Target market | Bizcommunity

Target market | Bizcommunity

News

From paid media to Pavlov: The psychology of performance marketing

Marketing

From paid media to Pavlov: The psychology of performance marketing

Issued by Correlate 18 Feb 2025

In the month of love, let’s go beyond transactions and truly connect with communities

Marketing

In the month of love, let’s go beyond transactions and truly connect with communities

Issued by Thotbox 14 Feb 2025

A booming continent needs a new payment infrastructure

Media

A booming continent needs a new payment infrastructure

Issued by MultiChoice 24 Jan 2025

#OrchidsandOnions: Is Jaguar's "Type 00" a risky gamble or a marketing masterstroke?

#OrchidsandOnions

#OrchidsandOnions: Is Jaguar's "Type 00" a risky gamble or a marketing masterstroke?

Brendan Seery 9 Dec 2024

10 Steps to securing an unforgettable domain name

Internet

10 Steps to securing an unforgettable domain name

Issued by Domains.co.za 26 Nov 2024

Megan Walker, head of insights and media planning at Ultimate Media says aggregated audience buys and engagement radio drive real marketing results and improve bottom-line ROI (Image supplied)

Radio & Audio

The future of radio advertising: The combination of aggregated audience buys and engagement radio

Megan Walker 25 Nov 2024

Marketing

How skater brand Bullyboy found a place in Cape Town's heart through viral campaign

Karabo Ledwaba 13 Nov 2024

SA's township economy: where e-commerce meets opportunity and challenge

E-commerce

SA's township economy: where e-commerce meets opportunity and challenge

31 Oct 2024

Marketing

A Comic Con experience: Platforms change but the basic rules of marketing don’t!

Eve Pennington 23 Oct 2024

What does it take to stand out in a noisy but bland world?

Advertising

What does it take to stand out in a noisy but bland world?

Dhatchani Naidoo, Issued by eatbigfish 19 Nov 2024

The Wits Rhisotope project involves inserting low levels of radioisotopes into the horns of living rhinos to make the horns traceable. Archive photo: Michael Lorentz / GroundUp

Environment & Natural Resources

Using radiation to stop the traffic of rhino horns

Neil Thomas Stacey 16 Oct 2024

Radio & Audio

Is in-house research holding back African radio evolution?

9 Oct 2024

Should your small business join the TikTok revolution?

SMEs

Should your small business join the TikTok revolution?

Ben Bierman, Issued by Business Partners Limited 4 Oct 2024

Why hundreds of South African companies advertise on BusinessTech

Online Media

Why hundreds of South African companies advertise on BusinessTech

Issued by Broad Media 2 Oct 2024

Looking for growth in the hospitality industry?

Hospitality

Looking for growth in the hospitality industry?

Issued by Business Partners Limited 26 Sep 2024

Advertising

Africa is the world’s largest market for Guinness beer – how its ad campaigns exploit men

Jordanna Matlon 25 Sep 2024

Is OOH the new LinkedIn?

OOH

Is OOH the new LinkedIn?

Issued by Tractor Outdoor 6 Sep 2024

CodeX is preparing South African youth for a digital future

Digital

CodeX is preparing South African youth for a digital future

Issued by Project codeX 3 Jul 2024

Under Armour enters the sports fashion market

Fashion & Homeware

Under Armour enters the sports fashion market

28 Aug 2024

#OrchidsandOnions: Investec's elegant dance - A masterclass in sophisticated financial advertising

#OrchidsandOnions

#OrchidsandOnions: Investec's elegant dance - A masterclass in sophisticated financial advertising

Brendan Seery 12 Aug 2024

Bibi Cash & Carry opens flagship store in Phuthaditjhaba, Free State

Franchising

Bibi Cash & Carry opens flagship store in Phuthaditjhaba, Free State

5 Aug 2024

The complainant said the ad was inappropriate. Source: YouTube.

Advertising

ARB rules that Always XXL ad can educate boys and girls

Karabo Ledwaba 29 Jul 2024

Source: Supplied.

