Headlines MarketingAFRICA Africa tackles impending global recessionAfrican and international business leaders will meet from 18 - 19 November 2008, in Johannesburg, South Africa to discuss how African economies can beat the effects of an impending global recession. WEST AFRICA Freeing the skiesWest and Central African aviation ministers have agreed to speed up liberalisation of their air transport markets. ZIMBABWE Zimbabwe: The divorce becomes finalBULAWAYO: Zimbabwe's political crisis deepened on 14 November, 2008 with the withdrawal of the opposition Movement for Democratic Change (MDC), led by Morgan Tsvangirai, from the moribund power-sharing deal with President Robert Mugabe's ZANU-PF. Advertisement:![](https://biz-file.com/b/0808/20065.gif) 2010 FIFA World CupAFRICA Mobile marketing, broadcasting ahead of 2010 World CupThe importance of mobile marketing and broadcasting ahead of the 2010 FIFA World Cup will feature prominently in the upcoming Soccerex 2008 that South Africa will host later this month. AdvertisingAFRICA Ten tips for APEXThe Association for Communication and Advertising (ACA) has compiled ten tips on how to create the best APEX submission possible. ACA believes APEX is not just an award but a reputation. A campaign may have been spectacularly effective, but if an APEX entry is not as good as the campaign, it may not win an APEX. BrandingNIGERIA A healthy brand is a healthy business[Bayo Adekanmbi] Brands are not inanimate products we pick off the shelf. Like man, they are living entities with extendable organic identities that exist in the hearts and minds of everyone they touch. They evolve like embryonic creatures and grow to take on human personalities that make them powerful forces that control our desires. DigitalAFRICA Why you need a third generation website[Titus Kaloki] A website is a mandatory feature serving as a global marketing tool, revenue earner and also a press office for your company or organisation. But having a first generation website that has just five pages; about us, services and products, and contact us is not enough to connect with the modern web browser. NIGERIA Nigeria's e-waste challengesThe Standard Organisation of Nigeria, (SON) and the Computer Professionals Registration Council of Nigeria, (CPN) are facing an uphill task of dealing with the increasing dumping of electrical waste (e-waste) into the country. AFRICA AfricaCom 2008: Qualcomm demonstrates mobile broadband solutionsCAPE TOWN: Qualcomm Incorporated, a developer and innovator of advanced wireless technologies and data solutions, will be hosting its technology showcase at AfricaCom 2008. The company will also present outcomes of its Wireless Reach initiative, Qualcomm's multi-national corporate social responsibility programme. AFRICA NBF hosts inaugural Ithuba Business ForumThe NEPAD Business Foundation is hosting its inaugural Ithuba Business Forum on 20 November 2008 at the Southern Sun Grayston Hotel in Johannesburg, South Africa. "Ithuba" is a Zulu word for opportunity. Therefore, the Ithuba Business Forum is conceived as a vehicle to expose the private sector to a range of opportunities in the form of programmes and projects within the NEPAD framework. NIGERIA Microsoft denies $400 000 payment to Nigerian contractorMicrosoft has denied media reports that it paid a Nigerian government contractor US$400,000 to try and prevent Linux's movement into the government sector. KENYA Kenya attracting global business with advanced IT systemsEast Africa's economic powerhouse, Kenya, utilises advanced IT systems that enable the country to do business in many spheres of the economy with clients from around the world, a top government official has said. Advertisement:![](https://biz-file.com/b/0808/20060.gif) Education and TrainingAFRICA NBF and Wits harness leadership in AfricaThe NEPAD Business Foundation (NBF) in conjunction with the Wits Business School have developed the African Leadership Programme, a formal prgramme aimed at training and upskilling managers and professionals on leadership challenges encountered in both the private and public sectors in Africa. The programme combines practical business insight with personal leadership development skills. MediaAFRICA AU urged to establish Protocol of ExpressionIn a resolution adopted at the end of the NGOs Forum Participation in the 44th Session of the African Commission on Human and Peoples Rights in Abuja, Nigeria on 9 November 2008, delegates noted the existence of repressive legislation such as the Access to Information and Protection of Privacy Act (AIPPA) and Broadcasting Service Act (BSA) in Zimbabwe. AFRICA Miriam "Mama Afrika" Makeba diesSouth Africa's Miriam Makeba died at the age of 76 of a heart attack in the Italian town of Caserta after an anti-Mafia concert on 10 November 2008 in the the early hours of the morning. MobileNIGERIA Marketing bandwidth in the Nigerian telco[Bayo Adekanmbi] “Shift happens” is the two-word phrase that fully captures the Nigerian GSM turf, especially with the astounding leap from the pre-2001 pent-up demand to becoming one of the fastest growing markets in the world. The teledensity ratio experienced an astronomical leap from 0.73% to 35% mid-2008. It is easier to get a SIM in Lagos than a sachet of water. ZIMBABWE Zimbabwe: Telcom prices limit freedom of expressionMISA Zimbabwe has found the state of fixed and mobile telephone networks in Zimbabwe appalling, stating that rising prices of telephone services limits communication and freedom of expression. KENYA Mobile-XL, Cellulant launch XLBrowser in KenyaLOS ANGELES: Mobile-XL announced on Thursday, 13 November 2008, that its XLBrowser will be released to Cellulant's Kenyan-based customers. Starting November 14, download