8 Nov 2010


www.continentaloutdoor.com

www.interbrand.com

www.kenya-airways.com

Start a forum or a poll

The evolving everyday-ness of everyday

The internet is evolving faster than you think, but don't be disconcerted - this makes it even easier to jump onto the bandwagon because nothing is static for too long - what's new now might be old news soon. After recently discovering the wonders of the Twitterverse, I now appreciate being updated throughout the day with what's going on beyond my laptop. While social media can be a curse to celebrities, sport personalities and politicians who forget the power of the medium, it means you live in the 'here and now' rather than when the prime time news is aired.

You no longer have to be at a conference to know exactly what the keynote speaker is divulging or the colour of his shirt. This I discovered after searching #gathering on Twitter last week (hashtag used for The Gathering - a conference hosted by SA's The Daily Maverick) and following in-the-moment happenings as they unfolded as attendees were tweeting at high frequency - so much so that #gathering at one point trended #4 worldwide.

I managed to catch The Social Network this past weekend - the movie based on the book about Facebook, The Accidental Billionaires by Ben Mezrich. It's a good, gripping movie that gives you some background on the origins of the most popular social networking platform in the world. Mark Zuckerberg, co-founder of Facebook, is not portrayed in the best of lights - the film portrays him as stealing the concept of Facebook from other students and betraying his best friend. After watching it, I find using Facebook is a slightly different experience; but no less addictive.

If you're reading this, you're already part of an online community so I'm not going to preach to the choir; but if you know any idle bystanders, I suggest you advise them to get onto the bandwagon - there's a whole new social experience available online that is changing the way the everyday-ness of everyday works.


Cheers, Sindy Peters, Africa editor
Responses to this column welcomed in our online editor's column archive. Send all your Africa marketing news africanews@bizcommunity.com.

Top stories



Editorial news

Special focus on media freedom


MALAWI
Malawi: Catholic church faults public media
[Gregory Gondwe] The Catholic church in Malawi has faulted Malawi's public media through a pastoral letter titled, "Reading the signs of the times," for being used as a government tool to castigate those with dissenting views and, in the process, belittling the country's press freedom. The letter, signed by Malawi's nine bishops, expresses dismay over what they call, "continuous unbalanced reporting and news coverage." Read more >>

Advertisement:


EAST AFRICA
Somalia: Radio journalist wounded in shooting
MOGADISHU: The National Union of Somali Journalists (NUSOJ) has expressed its concern for the continued violence and targeting of journalists after a radio journalist was shot and wounded in the Afgoi district of the lower Shabelle region in Somalia. Read more >>

MOROCCO
Morocco bans TV network
The Moroccan government has suspended all operations by the pan-Arab television network Al-Jazeera in the country for allegedly failing to follow the "rules of serious and responsible journalism". Read more >>

Marketing


AFRICA
2010 IMCC, the un-marketing conference
[Barbara Ulmi] When you attend a conference on marketing, the last thing you want to hear is that you must stop marketing. But this was exactly the core message at this year's Integrated Marketing Communications Conference (IMCC). Well, the conference title actually gives it away - it was all about integrated marketing communications. So if you're not supposed to market, then what are you supposed to do? Read more >>

AFRICA
Dubai to host 2010 COMESA Investment Forum
LONDON: IC Events has again partnered with the COMESA Regional Investment Agency (RIA) to produce the programme and agenda for COMESA's 2010 Investment Forum scheduled to take place next year, 23-24 March 2011, in Dubai. COMESA RIA will spearhead the forum in partnership with the Dubai Chamber of Commerce and Industry. Read more >>

AFRICA
Cross-functional communication on the inside
[Andrew McIlwaine] It stands to reason that strong internal communication generates an engaged, productive and loyal workforce. Looking at internal communication - or as we so aptly put it these days, employee engagement - there are a number of cross-functional communicative approaches at our disposal. Read more >>

2010 FIFA World Cup


AFRICA
Jordaan awarded at 2010 AIM Summit
Dr Danny Jordaan, South Africa's 2010 Organising Committee CEO, received an award at the 2010 Africa International Media Summit (AIMS) held in South Africa, 5-6 November, during the Africa Living Legends Banquet at the Durban Manor Hotel. Jordaan was awarded a white-beaded miniature replica of the 2010 Moses Mabhida Stadium for his role in hosting the successful 2010 FIFA World Cup. Read more >>

AFRICA
SA to host Africa International Media (AIM) Summit
The Africa International Media (AIM) Summit takes place at the Durban Manor Hotel and Conference Centre in Durban, South Africa, 5-6 November 2010, and will address the 2010 FIFA World Cup and its successes. The two-day summit aims to develop a conscious awareness of the need to ensure balanced representation of Africa within the global community. Read more >>

