7 Dec 2009

 

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Woza 2010!

Last Friday, Cape Town's infamous party district, Long Street played host to the 2010 World Cup Final Draw festivities as the more formal affair went on at the Cape Town International Convention Centre (CTICC). I was among the thousands who decided to brave the masses of people who turned up to celebrate the beginning of the final stretch to 2010 - the biggest world event that attracts more viewers than the Olympic Games. It was amazing to see people from all walks of life come together to make the event into a huge success. Bars and clubs were filled to capacity as large screen TVs were set up so that all could see how the final groupings for the 2010 FIFA World Cup would look. Flags from around the world were waved high while dancing and singing everywhere made the atmosphere electric. I, for one, have never seen so many people gathered in one spot for the same cause, and from the looks of it, plenty of money was made by all the businesses that stayed open for the festivities. It was a great vibe for a momentous occasion that will not be forgotten by those who were there. If this is just the beginning of things to come, then woza 2010!

View Long Street 2010 Final Draw fiesta gallery

PS. MTN's "Ayoba" campaign has really made an impression on the South African public with shouts of "Ayoba" reverberating across the city.


Sindy Peters, content manager
Send all your Africa marketing news to africanews@bizcommunity.com.

Top stories



Editorial news

Marketing & Media


SOUTH AFRICA
Ethiopian wins AFRAA Award
Ethiopian Airlines has earned another industry honour, “Airline of the Year Award” at the 41st Annual General Assembly of the African Airlines Association (AFRAA) held in Maputo, Mozambique on 24 November 2009. According to AFRAA, the award was presented to Ethiopian Airlines “in recognition of its outstanding, efficient and exemplary provision of Airline services to the African airline industry.” Read more >>

2010 FIFA World Cup


AFRICA
2010 Final Draw, great African celebration - Jordaan
CAPE TOWN: The CEO of the 2010 FIFA World Cup Organising Committee South Africa, Dr Danny Jordaan, said the 2010 Final Draw held in Cape Town on Friday, 4 December 2009, delivered on the promise of a world-class event. Read more >>

SOUTH AFRICA
World Cup goes 3D
FIFA announced late last week that it had signed a media rights agreement with Sony, an official FIFA partner, to deliver 3D images from up to 25 matches. It will use the best expertise available in its production in 3D and take advantage of Sony's technologies and know-how in the area of 3D to make technology history. Read more >>

Advertising


AFRICA
Ogilvy prospers as it 'liberates' brands
In the past five years Ogilvy has managed to produce two-digit profit figures and garner itself a steady stream of awards despite an economic downturn that has left its mark on other marketing and advertising agencies. Read more >>

AFRICA
Ogilvy Africa awarded African Agency Network 2009
Ogilvy Africa was awarded the title of African Agency Network of the year in this year's AdFocus industry review held at The Forum, in Bryanston mid last week. Read more >>

AFRICA
Luvi Ogilvy Reunion dominates Indian Ocean Islands Awards

click to enlarge
Luvi Ogilvy Reunion, affiliated agency of Ogilvy Africa was the most rewarded agency on Friday, 27 November 2009 at the Indian Ocean Islands Awards 2009 in Saint Denis of Reunion Island. Ogilvy Reunion won 13 awards (four Gold, one Silver, five Bronze, one Special Jury, one digital post-production) and one Excellence Award for the best over all print campaign of the year.

Branding


NIGERIA
Soccer branding: European soccer in Nigeria
[Eric Okeke] European soccer is making a very big impact in Nigeria, captivating the minds and attention of soccer buffs, the young, and the young at heart, affecting the way Nigerians relax and unwind, and throwing up business opportunities for smart entrepreneurs. Read more >>

Design


AFRICA
LogoLounge 6 call for entries
LogoLounge 6, the global logo design competition, is now open for entry to all LogoLounge members. The competition closes on 15 February 2010. A panel of judges will choose the top 2000 newest logos. Read more >>

Digital


AFRICA
ARC announces overall winner
WASHINGTON, DC: The National Peace Corps Association announced on 3 December 2009, Jacky Foo of Stockholm, Sweden and his commercial rabbit farming idea as the grand prize winner of the Africa Rural Connect (ARC) four-month online contest. Read more >>

KENYA
Google's Top Searches of 2009: Kenya
Google recently published its 2009 Year-End Zeitgeist which offers a perspective on the year's major events and trends based on global searches, as well as searches conducted in Kenya. Read more >>

