2 Apr 2012

Africa | Marketing & Media

 
www.continentaloutdoor.com

Let's get going....

So we've completed the first trimester of 2012 and so far so much has happened on the continent. Here are just some of the things that stood out for me in the past three months: we released our 2012 Biz Trends report and it is still available to download in pdf format; Airtel continues to expand its footprint on the continent with its latest move, launching mobile services in Rwanda; research revealed how Africa tweets; there's been some positive growth in media in Malawi; Design Indaba 2012 has come and gone and Samsung is set to offer free satellite TV to Africa.

The one thing that remains the same is the ongoing battle of media freedom on the continent. In the latest, the South African State Security Agency has launched a propaganda campaign to sway public hearts and minds about the Protection of State Information Bill. It will be interesting to see how this turns out.

In news this week: A24 Media partners with NBS News in India, which will bring news coverage from the Indian subcontinent and create an opportunity for Indian broadcasters to access coverage of the African continent; following the recent broadband cable cut that affected much of East Africa's connectivity, the new Lower Indian Ocean Network is set to go live on 14 April 2012; and African governments get behind Africa's domain name.

PS: Due to Easter/Passover, we will not be bringing you newsletters on Friday, 6 April and Monday, 9 April 2012.

Have a great week!

Evan-Lee Courie @evan1985

Responses to this column welcomed in our online editor's column archive. Send all your Africa marketing news to africanews@bizcommunity.com and opinion pieces to contributors-africa@bizcommunity.com, also take a look at our guide "How to contribute to Bizcommunity, from op-ed pieces to news". Follow Bizcommunity on Twitter @Biz_Africa and join our Facebook page.

Top stories


Editorial news

Advertising


KENYA
APA announces pitch reforms for ad agencies
The professional association that represents advertising agencies in Kenya, the Association of Practitioners in Advertising (APA) has announced reforms to the pitch process that are aimed at improving current market practises. Read more >>

Advertisement:


Branding


AFRICA
How personal branding benefits your company brand
[Donna Rachelson] Businesses today have it tough. As soon as you develop something new, a competitive premise or a product/service that will set you apart from your competitors, your rivals all copy you and that competitive advantage is quickly lost. Read more >>

Digital


KENYA
New East Africa cable to go live in April
Following the recent broadband cable cut that affected much of East Africa's connectivity, the new Lower Indian Ocean Network (LION2) is set to go live and active on 14 April 2012. Read more >>

Media


AFRICA
A24 Media partners with NBS News
A24 Media have announced the partnership agreement with NBS News in India. This partnership will bring news coverage from the Indian subcontinent to an emerging Africa with economic ties to that region. It will also create an opportunity for Indian broadcasters to access A24 Media's coverage of the African continent. Read more >>

Mobile


AFRICA
Mobile phones are getting smarter in rural Africa
[Kingsley Ighobor] Imagine you are in Yokadouma, a rural community in eastern Cameroon with little electricity and inaccessible roads. You have an old, inexpensive mobile phone with which you can only make and receive calls. The good news is that it is now possible for that phone to be smarter - to send and receive e-mails, check a Facebook account and chat online, even without internet access. Read more >>

RWANDA
Airtel launches mobile services in Rwanda
Bharti Airtel today announced the launch of its operation in Rwanda, expanding its footprint on the continent to 17 countries. Read more >>

MALAWI
TNM registers 35% subscribers growth
[Gregory Gondwe: @Kalipochi] Telekom Networks Malawi Limited (TNM), reportedly the first mobile phone service provider in Malawi, has announced in its 'results for the year ended 31 December 2011' report over the weekend, that it has registered a 35% growth in subscriber base. Read more >>

Online Media


AFRICA
African governments get behind Africa's domain name
Government ministers attending the recent Innovation Africa Digital (IAD) Summit in Ethiopia, this week pledged their support for the ZA Central Registry's (ZACR) bid to become the dotAfrica Registry Operator. The ZACR is a non-profit company based in South Africa, and is the administrator of the popular CO.ZA domain name space. Read more >>

