Trademark | Bizcommunity

Trademark | Bizcommunity

News

What makes or breaks a product launch?

Marketing

What makes or breaks a product launch?

Dr Nicki Morley and Janeke de Jong, Issued by Kantar 11 Feb 2025

Branding

Legally, they can’t be called ‘uggs’ outside of Australia – but the name will stick regardless

Alexandra Sherlock 20 Jan 2025

Dunlop strengthens global position with strategic acquisition

Manufacturing & Parts

Dunlop strengthens global position with strategic acquisition

Issued by Dunlop Tyres SA 10 Jan 2025

The Potting Shed Gift opens at Vergelegen Wine Estate

Fashion & Homeware

The Potting Shed Gift opens at Vergelegen Wine Estate

17 Dec 2024

South Africa’s Good Things Guy, Brent Lindeque hosts MTN Win-Win Summer campaign weekly show

Marketing & Media

South Africa’s Good Things Guy, Brent Lindeque hosts MTN Win-Win Summer campaign weekly show

2 Dec 2024

Leading the charge: Litha Communications ignites PR in renewable energy and sustainability

PR & Communications

Leading the charge: Litha Communications ignites PR in renewable energy and sustainability

Issued by Litha Communications 30 Aug 2024

Fashion & Homeware

Jockey Partners with Robin Hood Foundation to Empower Local Seniors through Mahala Market

Issued by Jockey South Africa 17 Jul 2024

Jockey South Africa Champions Employee Wellness with Record Participation in SPAR Women's Challenge

Fashion & Homeware

Jockey South Africa Champions Employee Wellness with Record Participation in SPAR Women's Challenge

Issued by Jockey South Africa 30 Jul 2024

Trademark dispute strips McDonald's of 'Big Mac' exclusivity in EU

IP Law

Trademark dispute strips McDonald's of 'Big Mac' exclusivity in EU

Janine Hollesen 30 Jul 2024

John Dory’s Cavendish Square gets a revamp, becoming its first Halaal restaurant

Franchising

John Dory’s Cavendish Square gets a revamp, becoming its first Halaal restaurant

30 Jul 2024

Artificial Intelligence

How rapid technological progress is transforming the IP property landscape

24 Jul 2024

MG poised for return to South Africa in 2024

Dealers

MG poised for return to South Africa in 2024

Ryan Bubear 19 Jul 2024

Supplied image: The iconic yellow stitching on Dr Martens boots

IP Law

Know where to place your [trade] mark

Amani Patel 12 Jul 2024

Social Media

Olympics 2024: what new social media guidelines mean for athletes and their sponsors

Layckan Van Gensen 8 Jul 2024

Image source: Photos by ERRN from

IP Law

Protecting distinctive trade marks: Will Adidas have to change its stripes?

Aletia Oberholster 7 Jun 2024

Adidas reveals new Real Madrid CF home kit for 2024/25

Sport

Adidas reveals new Real Madrid CF home kit for 2024/25

7 Jun 2024

Disney Channel premieres Season 2 of local series’ Klik Klub and Wandi & Kabz

TV

Disney Channel premieres Season 2 of local series’ Klik Klub and Wandi & Kabz

Issued by The Walt Disney Company Africa 22 May 2024

Gert-Johan Coetzee launches sunglasses collection

Fashion & Homeware

Gert-Johan Coetzee launches sunglasses collection

21 May 2024

Spark Media ‘leaps into local’ with comedian Themba Robin

Media

Spark Media ‘leaps into local’ with comedian Themba Robin

Issued by Spark Media 14 May 2024

Trafficked Underworlds with Mariana van Zeller premiers this May

TV

Trafficked Underworlds with Mariana van Zeller premiers this May

Issued by The Walt Disney Company Africa 30 Apr 2024

South Africa shines in the global 2024 Kantar Creative Effectiveness Awards

Advertising

South Africa shines in the global 2024 Kantar Creative Effectiveness Awards

Issued by Kantar 25 Apr 2024

The power of African creativity: Our time is now!

Trends

The power of African creativity: Our time is now!

Raymond Langa 24 Apr 2024

Nomathamsanqa Rweqana has passed away. Source: SABC.