Advertising


SOUTH AFRICA
Vodacom: we're not having it
[Bonnie Ramaila] It took me a while to make up my mind about Vodacom's 'Surf for Free' ads - it wasn't until I read a 'gossip and chart' report received via some SMS info service, to which my cellphone-geek daughter subscribed me. I don't normally pay attention to the gossip bit, but it turns out that I share the same sentiments as Sir Elton John, but regarding our ad industry lately. [video] Read more >>

NIGERIA
JWT Johannesburg wins Ovaltine account
JWT Johannesburg has been awarded the Ovaltine account, part of the Twinings stable of brands, for the Nigerian market. The selection phase involved four agencies shortlisted to pitch, requiring a communication and creative strategy and a through-the-line creative campaign proposal. Read more >>

CRM


AFRICA
New Bharti Airtel partnerships across Africa
LAGOS: Bharti Airtel has partnered with IBM, Tech Mahindra and Spanco to drive customer service across 16 African countries. An agreement is expected to be finalised soon. Read more >>

CSI


AFRICA
MTN Ghana wins Y'ello Care award
MTN Ghana has been awarded the overall 2010 Y'ello Care Awards prize for the largest staff participation and innovative community initiatives in MTN's 21 Days of Y'ello Care programme. The US$100,000 prize money must be reinvested into a social responsibility project. Read more >>

Digital


AFRICA
Google's Africa strategy: access, relevance, sustainability
[Jeremy Daniel] In a cold and rainy Cape Town on Monday morning (8 November 2010), Google launched gSouth Africa, its sixth African event of the past twelve months, inviting developers and tech entrepreneurs from all over the continent to come and engage to help create a better, more relevant internet for Africa. Read more >>

SOUTH AFRICA
Digital media forecasted to rise by 10% worldwide
The World Association of Newspapers and News Publishers (WAN-IFRA) has released its World Digital Media Trends 2010, forecasting a rise in digital market share of 10% in entertainment and marketing spend by 2013 based on a 2008 share of 20% against traditional media. Read more >>

AFRICA
Africa: Still many challenges for mobile operators
LONDON: Informa Telecoms and Media recently conducted a survey regarding the telecommunications industry in Africa. According to the survey, connecting rural communities has become a major issue on the continent. Read more >>

Education and Training


SOUTHERN AFRICA
Media training to be hosted for women in politics
Inter Press Service (IPS) Africa, with support from the UNIFEM Southern Africa regional office, will host the second Women in Politics Training of Trainers workshop in Flic en Flac, Mauritius from 9-12 November 2010. Read more >>

Eventing


SOUTH AFRICA
Fashion Council asks: 'What you Ghana do?'
Under its theme "What you Ghana do," the recent third AGM of the Cape Town Fashion Council (CTFC) created a starting block for opening up discussions surrounding how South Africa and Africa have been used and should continue to be used as a Unique Selling Proposition (USP). Read more >>

SOUTH AFRICA
New green African financing projects
Following a successful second round of fundraising for Africa's green economy, held 4 November 2010, the African Carbon Asset Development Facility (ACAD) announced seven green financing projects. It convened the African Bankers' Carbon Finance and Investment Forum in association with the UNEP Finance Initiative (UNEP FI) and the Development Bank of Southern Africa (DBSA). Read more >>

Media


AFRICA
UNEP launches Young Environmental Journalist Award
NAIROBI: The United Nations Environment Programme (UNEP) is launching a new award called the Young Environmental Journalist Award Africa. Radio, television, print and online journalists aged 25-35 years from any African country may apply. Applications from female journalists are strongly encouraged. Read more >>

Mobile


AFRICA
Innovator up for social media award
[April McAlister] JamiiX, an online counselling service operating on the Cape Flats in South Africa, is a finalist in the inaugural Bees Awards. The ceremony, which takes place in San Francisco, US on 9 November 2010, recognises the most innovative use of social media in business and communication. Read more >>

AFRICA
MTN speakers partake in AfricaCom 2010
A number of MTN executives will form part of the lineup of speakers at AfricaCom 2010, hosted in Cape Town, South Africa from 10-11 November 2010. This is the third year that MTN has sponsored the annual telecoms conference. Read more >>

AFRICA
Kenya's Maasai vets and the Android connection
[Catherine Murray] There is much excitement in the developed world over the strides that have been made in the mobile market during the last couple of years. But it is in the developing world where the changes are having the most significant impact on the lives of ordinary people. Read more >>