AFRICA
M-Net launches online African Film Library
M-Net, the multi-channel pan-African content provider, on Monday, 26 March 2012, launched the online African Film Library (AFL), a video-on-demand service that will offer a large collection of award-winning African content. Read more >>

SOUTH AFRICA
Nelson Mandela digital archive is live on the web
The Nelson Mandela Digital Archive Project went live on the web, yesterday, Tuesday, 27 March 2012, to allow the world to share in the life and legacy of this extraordinary African statesman. Read more >>

PR & Communications


Research


AFRICA
Africa embraces consumer convergence
According to the recent KPMG Consumers & Convergence Report, South African consumers and businesses are comparing favourably to the rest of the world when it comes to adopting new technologies and using social media. Read more >>

Retail


TV


ANGOLA
Defence minister regrets death of television reporter
The National Defence Ministry (MDN), Sunday, 1 April 2012, in Luanda expressed regret for the death of the Angolan State-run television (TPA) reporter, Feliciano Saiminho "Mágico", on Wednesday on the Huambo/Bié route, following the crash of the helicopter he was flying in. Read more >>


International
FRANCE
Arnaud Verlhac joins euronews
LYON, FRANCE: Arnaud Verlhac, aged 37, has joined one of Europe's leading international news channels as deputy director of Worldwide Distribution, with the role of developing the channel's international distribution across all broadcast platforms (cable, satellite, ADSL, internet, etc) and in the out-of-home market (aircraft, ships, hotels, public places...). Read more >>

TURKEY
MTN sued for US$4bn over Iran contract
Turkish cellphone operator Turkcell has filed a US$4.2bn (R32.45bn) lawsuit in a US court against MTN over alleged corruption in a deal in Iran, the companies said yesterday. Read more >>

UNITED KINGDOM
M&M Global Awards: Call for entries
LONDON, UK: The M&M Global Awards returns for the 23rd year, recognising and rewarding the most innovative and effective pan-regional advertising campaigns. Get your entry in now. Read more >>

UNITED STATES
GroupM, Nielsen to develop cross-platform advertising measurement tool
NEW YORK, US: GroupM and Nielsen have announced a pioneering collaboration to create a new measurement service that will integrate media planning and measurement across television and the Internet. Read more >>

More International...


Partners
SOUTH AFRICA
Equip yourself with the knowledge to help change our world
WeCanChange is partnering with GCX and Green College Online to offer readers the chance to win a free interactive and animated online course teaching you everything you need to know about climate change, global warming and what the future holds. Read more >>


Company news

Marketing & Media


SOUTH AFRICA
How is this for value for money? - Bizcommunity
[Robin Parker] Bizcommunity has shown some signal improvement and expansions in the last year widening and growing audience on the back of numerous developments in new industries and social media opportunities. Read more >>


Government
SOUTH AFRICA
SARS to tighten tax collection laws
The South African Revenue Service has vowed to enhance its tax collection laws in a renewed bid to target wealthy individuals who are said to be costing the country millions of rands every year through tax evasion. Read more >>

SOUTH AFRICA
SARS announces increased tax collection
Government has once again exceeded its revenue collection target for the financial year that ended on March 31, indicating an improved performance by the South African Revenue Service (SARS). Read more >>

SOUTH AFRICA
BRICs leaders commit to forming development bank
Recognising the pressing need for enhancing the flow of development finance, leaders of the five-nation BRICs bloc have directed their finance ministers to work towards forming a Development Bank that would cater for the needs of developing countries. Read more >>

SOUTH AFRICA
Motorists warned ahead of Easter break
Transport Minister Sibusiso Ndebele has once again called on road users to exercise extra caution on the country's roads, as traffic volumes are expected to increase from today ahead of the Easter holidays. Read more >>

SOUTH AFRICA
Zuma invites BRICs countries to invest in SA
President Jacob Zuma has invited BRICs countries at the bloc's summit in New Delhi to explore the investment opportunities that exist in South Africa's infrastructure development projects. Read more >>

