Loyalty | Bizcommunity

Loyalty | Bizcommunity

News

Source: © 123rf Melanie Campbell, Rapt Creative says in today’s hyper-fragmented, choice-saturated marketplace, loyalty doesn’t just happen, it’s engineered

Branding

6 ways to build brand loyalty that lasts

Melanie Campbell 1 day

Social Media

Adelaide Tshabalala | Why community managers are the digital Queen Bees

Adelaide Tshabalala 2 days

Clicks plans to open more stores and pharmacies across SA

Retailers

Clicks plans to open more stores and pharmacies across SA

2 days

Happy Pay collabs with Peach Payments for zero-deposit BNPL solutions

Banking & Finance

Happy Pay collabs with Peach Payments for zero-deposit BNPL solutions

3 days

#BizTrends2025: Discovery CEO Hylton Kallner on the future of spending

Marketing

#BizTrends2025: Discovery CEO Hylton Kallner on the future of spending

3 days

From aaa School of Advertising to industry disruptor: Patrick Mentzel

Education

From aaa School of Advertising to industry disruptor: Patrick Mentzel

Issued by AAA School of Advertising 3 days

Pedros and bpSA partner for drive-through experience in Centurion

FMCG

Pedros and bpSA partner for drive-through experience in Centurion

14 Apr 2025

#BizTrends2025: Discovery - Visa: 2025 the year of returning to the office

Marketing

#BizTrends2025: Discovery - Visa: 2025 the year of returning to the office

Danette Breitenbach 10 Apr 2025

Source: © 123rf Trust in advertising has dropped by eight percent, despite the claim that 71% appreciate brands that engage in social issues, over half still feel underrepresented in advertising, highlighting a disconnect

Advertising

Advertising trust drops 8% - indicates a disconnect with consumers

10 Apr 2025

Is it the end of traditional CX and the rise of consumer dictatorship?

CRM

Is it the end of traditional CX and the rise of consumer dictatorship?

Dheeraj Gowrie 9 Apr 2025

Trends

How Gen Zs and millennials are altering the beaten career path and rewards landscape

8 Apr 2025

Image source: Rabia Elif Aksoy –

Management & Leadership

C-suite’s transformative role in shaping ESOPs

Shaun Smit and Bruce Hunt 4 Apr 2025

Alphabet soup: Decoding a generation that’s rewriting the rules

Branding

Alphabet soup: Decoding a generation that’s rewriting the rules

Laura Fernandes, Issued by Sunshinegun 4 Apr 2025

Marketing budgets: A catalyst for ESG transformation

ESG

Marketing budgets: A catalyst for ESG transformation

Sipetile Sixishe, Issued by Motherland OMNi 3 Apr 2025

2024 Effie South Africa Ipsos Trends Report reveals what drives effective marketing

Marketing

2024 Effie South Africa Ipsos Trends Report reveals what drives effective marketing

Issued by Association for Communication and Advertising 3 Apr 2025

The Power of Recognition and Rewards: Driving Success in South Africa's BPO Industry

Marketing

The Power of Recognition and Rewards: Driving Success in South Africa's BPO Industry

Noori Allie, Issued by Achievement Awards Group 29 Jan 2025

Customer Loyalty: Unpacking the key trends driving loyalty program design in 2025

Marketing

Customer Loyalty: Unpacking the key trends driving loyalty program design in 2025

Gordon Wilson, Issued by Achievement Awards Group 13 Jan 2025

Why Aren’t More Businesses Doing Personalisation Better?

Marketing

Why Aren’t More Businesses Doing Personalisation Better?

Andrew Solomon, Issued by Achievement Awards Group 26 Feb 2025

A Contact Centre Game Changer: QA + AI = Kwaai

Marketing

A Contact Centre Game Changer: QA + AI = Kwaai

Noori Allie, Issued by Achievement Awards Group 17 Feb 2025

Data as detective: showing you things you otherwise wouldn’t see

Marketing

Data as detective: showing you things you otherwise wouldn’t see

Gordon Wilson, Issued by Achievement Awards Group 10 Feb 2025

MegaVision Media powers the in-store Unilever Sunlight 5-in-1 Washing Powder launch

In-store Media

MegaVision Media powers the in-store Unilever Sunlight 5-in-1 Washing Powder launch

