28 Sep 2009

 

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Feeding Africa's imagination

Loeries fever in South Africa has once again come and gone in 2009. I'm sure, though, that some of the more enthusiastic are still nursing a hangover ensuing from the four-day festivities that saw Cape Town's Long Street become even more alive than it usually is.

With the 31st Annual Loerie Awards open to agencies from Africa, Mauritius and Egypt managed to scoop an award each. During Friday's awards ceremony, Circus Advertising (Mauritius) won a bronze in the Advertising Outdoor and Ambient - Ambient Media category for 'Colour Is Coming' for Permoglaze Paint. On Saturday, Leo Burnett Cairo's (Egypt) 'Chatting, Streaming, Download, Generic' for LinkDOTnet's Link DSL picked up a bronze Loerie in the Advertising TV and Cinema Commercial Campaign category.

With the Loerie Awards continuing to expand year-on-year it is becoming more encouraging for more Africa-based agencies (apart from SA) to enter the annual competition and try and nab a Loerie feather for their caps. Congratulations are in order, however, to all the 2009 creative winners.

May 2010 hold more enthusiasm and inspiration for the African imagination.

Find out what went down at the 31st Annual Loerie Awards Festival on Bizcommunity's 2009 Loeries special section.

Cheers! Sindy Peters, Content manager
Send all your Africa marketing news to africanews@bizcommunity.com.

Top stories



Editorial news

The Loerie Awards 2009


SOUTH AFRICA
Saturday night 2009 Loeries winners
There were two Grands Prix announced tonight, Saturday, 26 September 2009, at the 31st Annual Loerie Awards held for the very first time in Cape Town: Ogilvy Johannesburg for Channel O's Experiential Mixed-Media Campaign ‘Young, Gifted & Black', and Net#work BBDO Johannesburg for Virgin Atlantic's Radio Commercial Campaign ‘Ferret, Dancer, Dog, Child' - which also received South Africa's first Cannes Lions Radio Grand Prix in June this year. [multimedia] Read more >>

SOUTH AFRICA
Friday night 2009 Loeries winners
Two Grands Prix marked the opening of the 31st Annual Loerie Awards Festival tonight, Friday, 25 September 2009, held for the very first time in Cape Town at the Good Hope Centre: FoxP2 for its Achitecture and Interior Design entry, ‘FoxP2 Offices' and TBWA\Hunt\Lascaris Johannesburg's Advertising Poster Campaign, ‘Cheaper Than Money', for The Zimbabwean - which also received a Cannes Lions Outdoor Grand Prix in June this year. Read more >>

SOUTH AFRICA
Loeries Lifetime Achievement award for Nkomo
At his 25th consecutive Loeries award on Friday night, 25 September 2009, Cape Town, Nkwenkwe Nkomo, group chairman at Draftfcb, was honoured with a Lifetime Achievement Award for his ongoing commitment and outstanding contribution to the brand communications industry over the course of a career spanning 26 years. Previous recognition includes the 2000 AdFocus Achiever of the Year, the 2004 AdReview Lifetime Achiever Award and the 2005 AdFocus Lifetime Achiever Award. Read more >>

SOUTH AFRICA
Loeries honours Cell C's Camerer
Simon Camerer, executive head: marketing of Cell C, was honoured with the Marketing Leadership and Innovation Award, on the opening night of the The Loerie Awards 2009 ceremonies, being held for the very first time in Cape Town at Good Hope Centre. Read more >>

SOUTH AFRICA
Loeries a howling success - literally
[Chris Moerdyk] The 31st annual Loerie Awards - the first ever to be held in Cape Town, 24-27 September 2009 - were the best ever in the long history of this prestigious event. [multimedia] Read more >>

SOUTH AFRICA
Confectionery wonderland at Loeries Mayor's Party
[Terry Levin] A live mermaid on a bed of oysters, salmon and braai buffets, served by rainbow-wigged hostesses and fantasy confectionery beyond your dreams welcomed guests to the Mayor's Party which last night, 24 September 2009, officially launched the 2009 Loerie Awards in Cape Town. Read more >>

SOUTH AFRICA
Long Street littered with monster Egos
[Sindy Peters] Long Street, renowned as party central in Cape Town's CBD, is now playing host to a horde of colourful monster-like Egos. They're here for the weekend as part of The Loerie Awards 2009 festivities. While the weather may not be playing along with the excitement hanging in the air, the ad industry has arrived in full force with registration beginning early yesterday morning, Thursday, 24 September 2009. Read more >>

2010 FIFA World Cup


SOUTH AFRICA
FIFA cracks down on illegal 2010 tickets
FIFA is working closely with international authorities to crack down on the sale of illegal 2010 FIFA World Cup tickets. Read more >>