SOUTH AFRICA
WCape building world's largest mesh network
[Paul Vecchiatto] Within the next two years, as part of a pilot project, the Western Cape government aims to create the largest mesh network in the world that will connect all households in Khayelitsha, Mitchell's Plain and Saldanha Bay, including the industrial development zone located there, says Western Cape MEC for economic development and tourism Alan Winde. Read more >>

SOUTH AFRICA
Western Cape tolls shelved: Cronin
The government has shelved plans to toll Western Cape highways, it was reported on Wednesday. Read more >>

SOUTH AFRICA
Public, private health sector pledge support for NHI
[Gabi Khumalo] Health stakeholders from the private and public sector have pledged their support for the National Health Insurance (NHI), although some are still concerned about how the scheme will be implemented. Read more >>

SOUTH AFRICA
Public comments sought on draft AgriBEE Sector Code
Trade and Industry Minister Rob Davies has gazetted the draft AgriBEE (Black Economic Empowerment) Sector Code for public comment, which is set to deal with land and enterprise ownership matters. Read more >>

More Government news...


Motoring
SOUTH AFRICA
B gets A for cute, cool, and connected
[Henrie Geyser: motoring editor] Mercedes-Benz has fed its chubby B-Class a good dose of pep tablets, sent it to the gym and then handed it over to a team of clever high-tech wizards and make-up artists who between them came up with a much rejuvenated car the German car maker calls a Compact Sport Tourer. Read more >>

More Motoring news...


Travel
SOUTH AFRICA
Wings Travel Management turns 20, goes into Brazil
Wings Travel Management, which turns 20 this month, is celebrating its anniversary with big news. The global travel-management company specialising in oil & gas, corporate and marine travel, is expanding its reach into South America with the acquisition of Brazilian-based V7 Viagens travel-management company. Read more >>

SOUTH AFRICA
Initiative launched to position SA tourism as service excellence driven industry
Deputy Minister of Tourism, Tokozile Xasa has launched the National Tourism Service Excellence Requirements (SANS 1197) in Johannesburg. The requirements are aimed at improving and maintaining service levels at all service touch points in the tourism value chain. They are also aimed at guiding the sector to achieve the National Tourism Sector Strategy's objective of positioning South Africa as one of the top 20 global tourism destinations. Read more >>

SOUTH AFRICA
SA VIP airport lounge voted best in Africa and Middle East
A South African VIP airport lounge, the Shongololo Lounge at OR Tambo International Airport, has been voted the best lounge in the Africa/Middle East region. The award comes as South Africa's tourist offerings continue to harvest the world's top accolades. Read more >>

SOUTH AFRICA
The wonders of Hong Kong & Shanghai
China is home to more than 1.3 billion people and is one of the most popular tourist destinations in the world. With the historic beauty of Shanghai and the towering skyscrapers of Hong Kong, you will soon be falling in love with these busy metropolitan cities. Read more >>

More Travel news...


BizLounge
SOUTH AFRICA
Devilish intervention
[Debbie Hathway] If there's one thing you can be sure of when it comes to contemporary dance, it's that you don't quite know what you're going to get. So, if you're already accustomed to, if not a fan of, the genre and you have the opportunity to see new work, you've got to bank on the reputation of the choreographers - just as they're banking on you to back them at the box office. Read more >>

SOUTH AFRICA
Soulmate rhymes with cell mate
[Johann Smith] High school English teachers will tell you that the best way to write is to remember KISS, Keep It Simple, Stupid. The most loyal believers and doers are young teenage boys in love or discovering God, which is exactly the case here. Read more >>

SOUTH AFRICA
All that Jazz
[Daphne Cooper] Lucky 13 for me! The first time I've been to the Jazz Festival and I felt so fortunate to be one of the throng. What a buzz. What a crowd. What brilliant music. How beautifully and well organised by the Convention Centre. With five venues, a comprehensive review is impossible, but here are some of my sketchy impressions. Read more >>

