6 Jun 2011

Africa | Marketing & Media

 

www.continentaloutdoor.com

Mobile, the way to go

According to research conducted by InMobi, 60% of African mobile web users are shopping via their mobile devices. This is a huge number considering there are 489 million mobile web users on the continent. If these figures aren't convincing enough for brands wondering whether or not to engage audiences via mobile, then consider that InMobi, an independent mobile ad network, now serves 4.2 billion impressions a month in Africa - an increase of 21% since January this year.

If you're looking to grow your business in Africa, it's a no-brainer; mobile is the way to go!


Responses to this column welcomed in our online editor's column archive. Send all your Africa marketing news africanews@bizcommunity.com and opinion pieces to contributors-africa@bizcommunity.com. Follow Bizcommunity on Twitter @Bizcommunity and join our Facebook page.


Top stories


Editorial news

Special focus on media freedom


EGYPT
In Egypt, military harasses critical journalists
NEW YORK: The Committee to Protect Journalists yesterday, 3 June 2011, called on Egypt's ruling Supreme Council of the Armed Forces (SCAF) to stop its harassment of journalists who report critically on the military. Officers and military prosecutors have censored, harassed, or otherwise intimidated numerous critical journalists since February, and particularly in recent weeks. Read more >>


UGANDA
Ugandan online editor arrested for publishing op-eds
NEW YORK: The Kampala Magistrate Court released online editor Timothy Kalyegira on bail on Tuesday, 1 June 2011, after the court remanded him to Luzira prison in the capital, Kampala. He is expected to return to court on June 30. Read more >>


EAST AFRICA
Restrictions on freedom of expression in Rwanda
LONDON: On 3 June 2011 Amnesty International will launch a short campaign document calling on the Rwandan authorities to review 'genocide ideology' and 'sectarianism' laws that are being used to suppress political dissent and stifle freedom of speech in the country. Read more >>


Marketing


SOUTH AFRICA
Biz feels the love
[Simone Puterman: managing editor] Activity on Bizcommunity.com has soared on the back of last week's redesign and with the range of features, including self-promotional tools, now available to you, our readers. The revamp was announced directly to our +145 000-strong combined subscriber base and then more publicly via our various newsletters and portals (there's more than just Marketing & Media | South Africa, you know). Read more >>


Advertising


UGANDA
Carat Saracen, Metropolitan Republic to collab on MTN Uganda campaign
CAPE TOWN: Carat Saracen has collaborated with South African creative agency Metropolitan Republic to handle all aspects (creative and strategy) of advertising for MTN in Uganda. Carat Saracen will handle media platforms whilst Metropolitan Republic will handle the creative side as well as client service. Read more >>


Digital


AFRICA
Ditch emerging-market fixed-line plans: Vodafone
A report by mobile operator Vodacom's parent company Vodafone and the World Wide Web Foundation has cautioned against over-investing in the deployment of fixed-line fibre access networks in emerging markets and particularly rural areas, questioning the sustainability of such an approach given its expense. Read more >>


MOZAMBIQUE
IS Mozambique wins award for service
Internet Solutions (IS) Mozambique has received the Diamond Arrow Award for the Best Internet Service Provider in the Business category, following the results of a three month independent study conducted by PMR.africa. IS Mozambique received the coveted award at a ceremony that took place early last week in Maputo. Read more >>


AFRICA
Satellite group SES to invest in Africa
[Gareth Vorster] Luxembourg-based global satellite operator SES believes that Africa is "exploding" with opportunities and is set to invest hundreds of millions of dollars in satellite infrastructure to support the African telecommunications market. Read more >>


Education and Training


SOUTHERN AFRICA
Media training scholarship offered at SADC Water Dialogue
Inter Press Service (IPS) Africa will be hosting a media workshop to improve the knowledge of reporters and provide additional skills on covering water issues. Print and radio journalists from countries within the SADC region (except Madagascar) are invited to submit applications for scholarships which includes transport, accommodation and meals. Read more >>


Eventing


AFRICA
CNBC Africa, KPMG, GIBS partner for Africa Business Leaders Awards
Africa Business News (ABN) Events and CNBC Africa have announced the launch of the inaugural Africa Business Leaders Awards (ABLA), to be hosted in Johannesburg, South Africa, on 21 October 2011. CNBC Africa will be the official broadcast partner of ABLA, which aims to recognise the most prominent business leaders in Africa. Read more >>