SOUTH AFRICA
Joe Public awarded FIFA.com account
Joe Public has been awarded the FIFA.com account, and tasked to promote and advertise the website on a global scale. Says MD Gareth Leck, "The FIFA New Media team was scouting for a local agency whilst in South Africa during the FIFA Confederations Cup. We are thrilled to be announced as FIFA.com's advertising agency of choice." Read more >>

AFRICA
World Cup trophy to tour Africa
[Issa Sikiti da Silva] In anticipation of the world's biggest soccer event due to be held next year in South Africa, FIFA and the Coca-Cola Company have announced yesterday, Monday, 21 September 2009, that the World Cup authentic trophy will tour 86 countries in the world, including 53 African countries. Read more >>

AFRICA
Ships pitch in for 2010
[Janine Erasmus] The 2010 FIFA World Cup will see some visitors flying to South Africa, some driving in, and others sailing in, courtesy of a deal between two travel companies in Germany and South Africa. Read more >>

SOUTH AFRICA
Ethics vs ambushing at 2010
As the FIFA 2010 World Cup draws closer, so too do ambushers keen to jump on the marketing bandwagon of South Africa's biggest event. Mike du Toit, director at Bowman Gilfillan Attorneys, Chris de Villiers, executive director of Marketing Association of South Africa (MASA). and Jeremy Sampson, executive chairman of Interbrand Sampson Group, all have strong views on the subject. Read more >>

Advertising


TANZANIA
Unfair advertising practice by Tanzanian government
Outdoor advertising companies have been ordered to remove their billboards from all regions in the Tanzanian Roads (Tanroads) reserve after the agency, within the Ministry of Infrastructure Development, appointed two local outdoor companies with exclusive rights for outdoor development across these regions. Read more >>

NIGERIA
In-house or external ad agency for Nigerian brands
[Desmond Ekeh] If you think your brand - whether product or corporate - needs a marketing communications agency to manage its media and communication demands, think very seriously about it for a long time. Then don't do it. If you have another serious think, and decide you really might need one, you have to decide exactly what you want and what you really want them to do and why. Read more >>

Branding


AFRICA
Brand Ghana CEO to speak at Branding Africa Masterclass
Mathias Akotia, announced as the CEO of the newly formed Brand Ghana office, will provide the opening keynote presentation at the Nation Branding Africa Masterclass event in Ghana next week. The Brand Ghana office was launched on 16 September 2009 by the President of Ghana, Professor John Evans Atta Mills, to build a “compelling image for Ghana”. Read more >>

CSI


AFRICA
Diageo announces new CSI project in Africa
Diageo was recognised yesterday, Thursday, 24 September 2009 by the Clinton Global Initiative for its work in providing poor regions in Africa with access to clean water. At the Clinton Global Initiative, Diageo announced a new project whereby the company will provide funding in West Africa through its Arthur Guinness Fund, which has been created to celebrate Guinness's 250th anniversary. Read more >>

Digital


AFRICA
IBM to bridge digital concerns in Africa
Mark Shuttleworth's firm Canonical has partnered with IBM to ensure business in Africa overcome the digital divide by introducing a new software package for netbooks and other thin client devices. This cloud- and premise- based Linux netbook software package offered by IBM and Canonical will aid businesses leapfrog from traditional PCs and proprietary software. Read more >>

SOUTH AFRICA
Online video news portal for green issues
A green planet is underscored by the need for climate control and one of the most significant meetings this year is the United Nations Framework Convention on Climate Change (COP15), to be held in Copenhagen 7-18 December 2009. To support journalists, World Television launched climatetalks.tv, an online video news portal for this event earlier this week. Read more >>

KENYA
Altech increases stake in KDN
Allied Technologies (Altech) earlier this week announced that it would increase its economic stake in Kenya Data Networks (KDN) from 51% to 60.8% by investing a further USD39.5 million into the company. The capital injection will be used to roll out the KDN fibre-optic network. Read more >>

Education and Training


KENYA
Joint ICT project launched for education in Kenya
NAIROBI: Intel, Cisco, Microsoft, the government of Kenya and the US Agency for International Development (USAID) announced a joint partnership to improve education in Kenya. Launched in collaboration with Kenya's Ministry of Education, the Accelerating 21st Century Education (ACE) project aims to improve the quality of primary and secondary education through the effective use of information and communications technology (ICT). Read more >>

Exhibitions


AFRICA
Joburg launches Artists of Africa
The Artists of Africa was launched late last week by the City of Johannesburg and the Department of Arts and Culture. VIP's and the media gathered at the Joburg Theatre for a briefing on the official 2010 FIFA World Cup Host City Johannesburg event. Read more >>

Media


AFRICA
Intra-Africa arts reporting: whose agenda is it?
[Issa Sikiti da Silva] Arts reporting in Africa about African art and artists is said to be inadequate, mediocre and tends to satisfy an agenda which is not conducive to achieving the African dream, it has emerged at the African Arts Media Dialogue held at SAMRO House in Braamfontein, Johannesburg, on Wednesday, 23 September 2009. Read more >>

