 19 Apr 2010 |
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Event organisers vs. ash plume The 2010 Festival of Media conference kicked off this morning in Valencia, Spain, regardless of the ominous ash plume created by the Icelandic volcano that's been wreaking havoc in airspaces across Europe. I bet the organisers, when they were jotting down various worst-case scenarios, didn't see this one coming - but I guess no-one could. The situation isn't so bleak after all with just slight adjustments to the festival agenda. For novice event organisers, situations like this could very well mean total chaos. Sitting pretty on the southern tip of Africa I think South Africa is relatively safe from nature's awesome forces, but just imagine if this eruption had happened at the start of the 2010 FIFA World Cup - what a disaster it would be with European fans missing out on the live action. The final ticketing phase opened last Thursday and South African football fans queued for hours - some unfortunately had to leave without tickets as the system crashed. Perhaps there should have been two of these over-the-counter sales phases since it was clearly the preferred purchasing option for many South Africans - 130 000 tickets were sold in just two days. We no longer need to worry about empty stadiums just yet - it's when the World Cup has come and gone and the spectacular pieces of architecture stand vacant - now there's a challenge for the host nation! Congratulations to Cape Town's Freshlyground who will be singing the 2010 FIFA World Cup anthem with international artist, Shakira. Adiós, Sindy Peters, Africa editor Responses to this column welcomed in our online editor's column archive. Send all your Africa marketing news to africanews@bizcommunity.com. Top stories
Marketing
[Issa Sikiti da Silva] In a joint initiative, Coca-Cola South Africa and Wits Business School (WBS), last night, Thursday, 15 April 2010, launched the Africa Centre of Excellence in Marketing in Parktown, Johannesburg, South Africa. The R4 million project will support the continent's marketing industry on numerous levels, including raising African marketers' skills and enhancing the continent's business sustainability. Read more >> |
The Shanduka-Aggreko joint venture (JV) energy rental contract will see the JV provide temporary power and temperature control for broadcast and technical services for the 2010 FIFA World Cup. 
PRETORIA: More than 130 000 tickets for the 2010 FIFA World Cup have been sold in less than two days as soccer fans rushed to the counters and used the fifth and last ticketing phase. 
An agreement to feature more local artists at the Official Kick-off Concert for the 2010 FIFA World Cup and an announcement that the SABC will play only South African and African music on its 15 Public Broadcasting Service (PBS) division's radio stations means visitors and fans will experience SA sound more fully during the World Cup. Over the counter ticket sales opened yesterday, Thursday, 15 April 2010, so pop down to join the crowds and buy your tickets and sing along through the games. 
CAPE TOWN: Soccer fans that have tickets to the 2010 FIFA World Cup and needed a visa to visit South Africa will be able to obtain them for free on entering South Africa. 
VALENCIA, SPAIN: The Icelandic volcanic eruption and the resulting travel restrictions have also impacted upon the 2010 Festival of Media (FOM), not just 
LONDON: The three Cannes Creative Leaders Programme bursaries have been awarded to Akinpelu Adesola, MD and chief creative officer of The Newton Project Room in Lagos, Nigeria; Vairis Strazds, creative director of DDB in Riga, Latvia and David Smail, executive creative director, BBDO in Ho Chi Minh City, Vietnam. 
Net Prophet 2010 has added three more speakers to the conference lineup. Participating in the panel discussion, are editor for Techcrunch.com, Sarah Lacy, joined by Stephen Newton of Google SA and Stephan Ekbergh, founder of International online travel giant, Travelstart. 
WASHINGTON, DC: The Interactive Media Council has awarded the National Peace Corps Association (NPCA) for its Africa Rural Connect (ARC) project, an online project launched last summer. The NPCA is this year's awardee of an Interactive Media Award (IMA). With an overall score of 463 under the category “agriculture,” ARC won the 2010 Outstanding Achievement Award, the second highest honour bestowed by IMA. 
MOGADISHU: The International Federation of Journalists (IFJ), the global voice of journalists, has expressed fresh concern over efforts on all sides in Somalia to wipe out independent media. The intervention follows a serious deterioration of the situation for private media outlets operating out of Somalia's densely populated and war-torn capital city of Mogadishu. 
The World Association of Newspapers and News Publishers (WAN-IFRA) and the World Editors Forum (WEF) have called on the President of the Democratic Republic of Congo to conduct an investigation into the recent murder of Patient Chebeya Bankome, a journalist in the country. 
The World Association of Newspapers and News Publishers (WAN-IFRA), the University of Central Lancashire and the Norwegian School of Management are calling on newspaper company executives worldwide to take a survey about their company¹s business strategy and ability to change with the demands of the market. 
Museke.com, an online portal for information on African music, has announced the launch of the annual Museke Online Music Awards (MOAMA's). Nominees have been announced and voting will take place until 15 May 2010, with winners being announced on 1 June. 
Fleishman Hillard (FH) South Africa recently hosted the MDs from its African partner offices in Joburg to discuss the building of African PR capacity in the wake of recovering business levels and the run-up to the World Cup. The meeting saw partners representing Egypt, Nigeria, Ghana, Kenya, Uganda, Tanzania, Mauritius, Zambia and Cape Town in attendance. 
A new television show on how African football players live abroad is expected to air on the continent before the World Cup in June 2010. The show is called 'Footballers Lives' and features players, mostly in Europe, focusing on their daily routines and family lives. | Company news |
Out Of Home
SOUTH AFRICAMovies move into Maseru - Continental Outdoor
Ster-Kinekor Theatres has opened its first cinema multiplex in the mountain kingdom of Lesotho, as part of the company's strategy to expand into Africa. As part of the communication campaign Ster-Kinekor has flighted a 3x6m Citilite and 6x6m Wall Sign with Continental Outdoor in Maseru. Read more >>| Galleries |
SOUTH AFRICA
Last minute rush to get Fifa World Cup tickets
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