shiceka seemed to understand how cadre deployment undermined capacity. Read more >>

SOUTH AFRICA
SA, US sign energy deal
The Export-Import Bank of the United States and South Africa have signed a US$2bn Declaration of Intent (DoI) to help advance the country's green energy schemes. The DoI between the Export-Import Bank and the Industrial Development Corporation of South Africa (IDC) will to help advance the South African government's Integrated Resource Plan (IRP) and the South African Renewable Initiative (SARi). Read more >>

SOUTH AFRICA
Local government warns unqualified staff cannot be fired
While the Cabinet has instructed Co-operative Governance and Traditional Affairs Minister Richard Baloyi to ensure municipalities employ suitably qualified financial officers, organised local government has said councils cannot simply fire unqualified staff. Read more >>

More Government news...


Travel
SOUTH AFRICA
Victoria Junction, bland new, but brilliant beds
[Brian Berkman: contributing editor, travel] When the Victoria Junction Hotel was built in 1996 it was part of one of the first New York-style loft redevelopments of industrial warehousing. The interiors were quirkily geared towards the movie industry, albeit a little verging on the theme-park. On a return visit, after many years, I was disappointed that none of the quirkiness remained following the 2011 refurbishment. In short, what was once an interesting, individual hotel now seems bland. Read more >>

SOUTH AFRICA
Aiming high in Africa
Demand for premium airline seats and for seats on long-haul routes is on the decline while numbers on domestic routes and low-cost carriers grow. Read more >>

SOUTH AFRICA
Harbour hotels offer Trade Route promotion as bait
[Brian Berkman: contributing editor, travel] V&A Waterfront hotel restaurants have joined The Masters of the Trade Route promotion aimed at getting locals out of our duvets and into restaurants despite cold and wet conditions - something we Capetonians dislike more than having our beaches crowded by out-of-towners in December. Read more >>

SOUTH AFRICA
MSC Divina to homeport from Miami for 2013-2014 winter season
For the first time ever, MSC Cruises is sending one of its acclaimed Fantasia-class ships to homeport from North America, offering guests embarking in Miami the opportunity to discover Caribbean itineraries from its largest and most celebrated class of ship. Read more >>

SOUTH AFRICA
Fearless females
More Travel news...


BizLounge
SOUTH AFRICA
Abraham Lincoln: Vampire Hunter
[Daniel Dercksen] Whether you think you are vampire savvy, or suffering from vampire overkill, Russian visionary Timur Bekmambetov's Abraham Lincoln: Vampire Hunter is out of this world. It's a refreshing reboot of the genre that gives you a film that humanises vampires and turns humans into scrounging monsters who feed off greediness and supremacy. Read more >>

More BizLounge news...


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