SOUTH AFRICA
Touching theatre in Blood Brothers
[Daphne Cooper] If you are looking for escapist theatre, do not go to see Brothers in Blood. If you are looking for unchallenging theatre, do not go to see Brothers in Blood. If you are looking for happy endings, do not go to see Brothers in Blood. If you are looking to avoid issues of religion and culture, do not go to see Brothers in Blood. Read more >>

SOUTH AFRICA
Exhilarating eye candy in Wrath Of The Titans
[Daniel Dercksen] Sometimes film-goers just want to have fun. This is when filmmakers wittingly respond and take out all their toys, showing off their skill and awesomeness with visual extravaganzas like Wrath Of The Titans. Read more >>

SOUTH AFRICA
Guitar takes limelight on "Breaking Away"
[Sindy Peters] If you're familiar with the works of Eksteen Jacobsz, the man behind alternative rock band The Sick-Leaves, you'll find that "Breaking Away", his fourth contribution to the SA music scene, is nothing to be scoffed at. This album is a slick amalgamation of the sounds of all his previous works. Read more >>

SOUTH AFRICA
Creepy Spoeky
[Ruth Cooper] If there was one South African artist who should make it big overseas, and make us all proud for doing so, it should be that talented Nthato Mokgata, better known as Spoek Mathambo. Luckily, it seems that those fickle music gods are feeling the beats and moving their tapping toes in that direction. With the release of his second solo album, "Father Creeper", we are beginning to see a much more significant infiltration of Mathambo's brand of "township tech" via airwaves everywhere. Read more >>

SOUTH AFRICA
Our Idiot Brother
[Daniel Dercksen] Family squabbling and sibling rivalry have always been exciting ingredients in storytelling. Add to this the dynamics of a black sheep of the family who adds fuel to the feud and you have a wonderful blend of comedy and drama. Read more >>

SOUTH AFRICA
Calm disaster in Melancholia
[Eugene Yiga] The Mayans were right: 2012 is the year that the world will end. But how? It turns out that a planet called Melancholia has been hiding behind the sun and is about to make its debut. Scientists think it will simply pass by Earth, the way that it passed by Mercury and Venus. But it could also come a little closer than we'd like, pretty much killing us all. Read more >>

SOUTH AFRICA
[So Queer] WWE Wrestling vs The Kardashians
[Siphosethu Stuurman] The transition from your happy-go-lucky teenage years to your early 20s can be difficult. While we all need to grow up at some stage, adulthood comes with a lot of dos and don'ts, career stresses and the letting go of certain childhood dreams. I've sadly had to let go of my dreams of becoming a world-famous rock star - the chances of that happening are as good as Bafana Bafana's chances of actually qualifying for any football tournament, let alone winning it! Read more >>

SOUTH AFRICA
Masekela takes on Kirstenbosch - like a Boss!
[Sindy Peters] Celebrating the last Sunday of March 2012 at a mass gathering fronted by Hugh Masekela turned out to be an excellent choice. Considering this was the jazz maestro's first appearance as part of the Kirstenbosch Summer Sunset Concert line-up, it was well worth the wait! Starting us off slowly with some moody jazz, Masekela and his band had Cape Town jiving on its feet by the end. Read more >>

SOUTH AFRICA
It's just 21 jumps to the left
[Daniel Dercksen] Some comedies take themselves far too seriously, or try too hard to be funny, but with 21 Jump Street it's fun all the way. Based on the popular TV series, this migration to the big screen can easily turn into a franchise, especially with the magical teaming of Jonah Hill and Channing Tatum, playing two likely misfits who were enemies in high school and become unlikely friends in Police Academy. Read more >>

More BizLounge news...


New accounts
    SOUTH AFRICA
  • Mi-Fone sponsors Liz Ogumbo at SAFW 2012 - more info


Jobs offered

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New events to diarise

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Quotes
"A newspaper is a circulating library with high blood pressure. (via Brainy Quote)" - Arthur Baer
"Broadcasters are storytellers, newspapers are fact-gatherers and organizers of information and news magazines are kind of a hybrid of both. (via Think Exist)" - Everette E. Dennis
"A great leader's courage to fulfill his vision comes from passion, not position. (via Great minds)" - John Maxwell


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