links for the XLBrowser will be sent to 200,000 Cellulant customers via SMS. Out Of HomeAFRICA Ford campaign drives through Africa![](https://biz-file.com/c/0811/23163.jpg) The Ford Motor Company is trying to build strong awareness and drive new sales through its outdoor advertising awareness campaign throughout Africa. The campaign, originated by Ford in Detroit, has identified the Focus, Ranger and Explorer ranges to drive into these markets. SOUTH AFRICA Portable Event Advertising Bin - Right Stuff![](https://biz-file.com/c/0811/23361.jpg) When it comes to event advertising, the "accessory" has now become the "necessity." In the past, the traditional event bin was an after-thought, a branding accessory which took a back seat behind the banners and flags, which always held centre stage when displayed at public functions. Public RelationsMAURITIUS Mauritius launches new PR and communication associationThe Public Relations and Communication Professionals Association (PRCPA) was officially launched by the president of Mauritius, Sir Anerood Jugnauth G.C.S.K during an event held on Friday, 7 November 2008 at the Gold Crest Hotel Quatre Bornes. SOUTH AFRICA PR to roar at Cannes Lions![](https://biz-file.com/c/0811/23318.jpg) 2009 will see the launch of PR Lions, with the inaugural jury to be chaired by Lord Tim Bell, chairman of Chime Communications, the organisers of the 56th Cannes Lions International Advertising Festival announced earlier this week. The winners of the first-ever PR Lions and Grand Prix will be honoured in Cannes on Monday, 22 June 2009, alongside Direct and Promo. ResearchAFRICA Soil battery to bring lightBringing light to people without electricity is the driving force behind a new type of battery that gets its power from... the ground. SOUTH AFRICA Vision Africa introduces MediaMetrics results - Vision AfricaLast month, Vision Africa, a full-service marketing and stakeholder research company, held a breakfast for media, agencies and selected corporate companies to present the results of MediaMetrics, a product of Vision Africa. RetailUGANDA Tenth company listed as USE celebrates a decade[Walter Wafula] Kenyan Commercial Bank became the 10th firm listed on the Uganda Securities Exchange as the Kampala-based stock market celebrated its 10th anniversary on November 11, 2008. AFRICA Remittances set to fall in 2009For the first time in over a decade remittances to sub-Saharan Africa are set to fall in 2009, increasing people's vulnerability to poverty, officials at the World Bank say. UGANDA Airlines increase flights from Entebbe[Walter Wafula] Growing demand by Ugandans and international travellers is driving more airlines to Entebbe International Airport. NIGERIA New internet virus destroys 500,000 online bank accounts in NigeriaA new internet virus, code-named Trojan, is reported to have infected and destroyed more than 500,000 online bank accounts and affected several thousands credit cards in Nigeria, South Africa and some countries in the developed world. AFRICA African airlines banned from European skiesBRUSSELS: The European Commission has adopted the ninth update of the so-called blacklist of airlines that are banned from flying into the countries of the European Union due to safety concerns. In addition to the previous restrictions, the commission has imposed a ban on all operations of Siem Reap Airways International from Cambodia. AFRICA Africa endorses measures to mitigate impact of financial crisisTUNIS: African finance ministers and central bank governors rose from a day-long meeting on Wednesday, 12 November 2008 in Tunis after the adoption of a communiqué on what their countries would do individually and collectively and the type of support they expect from the international community to caution the likely impact of the global financial crisis on their economies. ZIMBABWE Zimbabwe: Less food for more mouthsJOHANNESBURG: The UN World Food Programme (WFP) is moving into top gear this month to feed four million Zimbabweans, but severe funding shortages mean the organisation's coffers are beginning to run on empty, which has caused a cut in rations to below the minimum dietary recommendations. AFRICA UCT GSB initiates network to improve Africa's electricity supplyProfessor Anton Eberhard, head of the Management Programme in Infrastructure Reform and Regulation (MIR) at the UCT Graduate School of Business (UCT GSB), has initiated a peer review and learning network to improve leadership and management capability within Africa's electricity regulatory agencies. EAST AFRICA Malawi: Better roads lead to more moneyLILONGWE: What lies under a Malawi farmer's feet that could boost food security? Try better roads. WEST AFRICA Gambia: Can farmers axe rice imports through ‘Nerica'?BANJUL: Heavy dependence on imported rice is crippling Gambian consumers, leading the government to call for New Rice for Africa, or Nerica, production to double. ZAMBIA Lower copper prices will hurt the poorLUSAKA: The fall in international copper prices is causing unease in Zambia, one of the world's largest producers, whose impressive economic growth in recent years has been based on copper exports. SalesAFRICA CG Consulting develops African leads database![](https://biz-file.com/c/0811/23170.jpg) Sales consulting company CG Consulting has developed a number of services for companies looking to tap into the African market. The company uses a combination of telemarketing and email marketing, data-mining and data cleansing as well as targeted campaigns to qualify and generate its data. TVAFRICA OATS rebrands Africa division![](https://biz-file.com/c/0811/23159.jpg) JOHANNESBURG: Oracle Airtime Sales (OATS) has announced the rebranding of its Africa division to DStv Ad Sales. |