 17 May 2010 |
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Volcano strikes again World Cup fans planning to swarm down to South Africa for the big event had better cross their fingers, say their prayers or host a séance. That Icelandic volcano that caused chaos in international airspace just a few weeks ago has blasted up another ash cloud that forced various airports in Europe to shutdown over the weekend. While some flights will resume today, the cloud is still doing its rounds causing no-fly zone restrictions to be implemented. Unfortunately, in the eventuality that this untimely force of nature decides to belch up another monstrosity during the World Cup period, international fans will either have to make alternate transport arrangements such as catching a train or bus to any airport that is clear and flying to SA from there, or forego the event; the almighty FIFA, unfortunately has no control when it comes to Mother Nature.
South Africa's Capetonians are extremely proud of their city and duly so as it is one of the most gorgeous locations on the planet. Apart from the oh-so-awesome Table Mountain that its citizens are always raving about, the city has plenty to offer and the folks down at the International Congress and Convention Association have concurred, placing Cape Town as the top destination for conferences in Africa and the Middle East in the 2009 rankings. Barring the volcano doesn't ash on our parade, Cape Town is definitely ready to play host to its tourists during the 2010 FIFA World Cup. 24 days and counting; feel it, it's almost here! Ciao, Sindy Peters, Africa editor Responses to this column welcomed in our online editor's column archive. Send all your Africa marketing news to africanews@bizcommunity.com. Top stories
2010 FIFA World Cup
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JOHANNESBURG: Helen Clark, the chair of the UN Development Group which brings together all UN agencies working in development, today, 17 May 2010 launched 8 Goals for Africa, a campaign song by eight African musicians, calling for commitment to achieve the Millennium Development Goals - a set of eight internationally-agreed goals designed to reduce poverty, hunger, disease, and maternal and child deaths by 2015. 
PRETORIA: FIFA has sold about 90% of the more than three million tickets made available for the 2010 FIFA World Cup in South Africa, the Local Organising Committee said. 
The deadline for the both the flighting and entry for 2010 FIFA World Cup-related entries into this year's Loeries has been extended to 13 July 2010. Work eligible for the extension includes all brand communication that is in one way or another related to the hosting of the world cup in South Africa this year and is not limited to official world cup communication. 
The 2010 Loerie Awards will have an official ranking of winners in order to provide a transparent report on the outcome of the awards, and to avoid different and sometimes confusing claims, the organisers announced on Wednesday, 12 May 2010. 
WASHINGTON: Facebook has passed Yahoo! to become the top US publisher of display ads on the web, another milestone for the fast-growing social network, according to figures released on Thursday (13 May 2010). 
The World Association of Newspapers and News Publishers (WAN-IFRA) has called off the World Newspaper Congress and postponed the World Editors Forum, planned for Beirut, Lebanon, 7-10 June 2010. The organisation has advised that this is due to the failure of the Lebanese host organisation to meet its financial commitments. 
The 2010 finalists in the Diageo Africa Business Reporting Awards have been revealed across all eleven categories. More than 750 entries were received from 20 countries across Africa and the rest of the world. 
Chris Kabwato, conference director of Highway Africa, announced this week that this year's edition of the annual event will not be offering any scholarships to media professionals. He advised that no application letters or letters of inquiry regarding obtaining scholarships should be submitted and those who have registered online will have to pay their registration fees in advance and meet their own travel and accommodation costs. Highway Africa 2010 takes place at Rhodes University in Grahamstown, South Africa, 5-7 July. Registration for the event closes on 4 June. For more information, go to 
WASHINGTON: Google has said that it was closing down the online store for its Nexus One smartphone in a strategic shift that signals the failure of its bid to market the device directly to consumers on the web. 
Launched by Flip Media, one of the largest interactive agencies in the Middle East, the new iPhone and iPad application Naviflix is intended to be a one-stop-shop mobile application that gives users instant access to real time movie listings and show times for cinemas across South Africa. First launched in the Middle Eastern market at the beginning of April 2010, it has reportedly become the number one paid entertainment application in this region. 
JOHANNESBURG: Cartoon Network, on Monday, 10 May 2010, announced the launch of its African website. The new website aims to provide an interactive experience allowing African channel-viewers more access to the characters, games and shows of Cartoon Network. 
Kenya Airways has appointed Primedia's TLC to run a three-month advertising campaign targeting potential travellers and holiday-makers. According to TLC's Brett Tucker, the aim of the campaign, running from April to June, is to generate awareness around the destinations to which Kenya Airways travels. 
JOHANNESBURG: Barry Aldsworth from Back Page Pix in South Africa has been named the winner of the CAF/Standard Bank Photo of the Tournament Competition. The competition entailed producing an iconic image that would capture the passion, excitement and euphoria of the Orange Africa Cup of Nations (AFCON) Tournament of 2010. 
Marin's has announced the launch of it's TX Lamá, a marketing display unit, in Southern Africa. The unit displays products in a three dimensional stand which carries up to 10kg of weight per shelf. 
| Company news |
Out Of Home
SOUTH AFRICASA-branded Hoodzpeaks for World Cup 2010 - Right Stuff
Hoodzpeaks are attachments which fit snugly onto the peak of any regular cap to provide extended protection from the sun. Hoodzpeaks snap onto peak caps, providing additional sun protection for the critical high-risk zones - face and ears. Read more >>| Jobs offered |
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| Events to diarise |
- Six P's of marketing in Africa Upbeat Marketing - Johannesburg, 18 May
- The exclusive Micro Finance South Africa Summit Trade Conferences International - Johannesburg, 19 May
- How to create advertising guaranteed to sell ZA GRoup (Pty Ltd - Johannesburg, 20 May
- New buzz marketing tactics course Britefire - Cape Town, 25 May
- Principles of professional business analysis Faculty Training Institute - Durban, 31 May
| Quotes |
"Before anything else, preparation is the key to success." - Alexander Graham Bell
"To be yourself in a world that is constantly trying to make you something else is the greatest accomplishment." - Ralph Waldo Emerson
"To live a creative life, we must lose our fear of being wrong." - Joseph Chilton Pearce
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