Newspapers


ZIMBABWE
Zim: The Standard rebrands
[Dumisani Ndlela] Zimbabwe's weekly The Standard newspaper, part of the Alpha Media Holdings (AMH) group controlled by media tycoon Trevor Ncube, has rebranded and slashed its cover price by half to US$1. The first rebranded edition hit the streets on 31 October 2010, and there has been a discernible market acceptance. Read more >>

Online Media


AFRICA
NPCA announces new winners in contest
The National Peace Corps Association has disqualified one of the winners of the 'My piece of the Peace Corps' YouTube contest. The entry 'The Peace Corps Effect,' featuring a Moldovan teenager, had won first place, but the judges ruled that the song used in the video was actually under copyright and violated contest rules. Read more >>

AFRICA
Facebook shrinks webpage fonts
SAN FRANCISCO: Facebook set some users to squinting on Wednesday (3 November 2010) by shrinking text size on pages of the world's most popular online social networking service. Read more >>

Public Relations


EAST AFRICA
Uganda: Fireworks partners SA's Arcay Communications
[Walter Wafula] Fireworks Advertising, through its PR division, has teamed up with South Africa-based Arcay Communications Africa to widen its presence in Africa. "The affiliation provides Fireworks PR with a footprint that covers 50 African markets," Caleb Owino, MD, Fireworks Advertising Uganda said on Friday, 5 November 2010. Read more >>

Research


AFRICA
Research reveals changes in online behaviour
[Carole Kimutai] Digital Life, a global research project into people's online activities and behaviour has revealed significant findings as well as indicators for the future of the world's online behaviour. The research covered 88% of the world's online population through 50,000 interviews with consumers in 46 countries. Read more >>

Retail


EGYPT
Egypt launches oil project to boost nutrition
CAIRO: Egypt has launched a national project to protect its population from vitamin deficiencies, with production beginning this week of vitamin-enriched vegetable oil. The project is in partnership with the United Nations World Food Programme (WFP) and the Global Alliance for Improved Nutrition (GAIN). Read more >>

AFRICA
Visa launches Infinite in sub-saharan Africa
Visa recently expanded the launch of its latest product in sub-Saharan Africa, the Visa Infinite Card. Th Infinite Product launches included Kenya, Tanzania and Uganda in East Africa; Botswana, Zambia and Zimbabwe in Southern Africa and Ghana and Nigeria in West Africa. Read more >>

TV


AFRICA
Star Times reduces pay TV costs
[Walter Wafula] Star Digital TV, a new television company, has yet again reduced the cost of acquiring digital pay TV services in Uganda. The company has lowered the service to US$44 (Shs100,000) from about US$53 (Shs120, 000) for 40 channels last month when it officially launched its services as Star Times. Read more >>

AFRICA
Successful broadcasting models - Media, Broadcasting Congress
Representatives from government, regulators and African broadcasters will meet late this month at the Africa Media and Broadcasting Congress 2010 to discuss the changing dynamics of traditional broadcasting. The congress will take place from the 29 November - 3 December 2010 at the Sandton Convention Centre in Johannesburg, South Africa. Read more >>


International news
UNITED KINGDOM
Consumer trends for 2011
LONDON, UK: While consumers are still reeling from the aftershock created by the global economic crisis, lessons have been learnt, behaviours changed and consumer adaptability has created a new way of life. With that in mind, Mintel predicts nine key consumer trends for the year ahead, examining how long term behaviour has been implicated. In 2011, consumers are living for the long term with attitudes inspired by a changed value set. Read more >>

FRANCE
RECMA publishes 2010 digital agency rankings
PARIS, FRANCE: RECMA, the research company evaluating media agencies in 50 countries, has just released its new Digital Agency Rankings report - edition 2010. The report finds that the leader is WPP with 32% of the total digital resources. Read more >>

UNITED KINGDOM
UK's online display advertising market grows 34%
LONDON, UK: comScore, Inc. this week released an overview of the UK online display advertising market for Q3 2010, which showed strong gains compared to Q3 2009. Read more >>

UNITED KINGDOM
Smartphones dominate mobile traffic worldwide
LONDON, UK: Smartphone users are generating two-thirds of total mobile cellular traffic* worldwide despite the fact that only 13% of mobile subscribers use smartphones, according to the latest research from Informa Telecoms & Media (informatm.com/smartphones). Read more >>

UNITED KINGDOM
D&AD Awards 2011: Sanky has a question for you
LONDON, UK: To launch the D&AD Awards 2011, D&AD president Simon 'Sanky' Sankarayya has a question for every single purveyor of original thought in the world. On 3 November 2010 at 12.00pm GMT he will attempt to ask this question in as many languages as humanly possible. Join Sanky at www.youtube.com/dandad. Congratulations to SA's Mike Schalit (Network BBDO) - he's the Radio Advertising jury foreman. Read more >>

UNITED KINGDOM
Law firms in fee fall
UNITED KINGDOM
Watch out!
More International news...