Property

Innovative architectural concept offers South Africans affordable luxury homes

25 Jul 2024

How a leading financial software company increased its sales with BusinessTech sponsored articles

Online Media

How a leading financial software company increased its sales with BusinessTech sponsored articles

Issued by Broad Media 17 Jul 2024

Source: Supplied. Grant Smee, managing director of Only Realty Holdings.

Property

Navigating the buy-to-let boom: Property investment 101

16 Jul 2024

South Africa Grocery Shopper Report: Understanding SA’s evolving shoppers

Research

South Africa Grocery Shopper Report: Understanding SA’s evolving shoppers

8 Jul 2024

#YouthMonth: Lunga Momoza of Basket Ecommerce, empowering youth in SA's agritech

Agriculture

#YouthMonth: Lunga Momoza of Basket Ecommerce, empowering youth in SA's agritech

Robin Fredericks 27 Jun 2024

Electra Mining Africa: where inspiration and innovation meet

Mining

Electra Mining Africa: where inspiration and innovation meet

Issued by Electra Mining 13 Jun 2024

5 tips to build personalised engagement with your customers

CRM

5 tips to build personalised engagement with your customers

16 May 2024

Project Pitch Platform opens call for entries

Film

Project Pitch Platform opens call for entries

14 May 2024

The most common reason for small business failure in SA

SMEs

The most common reason for small business failure in SA

9 May 2024

Challenge yourself to think like a Zoomer. How to sell more to tomorrow’s biggest customers

IMC Conference

Challenge yourself to think like a Zoomer. How to sell more to tomorrow’s biggest customers

Issued by IMC Conference 6 May 2024

Growthpoint student accommodation REIT thrives, adding R1.5bn of assets in 2 years

Residential Property

Growthpoint student accommodation REIT thrives, adding R1.5bn of assets in 2 years

Issued by Catchwords 30 Apr 2024

Marketing

From mention to movement: The influencer marketing evolution

30 Apr 2024

Advertising

ARB clears MultiChoice of racial stereotyping in streaming ad

Karabo Ledwaba 22 Apr 2024

West Africa’s fashion designers are world leaders when it comes to producing sustainable clothes

Design & Manufacturing

West Africa’s fashion designers are world leaders when it comes to producing sustainable clothes

Adwoa Owusuaa Bobie 17 Apr 2024

Retailers should take note of Shoprite’s knockout sales performance

Retailers

Retailers should take note of Shoprite’s knockout sales performance

Faheem Hoosen 9 Apr 2024

Albany Bread Girl joy sours to disappointment for content creator and brands

Branding

Albany Bread Girl joy sours to disappointment for content creator and brands

Danette Breitenbach 5 Apr 2024

4 ways to turn your business idea into a thriving business

SMEs

4 ways to turn your business idea into a thriving business

Ben Bierman, Issued by Business Partners Limited 12 Mar 2024

Marketing

Embracing diversity: How brands can authentically support the LGBTQI+ community

Juandre Appelgryn 27 Feb 2024

Tiger Brands announces new managing directors to head up business units

Food & bev. services

Tiger Brands announces new managing directors to head up business units

21 Feb 2024

Beeld celebrates 50 years: Rises to the challenge

Newspapers

Beeld celebrates 50 years: Rises to the challenge

Wilma de Bruin 15 Feb 2024

What are you looking for?

Digital

What are you looking for?

Issued by AfriGIS 14 Feb 2024

Navigating the future: Trends in South African influencer marketing for 2024

Research

Navigating the future: Trends in South African influencer marketing for 2024

Issued by Humanz 1 Feb 2024

#OrchidsandOnions: City Lodge and TBWA's funny take on South African life

#OrchidsandOnions

#OrchidsandOnions: City Lodge and TBWA's funny take on South African life

Brendan Seery 29 Jan 2024

Events & Conferencing

Secure your stand, cultivate trust, generate leads and build your brand!

Issued by HOMEMAKERS 23 Jan 2024