AFRICA
Legatum, Omidyar launch Africa Entrepreneurship Awards
NAIROBI: Legatum, a private international investment group, and Omidyar Network, a philanthropic investment firm, yesterday, 31 May 2011, announced the launch of the 2011 Africa Awards for Entrepreneurship. The awards is open to entries from every country in Africa. Read more >>


Magazines


AFRICA
New African features 100 influential Africans
The June 2011 issue of pan-African magazine New African features its list of the top 100 influencers in Africa. Isha Sesay (Sierra Leone), Ferial Haffajee (South Africa), Tariq Ramadan (Egypt), Trevor Ncube (Zimbabwe), Ndesanjo Macha (Tanzania), Emna Ben Jemaa (Tunisia), Amadou Ba (Senegal), Branko Brkic (South Africa), Nduka Obaigbena (Nigeria) and Alain Foka (Cameroon) all feature under the media category. Read further on New African's influential Africans in the media.


Media


EAST AFRICA
NUSOJ mourns loss of journalist killed in SA
MOGADISHU: The National Union of Somali Journalists (NUSOJ) today, 1 June 2011, said the killing of a Somali journalist in Johannesburg, South Africa, has highlighted the continuing dangers facing Somali citizens in South Africa. Read more >>


Mobile


SOUTH AFRICA
[IMCC 2011] Mobile shopping goes wild in SA, Africa
[Issa Sikiti da Silva] At least 60% of African and 63% of South African mobile web users are using their phones to purchase goods, which include digital and physical goods, and entertainment tickets, according to a recent global study conducted by InMobi. The study's findings were released today, Monday, 6 June 2011, at the Integrated Marketing Communication Conference (IMCC) currently underway at the Hilton Hotel in Johannesburg. Read more >>


AFRICA
MTN to offer music across Africa
MTN has signed an agreement with Content Connect Africa (CCA), an aggregator and provider of on- and off-portal content. The network will now offer a wider variety of music to its customers via the MTNplay digital content portal. Read more >>


AFRICA
Samsung to drive content, apps for African market
JOHANNESBURG: Samsung South Africa is implementing a new team structure to address the growing need for Android/BADA users and to cater with applications/content that suits their lifestyle needs and provides stronger mobile content for both the business-to-business and business-to-consumer markets respectively. The development coincides with the Apps World Series taking place in Cape Town, South Africa. Read more >>


EAST AFRICA
CfC Stanbic Bank expands bulk mobile payments service in East Africa
The Standard Bank Group, which operates as CfC Stanbic Bank in Kenya, plans to replicate its bulk mobile payments service in its Tanzanian and Ugandan markets. Read more >>


Production


AFRICA
MacMillan Publishers sells Uganda unit
[Walter Wafula] International publishing business MacMillan has sold the majority stake in MacMillan Uganda to Moran Publishers East Africa Limited. Annette Thomas, the CEO of MacMillan said the former MacMillan publishing unit will now trade as Moran Publishers Uganda Limited. Read more >>


AFRICA
148 African movies participate at Tarifa Film Festival
TARIFA: The eighth African Film Festival of Tarifa, hostsed from 11-19 June 2011, will feature 140 films from 23 African countries, which will compete for eight awards. The festival will welcome over 200 African filmmakers including African directors Abderrahmane Sissako and Moustapha Alassane. It will focus on, among others, African Diaspora in Latin America, the role of cinema in recent revolutions in Tunis and Egypt, and a restrospective of Congolese cinematography. Read more >>


Research


AFRICA
African mobile advertising market continues growth - InMobi
JOHANNESBURG: InMobi, the independent mobile ad network, has released its April 2011 Mobile Insights Report for Africa providing insights on mobile advertising trends on the continent. Data from the report shows that InMobi now serves 4.2 billion impressions a month in Africa, up 21% from 3.5 billion in January 2011. Read more >>


Retail


SOUTHERN AFRICA
Clicks Group opens in-store pharmacies in Swaziland
The Clicks Group have announced the opening of three in-store pharmacies with dispensaries and clinics in Swaziland - one of them in a new store. David Kneale, the Clicks Group CEO, was in Manzini's Bhunu Mall for the launch of the Clicks Pharmacies. Read more >>


MALAWI
Malawi: RBM issues postdated bank notes
[Gregory Gondwe] Traders and consumers were last week surprised to find that fifty kwacha bank notes that were purportedly meant to be circulated on 30 June 2011 were already on the market. The Reserve Bank of Malawi (RBM) confirmed that it has indeed released millions of 50 kwacha notes into circulation over one month ahead of due time. Read more >>


