World cup | Bizcommunity

World cup | Bizcommunity

News

Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Marketing

Warc study shows growth this year but still downgrade of almost one percentage point

28 Mar 2025

The Springboks have been sponsored by MTN for the past eight years. Source: Springboks.

Sponsorship

MTN and Springboks part ways after golden years of rugby collaboration

25 Mar 2025

Adidas SA appoints Kate Woods as general manager

Fashion & Homeware

Adidas SA appoints Kate Woods as general manager

19 Mar 2025

Branding

Warc's Creative 100 released, Apple no.1 brand for creativity

11 Mar 2025

Laureus World Sports Awards 2025 nominees revealed

Sport

Laureus World Sports Awards 2025 nominees revealed

4 Mar 2025

Branding

Brand Finance report: South Africa’s soft power credentials on the rise

20 Feb 2025

Hisense named official partner of the Fifa Club World Cup 2025

Sport

Hisense named official partner of the Fifa Club World Cup 2025

17 Feb 2025

SuperSport earns rights to broadcast the 2025 FIH Indoor Hockey World Cup

Sport

SuperSport earns rights to broadcast the 2025 FIH Indoor Hockey World Cup

4 Feb 2025

The Marketing Achievement Awards has unveiled the 2025 qualifiers (Image supplied)

Marketing

Marketing Achievement Awards unveils 2025 qualifiers

3 Feb 2025

Seasonal marketing campaigns: Unlocking opportunities year-round

Marketing

Seasonal marketing campaigns: Unlocking opportunities year-round

Issued by Tradeway 29 Jan 2025

Morocco's airport capacity set to more than double by 2030

Aviation

Morocco's airport capacity set to more than double by 2030

Ahmed Eljechtimi 17 Dec 2024

Direct flights, visa improvements key to enhancing SA-India tourism

Travel

Direct flights, visa improvements key to enhancing SA-India tourism

6 Dec 2024

Chasing the Sun producers, T+W win top spot at 2024 Sport Industry Awards

Marketing & Media

Chasing the Sun producers, T+W win top spot at 2024 Sport Industry Awards

4 Dec 2024

South Africa’s Good Things Guy, Brent Lindeque hosts MTN Win-Win Summer campaign weekly show

Marketing & Media

South Africa’s Good Things Guy, Brent Lindeque hosts MTN Win-Win Summer campaign weekly show

2 Dec 2024

AB InBev is the official beer partner of Fifa Club World Cup 2025 (Image supplied)

Sponsorship

AB InBev extends Fifa sponsorship to Fifa Club World Cup 2025

27 Nov 2024

Driving industry change in 2024

PR & Communications

Driving industry change in 2024

Issued by Dialogue PR 25 Nov 2024

Levergy shines with 19 wins at the Assegai Awards

Direct Marketing

Levergy shines with 19 wins at the Assegai Awards

Jessica Porter, Issued by Levergy 22 Nov 2024

Aleph Hospitality enters Morocco with two luxury resorts

Hospitality

Aleph Hospitality enters Morocco with two luxury resorts

25 Nov 2024

For advertisers, South African sports fanaticism presents a unique opportunity, as the country’s Ultimate Fighting Championship (UFC) Middleweight champion, Dricus du Plessis proves (Image supplied: Picture: Jeff Bottari/Zuff LLC via Getty)

Sponsorship

Dricus du Plessis a viewer magnet for local sports fans; an advertising opportunity

13 Nov 2024

Last night, Thursday 8 November, the national winners of the 2024 Vodacom Journalist of the Year Awards’ (VJOY) were honoured at a ceremony in Johannesburg (Image supplied)

Media

News24 journalists take top honours in 2024 Vodacom Journalist of the Year Awards

8 Nov 2024

Celebrate the Springboks with Pick n Pay Clothing and Zapiro

Fashion & Homeware

Celebrate the Springboks with Pick n Pay Clothing and Zapiro

17 Oct 2024

Image source: Alena Darmel from

Digital

Thriving world of esports: Trending games, top countries and prize money

10 Oct 2024

Levergy kicks-off awards season with 18 wins across New Generation and Prisms

Marketing

Levergy kicks-off awards season with 18 wins across New Generation and Prisms

Issued by Levergy 2 Oct 2024

The 2024 New Generation Awards took place recently on Thursday 26 September in Sandton (Image supplied)

Digital

SA Rugby steals the show at the 2024 New Generation Awards

1 Oct 2024

Telkom and Levergy win big at 2024 Prism and New Gen Awards for Stand Tall campaign

PR & Communications

Telkom and Levergy win big at 2024 Prism and New Gen Awards for Stand Tall campaign

