 22 Feb 2010 |
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Curb the counterfeits It appears that Zimbabwe has not seen the last of its woes with counterfeit products making the lives of manufacturers and business communities troublesome. These illegally produced products are finding their way into unsuspecting consumers' homes and one has to have an eagle eye to spot the difference. These "entrepreneurs" are making a living unethically, from established companies who have found their place in the Zimbabwean market and it is highly unfair - the only way to win that war is for consumers to take the initiative and not support these criminals. The country's legal system may have its flaws when it comes to media and press freedom, but it has a tight grip on piracy, sentencing a man to four years in prison for distributing counterfeit products. If only the same strict measures could be applied to the film and music industries where piracy remains rampant across Africa and somehow has become the norm. It is important to protect copyright and everyone, including the public, should make a concerted effort to help eliminate or at least curb the crime. Sindy Peters, content manager Responses to this column welcomed in our online editor's column archive. Send all your Africa marketing news to africanews@bizcommunity.com. Top stories
2010 FIFA World Cup
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The winners and losers in the global brand war have been announced in the Brand Finance Global 500 report dated February 2010 - Google is climbing, Microsoft slipping back and Coca-Cola extending its advantage over main rival Pepsi. 
The MTN Group and FIFA, ahead of the 2010 FIFA World Cup, are launching 1GOAL, the Education for All mobile campaign, that will see MTN and its partners collect names and support from the public, footballers and celebrities to petition worldwide governments to meet their “Education for All” target by 2015. 
Design> Information has launched a new free subscription web-based publication last week entitled Design> Education (Ed>). It is targeted at high school learners, teachers, tertiary students, lecturers and parents with an interest in design. 
The 2010 West African Telecoms (WAfriTel) exhibition and conference will this year co-host the Nigeria ICT Business Solutions Expo (NISE) as well as the West Africa ICT (WAFICT) Congress from 1 to 3 June 2010 at a new US$44 million venue in Lagos, Nigeria. The annual event is organised by South African-based Exhibition Management Services (EMS). 
Alcatel-Lucent, mid last week, announced that Mauritius Telecom, an Orange/FT Group partner and fixed and mobile telecommunications operator in Mauritius, has deployed interactive mobile multimedia services powered by Alcatel-Lucent Mobile Interactive TV (MiTV). 
Google Maps launched its services in several Ugandan towns including Kampala and Entebbe this week. Google Maps users will be able to search online maps, look up businesses, advertise for free via Google Maps Local Business Centre, create maps and check locations while on the move. 
JOHANNESBURG: The IDC's 2010 CIO Summit will take place 16 - 17 March 2010 at Emperors Palace in Johannesburg, South Africa. The two-day information and communication technology (ICT) conference is themed From Pressure to Performance and plans to host industry thought leaders presenting their visions of the future to influential ICT end-users. 
The 3rd COMESA Investment Forum will take place 12 - 13 April 2010, in Sharm-El-Sheikh, Egypt. Organised by COMESA Regional Investment Agency (COMESA RIA), in collaboration with the Egyptian Ministry of Investment and General Authority for Investment (GAFI), the forum will focus on driving investment to COMESA and Africa. 
The World Association of Newspapers and News Publishers (WAN-IFRA) and the World Editors Forum have condemned the prosecution of Nigerian editor and publisher Mallam Tukur of the Desert Herald. 
NEW DELHI: Bharti Airtel is aiming to conclude its planned purchase of the African assets of Zain telecom by late April, it was reported, as the Indian company's chief defended the deal. 
LOS ANGELES: Mobile technology company, Mobile-XL, is partnering with MTN Ghana to provide XLBrowser to MTN's customers. MTN subscribers will have access to services ranging from news, sports, music, email access, chat as well as user-generated content. 
BARCELONA: Zain has won the Mobile Money for the Unbanked Service Award for Zap, its mobile commerce service, at the 2010 Global Mobile Awards. The awards took place at the 2010 Mobile World Congress in Barcelona. 
NEW DELHI: Indian telecom tycoon Sunil Bharti Mittal is hoping to make it third time lucky as he seeks to gain a presence in Africa, one of the world's least developed mobile phone markets. 
The World Editors Forum, to be held in Beirut, Lebanon, 7 - 10 June 2010, is dedicating a session to finding alternative funding models for news companies. The conference, will run concurrently with the World Newspaper Congress and Info Services Expo. 
Publishers, CEOs, chief editors, managing editors and other senior newsroom personnel will gather in London, 21 - 22 April 2010, to discuss evolving newsrooms at the World Association of Newspapers and News Publishers's (WAN-IFRA) 9th International Newsroom Summit. 
JOHANNESBURG: Arcay Communications has been named "African Consultancy of the Year" by the Holmes Report Annual Scorecard, in recognition of its affiliate network and communications strategies in multiple markets. 
The Mauritius Tourism Promotion Authority (MTPA) has appointed Baird's Renaissance, a Johannesburg-based communications management consultancy, as its PR and advertising representative. Baird's is to guide and implement Mauritius tourism promotion activities in South Africa. 
ADDIS ABABA, ETHIOPIA: Ethiopia on Wednesday, 17 February 2010, launched a direct bidding market for international coffee transactions to promote fair trade and boost the income of its impoverished farmers. 
LONDON: Universal Networks International is re-organising its TV channels under five core brands. Hallmark Channel Africa, with a subscriber base approaching 3,7 million, will change its name to Universal Channel as of 24 March 2010. Africa is the first market to introduce the new look channel globally. 
JOHANNESBURG: MTV base is celebrating its fifth birthday today, 22 February 2010, with some changes to the TV channel. Changes will include new graphics, colour palette, and MTV base logo, CGI channel idents and an onscreen content navigation guide. 
JOHANNESBURG: To mark its 30th anniversary, Nickelodeon will be introducing a new look and feel across all its properties including programming, online, mobile, consumer products and events. The rebranding aims to also unite Nickelodeon's multiple platforms under a single brand identity. 
free2View (F2V), sub-Saharan Africa's new free-to-air satellite broadcaster has appointed Foghound Studios as its local content supplier. The three channels, free2View One, free2View Movies and free2View Kids, are now permanently on view at Foghound Studios. | Galleries |
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