Education and Training


AFRICA
US$10,000 for best African entrepreneurial program
Applications are open for the 2009 Pan African Awards for Entrepreneurship in Education. The best entrepreneurial education program in Africa will be awarded US$10,000. The competition, run by UK-based education charity Teach a Man to Fish is also offering prizes of US$1,000 for the best entry from each country in Africa. Read more >>

Eventing


SOUTHERN AFRICA
Zimfest Cape Town set for Jan 2010
[Sindy Peters] Overtone, organisers of Zimfest Cape Town announced in early November 2009, that Zimfest, originally planned for 19 - 21 November at the De Heuvel Olive and Wine Estate in Tulbagh, had to be postponed due to unpredictable weather conditions. According to Magdalena Zukowski, general manager of Overtone SA, Zimfest is definitely still on for early January 2010, but a set date is still to be confirmed. Read more >>

Media


AFRICA
Google not to blame for US newspaper crisis: CEO
WASHINGTON: Google is being unfairly scapegoated by newspaper publishers and wants to help the troubled industry build online revenue, the chief executive of the Internet giant said. Read more >>

AFRICA
WAN-IFRA elects Gavin O'Reilly as president
Gavin O'Reilly, CEO of Ireland-based Independent News & Media, has been elected the first president of the World Association of Newspapers and News Publishers (WAN-IFRA). O'Reilly, who had been president of WAN until the WAN-IFRA merger in July 2009, was elected president of the organisation at its AGM held during the 62nd World Newspaper Congress and World Editors Forum in Hyderabad, India. Read more >>

AFRICA
Google asked to respect copyright
The newspaper industry's representative association made an impassioned defense of copyright to Google's chief attorney yesterday, 3 December 2009, at the closing session of the 62nd World Newspaper Congress, World Editors Forum and Info Services Expo, calling for "a more rigorous and unambiguous acceptance" of publishers' rights to decide how their content is used. Read more >>

AFRICA
Naspers in for the long haul
[Matebello Motloung] With an extended offshore revolving credit facility that's now doubled, Naspers's continuing treasure hunt for media assets around the globe is about to become even more interesting. Read more >>

AFRICA
World press summit heads for Lebanon in 2010
The World Association of Newspapers and News Publishers (WAN-IFRA) yesterday, 3 December 2009, announced Lebanon as the host country of the 63rd World Newspaper Congress, 17th World Editors Forum and Info Services Expo 2010, in Beirut from 7 - 10 June 2010. Read more >>

AFRICA
Digital revenues won't replace print - WAN-IFRA
According to the World Association of Newspapers and News Publishers (WAN-IFRA), in its annual world press trends update, at no time in the foreseeable future will digital advertising revenues replace those lost to print. The survey was presented Tuesday, 1 December 2009 at the World Newspaper Congress and World Editors Forum in Hyderabad, India. Read more >>

AFRICA
WAN-IFRA condemns Philippines massacre
The World Association of Newspapers and News Publishers (WAN-IFRA) has condemned the massacre of more than 30 journalists and their staff in the Philippines and called on the government to bring the perpetrators to justice. The Philippines is currently one of the most dangerous places in the world to be a journalist. Read more >>

Mobile


AFRICA
Nokia pledges support for African developers
[Issa Sikiti da Silva] After an intense three-day hands-on training and conference hosted at the Emperors Palace in Gauteng under the supervision of Nokia Finland, many software developers said they will take home a great deal of knowledge that will boost their careers. And Nokia said it will be with them ‘all the way' to ensure that they become successful in their business. Read more >>

AFRICA
Nokia courts African developers to consolidate innovation
[Issa Sikiti da Silva] Close to 100 delegates from eight African countries, US, United Arab Emirates and Finland, including software developers and engineers from 62 companies, have convened at the Emperor's Palace in Gauteng for a three-day conference and hands-on training on web and SMS development. Read more >>

AFRICA
Nokia predicts rebound of global mobile phone
HELSINKI: Nokia, the world's biggest mobile phone maker, predicted that global sales of mobile phones would grow around 10% in volume next year after falling some seven percent this year. Read more >>

KENYA
Safaricom partners with CISCO
[Titus Kaloki] Safaricom, a mobile service provider in Kenya has yet unveiled its ‘Managed Office in a Box' offer that saw it partner with Cisco, the global networking solutions provider. Cisco announced that it has joined forces with Kenyan mobile operator Safaricom to launch managed services based on Cisco equipment in the East African market. Read more >>