Issued by Levergy 1 Oct 2024

Connecting people through sport: A Moonsport story

Sport

Connecting people through sport: A Moonsport story

Issued by Moonsport 25 Sep 2024

Source: © SA the Good News Carrie Delaney, managing director, Mscsports (Pty) Ltd, says sponsorship isn’t just about a branding exercise; it’s about creating shared experiences that resonate with our collective identity

Sponsorship

Investing in unity: The true impact of sports sponsorships in South Africa

26 Sep 2024

Advertising

Africa is the world’s largest market for Guinness beer – how its ad campaigns exploit men

Jordanna Matlon 25 Sep 2024

Lay’s has announced its official sponsorship of the Fifa World Cup 26 and Fifa Women’s World Cup 2027 (Image supplied)

Sponsorship

Lay’s announces official sponsorship of the Fifa World Cup 26 and Fifa Women’s World Cup 2027

16 Sep 2024

PR & Communications

The PRCA Africa NextGen PR World Cup Qualifier open for entries until 20 September

13 Sep 2024

Rugby icons launch Avante Cape Brandy Founders’ XV

FMCG

Rugby icons launch Avante Cape Brandy Founders’ XV

13 Sep 2024

Heritage Month Vibes: Watching the Springboks vs. All Blacks

Sport

Heritage Month Vibes: Watching the Springboks vs. All Blacks

Nicole Sherwin 12 Sep 2024

Pictured: Naadiya Moosajee. Image supplied.

Social Entrepreneurship

Naadiya Moosajee's quest to make engineering accessible to girls across Africa

Aa-isha Hassiem 4 Sep 2024

Image supplied.

Digital

All the New Generation Awards 2024 finalists

30 Aug 2024

Hisense unveils official sponsorship of Real Madrid

Sponsorship

Hisense unveils official sponsorship of Real Madrid

Issued by The Noise Factory 30 Aug 2024

Dis-Chem and Kolisi Foundation join forces to tackle GBV in SA

ESG

Dis-Chem and Kolisi Foundation join forces to tackle GBV in SA

30 Aug 2024

#WomensMonth: Thati Zulu, South African hockey player and Red Bull athlete

Sport

#WomensMonth: Thati Zulu, South African hockey player and Red Bull athlete

Evan-Lee Courie 22 Aug 2024

Netwerk24’s new decade: From the editor

Media

Netwerk24’s new decade: From the editor

Henriëtte Loubser, Issued by Media24 22 Aug 2024

$Source: The Bookmarks The IAB SA Bookmark Awards' winners have been announced with TBWA \ Hunt Lascaris being the big winner on the night$

IAB Bookmarks Awards

#Bookmarks2024: All the IAB SA Bookmark Awards 2024 winners

Danette Breitenbach 16 Aug 2024

Source: © Sky News With several premium sports events occurring throughout the year, such as last year's Rugby World Cup, sports fans' attention is increasingly divided

Sponsorship

Premium sports events make brands work harder for fans attention

26 Jul 2024

Source ©: Sikuvile Awards The Standard Bank Sikuvile Journalism Awards were announced on Saturday evening, 20 July

Media Freedom

All the Standard Bank Sikuvile Journalism Awards winners

Danette Breitenbach 21 Jul 2024

Source: © EL Output World’s most valuable and strongest football club, Real Madrid, ranks among the strongest brands globally, surpassing renowned names like Google, Coca-Cola, Ferrari, and Rolex

Branding

Real Madrid: World's most valuable football brand with a €1.7bn brand value

19 Jul 2024

Source: © SA Rugby The battle over sports broadcasting has heated up as Media responded to Saru's support of the SABC's decision to not broadcast the recent Springboks - Ireland Tests

TV

DStv - eMedia sports broadcasting rights saga continues as Sports Minister joins the fight

Danette Breitenbach 15 Jul 2024

Source: © SA Rugby Saru has backed the SABC’s suspension of coverage of Springbok matches

TV

Sports broadcasting rights challenge ends Springbok matches on SABC

12 Jul 2024

(Image supplied)

IAB Bookmarks Awards

All the IAB 2024 Bookmark Awards' finalists

12 Jul 2024

Gen Z is spending less on TVs and buying a handful of devices that can do more things. Source: Tech Daily/Unsplash

Mobile & Apps

Maps finds load shedding accelerated the Gen Z shift to streaming

9 Jul 2024

Cheslin Kolbe launches foundation aimed at community outreach

CSI & Philanthropy

Cheslin Kolbe launches foundation aimed at community outreach

Issued by Moonsport 2 Jul 2024

Throwback Cinema and more on the big screen this July

Film

Throwback Cinema and more on the big screen this July

Daniel Dercksen 2 Jul 2024