MALAWI
Malawi's budget to end forex woes
[Gregory Gondwe] Malawi's finance minister Ken Kandodo delivered the 2011/ 2012 budget speech last month, which aims at ending the forex shortage which has scared away investors and is threatening Malawi's economic growth. In the K307bn budget, Kandodo said government acknowledged the forex problems within the country. Read more >>


SOUTHERN AFRICA
SADC needs more investment
[Kemantha Govender] Durban: The Southern African Development Community (SADC) is an important investment destination not only for multi-national companies but for companies within the region. Read more >>


AFRICA
UNIDO, China sign agreement to promote tech transfer, investments
VIENNA: A US$1 million agreement signed on Tuesday, 1 June 2011, between the United Nations Industrial Development Organisation (UNIDO) and China will aim to help promote the inflow of foreign capital to Shanghai as well as the outflow of Chinese investments to developing countries and countries with economies in transition, in particular to Africa. Read more >>


MALAWI
Phillips takes consumer lifestyle tour to Malawi
[Gregory Gondwe] Royal Philips Electronics (Netherlands) kicked off its Lilongwe leg of its 2011 Cape Town to Cairo road show which promises improved consumer lifestyles. The tour, started on 12 May, will end on 11 July 2011. Read more >>


AFRICA
Grain losses in sub-Saharan Africa could total $4 billion - FAO/WB report
ROME: Investing in post-harvest technologies to reduce food losses could significantly increase the food supply in sub-Saharan Africa, according to a new FAO/World Bank report released this week, as technical experts from around the region meet to discuss the issue. Read more >>


AFRICA
Niger's Alphadi pushing African fashion to global scene
[Sophie Mongalvy] NIAMEY, NIGER: The west African country of Niger is better known for its poverty and at times its Tuareg rebellion, not for fashion. Read more >>


TV


AFRICA
MTV base launches mini-documentary series
JOHANNESBURG / LAGOS: MTV base today, 6 June 2011, launches its new mini-documentary series, Touching Base. The series aims to present a new generation of "Afro-cool" in African urban culture. The documentary series aims to highlight talented young individuals from Africa. Read more >>



International news
THAILAND
China's growth, and weakness, on show at IT fair
TAIPEI: More Chinese companies than ever took part in Asia's largest IT fair, which ended this weekend in Taipei, but their growing numbers could not disguise their lingering weaknesses, observers said. Read more >>


UNITED STATES
Apple poised to introduce iCloud
WASHINGTON: Apple chief executive Steve Jobs is taking a break from medical leave on Monday, 6 June 2011, to preside over the opening of the company's annual conference for software developers. Read more >>


AUSTRALIA
Murdoch's News Ltd set for Aussie paywall
SYDNEY: Rupert Murdoch's News Ltd is set to make readers of national broadsheet The Australian pay to read premium content online, a report said Monday. Read more >>


UNITED STATES
Changing the human capital landscape
NEW YORK, US: New Deloitte report looks at emerging markets, workforce analytics, and the cloud are revolutionary trends expected to change the human capital landscape. Read more >>


UNITED ARAB EMIRATES
Dubai Lynx confirms 2012 dates
DUBAI, UAE: The Dubai International Advertising Festival has confirmed the dates for the 2012 Festival as 4-6 March with the Awards taking place on 7 March. The event will once again take place at the Madinat Jumeirah Hotel in Dubai which will host to both the two-and-a-half day festival and the Dubai Lynx awards ceremony. Read more >>


SWEDEN
Chocography
STOCKHOLM, SWEDEN: Marabou milk chocolate has been a Swedish favourite for 90 years. It is the market leader on a market characterised by increased competition and constant product development supported by traditional advertising. The market has in recent years also stagnated in favour of more exclusive dark chocolate. Read more >>


More International news...


Company news

Mobile


SOUTH AFRICA
Mi-Fone introduces super efficient, ultra low cost dual SIM handsets to African carriers - Mi-Fone Marketing
Mi-Fone (BVI) announces the launch of Mi-Fone low cost dual sim handsets to African carriers. The venture, powered by Mediatek chipsets, will ensure functionality for the emerging African market of mobile handset users. Read more >>


Research


SOUTH AFRICA
Vision Africa is back! - Vision Africa
After several months of great anticipation Vision Africa, a full-service marketing and stakeholder research company, has moved into its new offices in Klein Windhoek. Read more >>


SOUTH AFRICA
Vision Africa is expanding - Vision Africa
Vision Africa, market research company in Namibia, now offers services in Botswana and Zimbabwe. Read more >>



Motoring
SOUTH AFRICA
New vehicle sales up and down
[Henrie Geyser: motoring editor] Although new vehicle sales in May were up 6.1% on May last year the year on year growth during the month had declined substantially compared to earlier months. Read more >>


SOUTH AFRICA
More than a just a pretty face
[Henrie Geyser: motoring editor] The French are brilliant at doing things with panache, whether it's a long seven-course Sunday lunch in the country, savouring a bottle of fine Beaujolais Nouveau at some obscure wine estate or lingering over a cup of strong coffee and a fresh croissant at a pavement café in Paris. Read more >>


More Motoring news...