Galleries
SOUTH AFRICA
Captain Stu EP launch

More


Motoring
More Motoring news...


Travel
SOUTH AFRICA
Biz.Travel Q&A with Maarten van den Nieuwenhuijsen
Over lunch of antipasti, warthog pasta and La Motte Sauvignon Blanc at Radisson Blu Waterfront, Brian Berkman and Maarten van den Nieuwenhuijsen, regional director of The Rezidor Group, Southern Africa shoot the breeze. Read more >>

SOUTH AFRICA
MTN to launch Traveller
The cell phone has become the ubiquitous communication device of choice in South Africa and now, in what is claimed to be a first for South Africa and the world, MTN in introducing MTN Traveller - designed to allow consumers to plan their holidays - flights, accommodation, car hire and arrange other aspects of any trip. Read more >>

More Travel news...


BizLounge
SOUTH AFRICA
Culinary highlights with Blues Food and Wine Pairings
[Ruth Cooper] Really good food, like a good lover, leaves happy memories to look back on in days when one is not feeling that, um, fufilled. One of my favourite food memories belongs to an amazing chicken burger I had in a pub in Scotland when I was 17. Why it was so memorable I can't really recall, but eight years later I still count that chicken burger as one of my culinary highlights. Last night's Food and Wine Pairing at Blues Restaurant and Bar in Camps Bay is going into the happy food memory banks. Read more >>

SOUTH AFRICA
Love, tragedy, maths
[Patricia Pieterse] Complicite's A Disappearing Number introduces us to the art and beauty of mathematics. The second season of the National Theatre Live in the UK has started, which means some more interesting plays coming to cinemas in SA. Read more >>

SOUTH AFRICA
Jax Panik - so overly pop, it's anti-pop?
[Ruth Cooper] Jax Panik is trying to do something revolutionary with his latest album "I am Jax Panik". Supposedly a tongue-in-cheek pastiche of today's contemporary popular music employing deliberately cheesy poppy lyrics and beats, but ultimately, tongue or no tongue, the music still sounds like any of those Katy Perry, Adam Lambert dumbed down, banal-lyric hits that plague the radio. I just don't get it. Read more >>

SOUTH AFRICA
Cheap and cheerful (without suffering crippling social damage)
[Johann Smith] Whatever happened to "I want that one"? Remember, when you didn't know what a specific delicacy was on a menu? That time when you wanted every scrumptious cake on the rotating wheel at a bakery, despite not knowing what any of it was called? You simply pointed at it and said: "that one" and merely described the colour and shape. Read more >>

More BizLounge news...


Jobs offered

Click here to customize your jobs section


New events to diarise

Click here to customize your events section

Quotes
"If we don't change, we don't grow. If we don't grow, we aren't really living." - Anatole France
"PR means telling the truth and working ethically - even when all the media want is headlines and all the public wants is scapegoats. Public relations fails when there is no integrity." - Viv Segal
"Nearly every man who develops an idea works at it up to the point where it looks impossible, and then gets discouraged. that's not the place to become discouraged." - Thomas Alva Edison


Print - Print any item in this newsletter.
Email - Email any item in this newsletter.
Comment - Comment on any item in this newsletter.




Sponsors:
RECRUITMENT:Talent Ocean


PRESS RELEASES: Distribute your news professionally to 8750 subscribers throughout Africa. Press office info.

EDITORIAL: We welcome your news, views or discussion topics: please send these to africa@bizcommunity.com

ADVERTISING: We welcome your sales enquiries: sales@bizcommunity.com, Advertising rates.
Cape Town: (021) 680 3500, 24 On Main, Main Street, Rosebank, Cape Town, 7700, South Africa
Johannesburg: (011) 612 3003, Sutton Square, The Business Centre, 8 Gemsbok Rd, cnr 12th Ave, Rivonia, Gauteng

Invite your friends, colleagues, suppliers, customers and partners to subscribe.

Unsubscribe. Subscribe. Change email address. Change frequency to WEEKLY.
Copyright (c) 2009 Bizcommunity.com. All rights reserved. Bizcommunity.com, its sponsors, contributors and advertisers disclaim all liability for any loss, damage, injury or expense that might arise from the use of, or reliance upon, the services contained herein.
Mugg & Bean's fictitious history: lying or marketing?
It's just marketing
It's misrepresentation
As long as there's some truth
Don't know
Other (please specify)
Vote and view results
Todays weather
Cpt

16°C
13°C
Jhb

29°C
16°C
PE

23°C
13°C
Dur

33°C
20°C
Bloem

26°C
15°C

Click here to customize weather