AFRICA
Mi-Fone produces embedded SIM Mobile handset
Mi-Fone, an Africa mobile devices brand has produced an embedded SIM mobile handset. This has been done in conjunction with an unnamed African GSM operator. The Mi205e Embedded SIM handset has a SIM card embedded at factory level. Read more >>

Newspapers


AFRICA
Africa's first children's newspaper
[Nosimilo Ndlovu] South African schoolchildren are reading hot-off-the-press world news in a newspaper, written for them in simple language they can understand. Learn the News is Africa's first free newspaper for children. Read more >>

AFRICA
World press remembers Philippines massacre
The 62nd World Newspaper Congress opened on Tuesday, 1 December 2009 in India, with a moment of silence for more than 30 journalists who were murdered in an attack in the Philippines last week. Read more >>

AFRICA
WAN-IFRA multiblogs set up for world summit
The World Association of Newspapers and News Publishers (WAN-IFRA) has set up various media platforms in order to provide updates from this week's World Newspaper Congress, World Editors Forum and Info Services Expo in Hyderabad, India, via text, photo, video and podcasts. Read more >>

Public Relations


AFRICA
The essence of PR in marketing
[Betsy Namisi] In the market today are brands and products that have withstood the test of time. One would be tempted to say that they are monopolistic in nature. But even as these brands dominate the market, it is necessary and absolutely essential that the product retains its essence of freshness and reliability. Read more >>

Radio


MOZAMBIQUE
Fictional heroes tackle climate change
[Tonya Graham] With the FIFA World Cup just around the corner, a new soccer-themed radio drama on disaster risk reduction and climate change has hit the airwaves in Mozambique, produced by Johannesburg-based CMFD (Community Media for Development) Productions for the International Organisation for Migration (IOM) as part of the UN Delivering as One, Joint Programme on Disaster Risk Reduction Project. Read more >>

Retail


AFRICA
WHO launches tobacco control effort in Africa
GENEVA: The World Health Organisation (WHO) is increasing its attention to tobacco control in Africa with the overall goal of preventing tobacco use from becoming as prevalent there as it is in other parts of the world. Read more >>

SOUTHERN AFRICA
Damco expands in Mozambique
Damco plans to open an office in Maputo, Mozambique on 15 December 2009 aiming to improve presence and service levels in South East Africa. Damco has been operating from its existing office in Beira, providing export and import support in Malawi, Zimbabwe, and Zambia. Read more >>

ANGOLA
Diageo, Unicer launch Guinness in Angola
LONDON, PORTO: Diageo and Unicer yesterday, 30 November 2009, announced their partnership in launching Guinness Original, a new variant on the brand, into the Angolan market. Guinness Original is based on the Dublin Extra Stout Original recipe. Read more >>


Company news

Out Of Home


SOUTH AFRICA
Tips to help with your marketing strategy for 2010 - Big Eye Branding
What with the excitement of the Africa Nations Cup in Angola and the FIFA World Cup in South Africa, there is a wonderful opportunity to take advantage of this energy in Africa next year. As you plan your marketing and events for next year, it's a good idea to browse through Big Eye Branding's range of branding equipment. Read more >>


Galleries
SOUTH AFRICA
Long Street 2010 Final Draw fiesta

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Events to diarise
  • Adobe InDesign, Illustrator, Photoshop training thecreativetrain - Cape Town, 7 December
  • Visual Impact 2010 Digital Bootcamp Visual Impact - Cape Town, 7 December
  • Social Media for Corporates Jayz Internet Solutions - Cape Town, 8 December
  • Getting your Business Facebook ready for 2010 Social Media IQ - Durban, 9 December
  • Measuring ROI in training Y & E Training Solutions - Johannesburg, 10 December
  • Destination Branding for 2010 BrandOvation - Johannesburg, 10 December
  • CFO Summit 2009 Corporate Performance Management - Johannesburg, 10 December
  • Marketing & Media 2.0 Jayz Internet Solutions - Cape Town, 10 December
  • Access Advanced 2003/2007 CTU Training Solutions (Pty) Ltd - Boksburg, 14 December

  • Quotes
    "Business is like riding a bicycle. Either you keep moving or you fall down." - Frank Lloyd Wright
    "You can tell whether a man is clever by his answers. You can tell whether a man is wise by his questions." - Naguib Mahfouz


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