Travel
SOUTH AFRICA
Klein Collection launched
[Brian Berkman: contributing editor, travel] The Klein Collection was founded more than a year ago by two management consultants who travelled extensively and were constantly disappointed by the disconnect between what websites and brochures promised and what the properties delivered. Read more >>


INDIA
Online travel audience in India jumps 32% in past year
MUMBAI, INDIA: comScore, Inc today released a study of the online travel industry in India based on data from its comScore Media Metrix service. The study found that the number of visitors to travel sites increased 32% in the past year to 18.5 million visitors as more Indians turned to the web for their travel needs. Read more >>


SOUTH AFRICA
Divine wining and dining at Steenberg
[Ilse van den Berg] So, what is happening at Steenberg this winter you might wonder? Well, after spending a day at this breathtaking destination I can confidently tell you that it's something you don't want to miss out on. Even though I think that Steenberg would be amazing at any time of the year, there just seems to be something extra special about visiting the wine estate in the winter. If you ask me, it's because winter goes with food, wine and luxury - like fish and chips go with Coke. Read more >>


SOUTH AFRICA
Surrender your senses at The Twelve Apostles Hotel's new spa
The spa at the Twelve Apostles Hotel in Cape Town will relaunch in August with a completely fresh identity and new management. Read more >>


SOUTH AFRICA
La Pirogue wins TUI Holly Award
La Pirogue has been awarded a 'Holly Award' by TUI, one of Germany's leading tour operators. In its 2011 list of Holly Award winners, La Pirogue is the only hotel to have won this accolade in Mauritius. Read more >>


More Travel news...


Sport
SOUTH AFRICA
Battle of the Giants
[Corné Krige] This weekend was one of many surprises in Super Rugby and a couple of so-called giants succumbed to the proverbial Davids of the tournament. The Stormers played against the bottom-of-the-log Rebels and the result was a forgone conclusion. Read more >>


More Sport sport...


BizLounge
SOUTH AFRICA
Dirty Skirts transitional phase sees them "Lost in the Fall"
[Sindy Peters: Africa editor] Strolling along the passage of the trendy Hello Computer offices, we admired the number of Loerie awards that David Moffatt and his team have accumulated over the years. We considered abducting a bird or two for our own mantelpieces, but better judgement won out in the end - and just in time too, as Dave rocked up ready to talk about The Dirty Skirts new album, "Lost in the Fall". Read more >>


SOUTH AFRICA
Delft Big Band musicians produce emotional experience at the 2011 Artscape Youth Jazz Festival
[Daphne Cooper] The Delft Big Band started three years ago as part of a programme to equip vulnerable youths with life skills. More than 100 learners from the community have participated in the programme and the more advanced musicians comprise the Delft Big Band. The band is directed by Ian Smith, a celebrated jazz performer and teacher who has poured his expertise into the band, with fantastic results. Read more >>


SOUTH AFRICA
Poetic puppet mastery with Ouroboros
[Ruth Cooper] Birth, death, life, nothingness, love, hate, beginnings and endings - Janni Younge's Handspring Puppet Company production Ouroboros is a simple love story between man and woman. The two main characters Andre, the writer, and Nokobonisa, the dancer, and their young, old and middle-aged selves are beautifully brought to life, expertly and fluidly animated by six puppeteers. Read more >>


SOUTH AFRICA
The Arrows to open for The Script
It has been announced that The Arrows will be opening for The Script, when they perform on 24 June at the Coca-Cola Dome, Johannesburg and 26 June, 2011, at Grand Arena, GrandWest, Cape Town. Read more >>


More BizLounge news...


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Quotes
"Today might be donut day for some people but for journalists it's doughnut day. (via Twitter)" - JournalistsLike
"If you can't find something worth reading, do something worth writing about. (via Twitter)" - Dustin Toms
"When someone says, 'Twitter is stupid' what they really mean is 'I don't know how to use a computer' (via Twitter)" - Steven Winterburn


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