Issued by MegaVision Media 1 Apr 2025

Source: Minor Hotels - NH Collection Helsinki Grand Hansa

Hospitality

Minor Hotels unveils new masterbrand strategy to drive growth

1 Apr 2025

Advertising

Tumi Rabanye | How advertising strategy acts like a brand's nervous system

Tumi Rabanye 1 Apr 2025

Unpopular opinion by a CEO: Hyper-personalised marketing is just digital stalking

Marketing

Unpopular opinion by a CEO: Hyper-personalised marketing is just digital stalking

Issued by Wetpaint Advertising 1 Apr 2025

Tamsyn Lunt, director of Product Growth at Plentify

Employee Wellness

Unpacking progressive parental leave policies with Plentify's Tamsyn Lunt

Shan Radcliffe 28 Mar 2025

The future of digital journalism and the role of web monetisation

Media

The future of digital journalism and the role of web monetisation

Alex Lakatos, Issued by MANGO-OMC 28 Mar 2025

Source: Supplied. Mthobisi Kgathi, Business Development Manager – Health & Retail Solutions, BCX.

Medtech

The digital transformation of community pharmacies: from scripts to smart services

Mthobisi Kgathi 28 Mar 2025

Africa’s mobile payment boom demands robust security to safeguard growth

Cybersecurity

Africa’s mobile payment boom demands robust security to safeguard growth

Jarryd Jensen, Issued by Tishala Communications 27 Mar 2025

The future of marketing is storified

Marketing

The future of marketing is storified

Candy Dempers, Issued by MediaHeads 360 27 Mar 2025

82% of South Africans are using loyalty schemes

Research

82% of South Africans are using loyalty schemes

27 Mar 2025

Marketing

What’s holding businesses back from mastering personalisation?

Andrew Solomon 26 Mar 2025

Image source: destinacigdem –

Employer Branding

If your employer brand isn’t lived, is it even real?

Celeste Sirin 25 Mar 2025

Source: Supplied. Mark Fairweather, managing director of MRI Software South Africa.

Property Development

Long hours but high satisfaction: The African property management paradox

25 Mar 2025

The Springboks have been sponsored by MTN for the past eight years. Source: Springboks.

Sponsorship

MTN and Springboks part ways after golden years of rugby collaboration

25 Mar 2025

Marketing

Community-generated content: The new currency in Brand Influence

Issued by Brand Influence Agency 25 Mar 2025

#Budget2025: Navigating everyday living amid rising VAT and food prices

Retail

#Budget2025: Navigating everyday living amid rising VAT and food prices

24 Mar 2025

Unlocking success: 5 ways to optimise customer-centricity

SMEs

Unlocking success: 5 ways to optimise customer-centricity

Jeremy Lang, Issued by Business Partners Limited 20 Mar 2025

Study reveals South Africans, specifically females, are big tequila fans

Research

Study reveals South Africans, specifically females, are big tequila fans

20 Mar 2025

SOLshop aims to empower SA's food producers with direct market access

E-commerce

SOLshop aims to empower SA's food producers with direct market access

20 Mar 2025

Source: © 123rf Scopen's research shows that the latest global trends signal a growing reliance on AI, a strong push toward integrated agency solutions and a strategic re-evaluation of in-house marketing structures

Marketing & Media

EXCLUSIVE: Scopen research - Be integrated, AI-powered and strategic, or be left behind

20 Mar 2025

Food retailers to gain as inflation pressure mounts in SA

FMCG

Food retailers to gain as inflation pressure mounts in SA

Ann Sebastian 19 Mar 2025

Is Tesla’s sales slump down to Elon Musk?

Dealers

Is Tesla’s sales slump down to Elon Musk?

James Obiegbu, Gretchen Larsen 18 Mar 2025

FNB's eBucks expansion with Pick n Pay set to revolutionise grocery shopping in SA

Banking & Finance

FNB's eBucks expansion with Pick n Pay set to revolutionise grocery shopping in SA

18 Mar 2025

How GoodApp plans to formalise SA’s informal service sector

Informal Retailing

How GoodApp plans to formalise SA’s informal service sector

Shaheen Price 17 Mar 2025

Trends

African travel trends 2025: Luxury, cultural enrichment and choice

17 Mar 2025

Source: © 123rf Ogilvy One’s global CTO Ravi Pal will present a virtual session at Adobe Summit 2025 in Las Vegas from today, Monday, 17 March to Thursday, 20 March on strategies for future-proofing AI and delivering customer-centric growth

Artificial Intelligence

Ogilvy One CTO Ravi Pal: Strategies for future-proofing AI and delivering customer-centric growth

17 Mar 2025