Radio & Audio

Umhlobo Wenene mourns the passing of two radio legends

8 Feb 2024

Health & Beauty

The Body Shop becomes first global beauty brand with 100% vegan product formulations

Issued by Red Brick Communications 31 Jan 2024

Image source: Aleksandr Ovcharenko –

IP Law

Trade marks: Global classifications of virtual goods and services - part 2

Kaajal Nagindas 29 Dec 2023

Glenmorangie launches limited-edition, A Tale of Tokyo

Food & Wine

Glenmorangie launches limited-edition, A Tale of Tokyo

13 Dec 2023

Amazon fee structures: A simple guide for sellers in South Africa

E-commerce

Amazon fee structures: A simple guide for sellers in South Africa

Issued by Prebo Digital 21 Nov 2023

Source: © monticellllo -

IP Law

Distinctive designs and the difficulties of using shapes as trade marks

Andrew Dutton 21 Nov 2023

Onafriq (formerly MFS Africa) founder and CEO Dare Okoudjou

Services

MFS Africa clears confusion and rebrands to Onafriq

2 Nov 2023

Want to sell on Amazon? 8 questions to ask in your preparation

E-commerce

Want to sell on Amazon? 8 questions to ask in your preparation

Issued by Prebo Digital 19 Oct 2023

Thembokuhle Danca, Associate, Spoor & Fisher

IP Law

Trade mark dispute: SCA ruling gets to the crax of the matter

Thembokuhle Danca 31 Aug 2023

Branding

Why Dunkin' and Lego rebrands succeeded - but X missed the mark

Matthew Pittman 11 Aug 2023

Branding

Dolls and dollars: why small businesses should be wary of cashing in on Barbiemania with their branding

Graeme Austin 4 Aug 2023

Image source: Michal Bednarek –

Media & Entertainment Law

Unpacking Icasa's new advertising, infomercial and sponsorship regulations

Peter Grealy and Joshua Leroni 19 Jul 2023

#WPRD2023: Atmosphere's Nicola Nel reflects on 21 years of PR

PR & Communications

#WPRD2023: Atmosphere's Nicola Nel reflects on 21 years of PR

Danette Breitenbach 13 Jul 2023

Image source: alphaspirit –

IP Law

Using divisional patent applications to protect multiple or complex inventions

Tertia Beharie 10 Jul 2023

Alfa Romeo Stelvio: Evolving is art

Launches & Reviews

Alfa Romeo Stelvio: Evolving is art

Naresh Maharaj 27 Jun 2023

#OrchidsandOnions: Siya and Rachel Kolisi make a dynamic duo in FNB ad

#OrchidsandOnions

#OrchidsandOnions: Siya and Rachel Kolisi make a dynamic duo in FNB ad

Brendan Seery 5 Jun 2023

Source © 23rf To take advantage of the metavers, you'll need to get past 5 myths

Digital

5 metaverse myths and 3 ways to reap value from the metaverse

Willie Schoeman and Sheetal Patel 19 May 2023

Image source: Oleksandr Pidvalnyi from

IP Law

5,000 counterfeit remotes destroyed as MultiChoice backs fight against piracy

28 Feb 2023

The message in a bottle shape - container trade mark disputes

IP Law

The message in a bottle shape - container trade mark disputes

Pieter Delport and Juli Hopf 13 Feb 2023

Source © Andriy Popov 2Stories has joined a structured six-month trial with 4 Day Week Global

Research

2Stories joins 4 Day Week Global trial

27 Jan 2023

Toyota Hilux GR Sport - Looks, power and presence

Launches & Reviews

Toyota Hilux GR Sport - Looks, power and presence

Naresh Maharaj 16 Jan 2023

SA fashion brands lean into sustainable textile innovation

Fashion & Homeware

SA fashion brands lean into sustainable textile innovation

6 Jan 2023

Image source: Pixabay from

IP Law

6 tips to saving your trade mark from brand genericide

Melissa Morris 25 Nov 2022

Image source: Jakub Jirsak –

IP Law

Demanding 'soul' rights leaves Chicken Licken pecking up the bill

Brett Weinberg 21 Nov 2022

Advertising

It's a chicken fight as Nando's and Pedros tussle over ads

Karabo Ledwaba 17 Nov 2022

Connected creativity and radical collaboration underpin an exciting new chapter for M&C Saatchi Group South Africa

Advertising

Connected creativity and radical collaboration underpin an exciting new chapter for M&C Saatchi Group South Africa

Issued by M&C Saatchi Abel 21 Oct 2022