AFRICA
Out of Africa
[Matebello Motloung] When Australian-born media mogul Rupert Murdoch looked into expanding his media empire, his target initially was to grow the company in developed economies, mainly the US. When South African Koos Bekker wanted to build Naspers he looked to the developing world. Read more >>

EAST AFRICA
IFJ concerned by degradation of freedom of expression in Somaliland
MOGADISHU: The International Federation of Journalists (IFJ), late last week, expressed its concern over the continuous degradation of freedom of expression in Somaliland, following the publication of a new report by the National Union of Somali Journalists (NUSOJ), an IFJ affiliate, on the state of freedom of expression and cases of violations of media freedom in Somaliland. Read more >>

WEST AFRICA
Niger editor arrested for defamation
The director of a weekly news magazine in Niger is being held by Nigerian authorities and faces charges of defamation. Journalist Ibrahim Gaoh was arrested on Sunday and could face several months in jail. Read more >>

NIGERIA
Nigerian journalist shot dead
A journalist at a Nigerian daily newspaper has been shot dead by gunmen at his home in Lagos. Bayo Ohu, an assistant news editor at The Guardian, was shot earlier this week. Read more >>

Mobile


AFRICA
Bharti-MTN talks could go into overtime
NEW DELHI: Talks between India's top mobile firm Bharti and South Africa's flagship cellular group MTN may have to be extended due to new hurdles in their bid to create a telecoms giant, analysts say. Read more >>

Newspapers


NORTH AFRICA
Sudan lifts censorship of newspapers
KHARTOUM: President Omar al-Beshir on Sunday, 27 September 2009, announced the immediate lifting of state censorship on the press, meeting a key demand of the media ahead of Sudan's first elections in almost 25 years. Read more >>

Radio


AFRICA
PASS II launches online radio station
Earlier this month the Pan African Space Station (PASS) II launched an online radio station, in celebration of Steve Biko. PASS is a 30-day 'music intervention' that takes place online through a freeform music radio station airing live across venues in Cape Town, South Africa. Read more >>

CENTRAL AFRICA
MACRA to pay Joy Radio for closure
[Gregory Gondwe] The Supreme Court in Blantyre has upheld the decision by the High court that Malawi Communication Regulatory Authority (MACRA) pays Joy Radio half of K23m, the total money it lost when the regulation body unlawfully revoked the station's broadcasting licence. Read more >>

Retail


UGANDA
Uganda woos entrepreneurs to invest in energy sector
[Walter Wafula] Ugandan businesspeople have been urged to invest in mini-hydro power projects to encourage the establishment of cottage industries across the country. Read more >>

ZIMBABWE
Visa International back in Zim
[Dumisani Ndlela] Standard Chartered Bank (Zimbabwe), the primary agent for Visa in Zimbabwe, announced the return of Visa this week, noting that it had started issuing bank customers with the cards on request. Read more >>

Sponsorship


AFRICA
Standard Bank sponsors 2010 Africa Cup of Nations
Standard Bank has igned an eight-year deal with the Confederation of African Football (CAF). In the new commercial agreement with CAF, Standard Bank has secured sponsorship rights - as the official financial services sponsor - to a number of events and tournaments. Read more >>

TV


CENTRAL AFRICA
Multichoice Malawi to launch SMS services
[Gregory Gondwe] Multichoice Malawi has announced that it will be launching mobile phone Short Messaging Service (SMS) for its DSTV customers, which will be used to notify them when their subscription will expire. Read more >>


Jobs offered

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Events to diarise
  • Corporate Social Media Marketing Conference Customised Skills Development - Johannesburg, 29 September
  • Internal Communications 2009 Knowledge Resources - Johannesburg, 1 October
  • 3rd Annual BEE Conference EES-SIYAKHA - Johannesburg, 6 October
  • Live Wire Communications and Media Power Seminar Live Wire Communications and Media - Bloemfontein, 8 October
  • Community Media Reflection - Johannesburg, 8 October
  • Mobile Web Africa all amber - Johannesburg, 13 October
  • 2nd Luxury Marketing Summit Marketing Mix - Johannesburg, 14 October
  • Online Media Planning Seminar - Cape Town, 15 October
  • How to create advertising that really sells ZA Group (pty) Ltd - Johannesburg, 15 October

  • Quotes
    "People working together in a strong community with a shared goal and a common purpose can make the impossible possible." - Tom Vilsack"Striving for excellence motivates you; striving for perfection is demoralising." - Harriet Braiker"Perfection only exists in the figment of one's imagination, one should rather embrace a spirit of excellence, which moves from a premise that there is always room for improvement." - Thembelani Vanqa

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