Brand consistency | Bizcommunity

Brand consistency | Bizcommunity

News

KitKat launched a tracker for consumers to find the stolen chocolates. Source: KitKat.

Marketing

When supply chains fail, brands speak: The KitKat theft case study

Ernst van Biljon and Helen McIntee-Carlisle 13 hours

Launches & Reviews

VW’s new Golf GTI 8.5 shows the power of brand consistency

Imran Salie 17 Mar 2026

Branding

Sonic branding a strategic differentiator in a distracted world

19 Jan 2026

In the final session of the 2025 Marketing Masterclass series, industry leaders unpacked why safe, predictable advertising is failing and how entertainment, bold thinking and real consumer insight are the new keys to relevance. (Image Supplied)

Marketing

Marketing masterclass: Why “boring” brands are losing attention

24 Nov 2025

Rethinking AI-Generated advertising: How real people really react

Artificial Intelligence

Rethinking AI-Generated advertising: How real people really react

Ecem Erdem and Věra Šídlová, Issued by Kantar 12 Nov 2025

Creating value perceptions

Advertising

Creating value perceptions

Issued by eatbigfish 8 Oct 2025

Rocketseed drops release to boost email signature confidence on mobile for Microsoft 365 users

Software

Rocketseed drops release to boost email signature confidence on mobile for Microsoft 365 users

Issued by Rocketseed 15 Jul 2025

Consistency is Cannes Lions' 2025 mantra

Cannes Lions

Consistency is Cannes Lions' 2025 mantra

3 Jul 2025

#YouthMonth: Umayr Mohamed of Vans SA inspires youth to stay true to themselves

Fashion & Homeware

#YouthMonth: Umayr Mohamed of Vans SA inspires youth to stay true to themselves

Evan-Lee Courie 18 Jun 2025

The hidden cost of content chaos – and why we need to start wrangling it

Production

The hidden cost of content chaos – and why we need to start wrangling it

Sam Antoncich, Issued by Greatstock 28 May 2025

How Spar is using localised marketing to redefine the urban retail experience

Marketing

How Spar is using localised marketing to redefine the urban retail experience

Karabo Ledwaba 9 May 2025

MSPs position for explosive growth in 2025: Email signature management emerges as key differentiator

Services

MSPs position for explosive growth in 2025: Email signature management emerges as key differentiator

Issued by Rocketseed 27 Feb 2025

(Image supplied)

PR & Communications

3 pillars of success for today’s communication specialists

Wilmarie Brits 7 Feb 2025

The role of single sign-on in email signature software

Software

The role of single sign-on in email signature software

Issued by Rocketseed 23 Jan 2025

Publicis’ Katherine Jones leads the charge in advertising’s production renaissance

Advertising

Publicis’ Katherine Jones leads the charge in advertising’s production renaissance

Issued by Publicis Groupe Africa 9 Dec 2024

Embracing the production renaissance

Advertising

Embracing the production renaissance

Katherine Jones and Hylton Heather, Issued by Association for Communication and Advertising 25 Nov 2024

Rocketseed expands global MSP Partner Programme with advanced Cloud email signature management

Cloud

Rocketseed expands global MSP Partner Programme with advanced Cloud email signature management

Issued by Rocketseed 19 Nov 2024

The shocking truth about your email signature manager (and how to help them)

Marketing

The shocking truth about your email signature manager (and how to help them)

Damian Hamp-Adams, Issued by Rocketseed 20 Sep 2024

Social Places introduce local pages and Bing integration

CRM, CX, UX

Social Places introduce local pages and Bing integration

Issued by Social Places 31 Jul 2024

Marketing

From mention to movement: The influencer marketing evolution

30 Apr 2024

Source: ©Glassdoor MTN's headquarters in Lagos, Nigeria - MTN’s largest market in user base and revenue

Branding

MTN maintains top position in Brand Finance South Africa 100 report as Vodacom narrows the gap

9 Apr 2024

Research

20 key trends from VML's Tomorrow’s Commerce report

28 Mar 2024

Enhancing employee engagement and communication with email signatures

Management & Leadership

Enhancing employee engagement and communication with email signatures

Issued by Rocketseed 7 Mar 2024

Stay on trend with every email you send

Marketing

Stay on trend with every email you send

Damian Hamp-Adams, Issued by Rocketseed 1 Feb 2024

Source: © 123rf Upstream CMO, Chrysa Karamanidi, and head of product & growth, Katerina Matthaiou, highlight the importance of deploying omnichannel marketing strategies and why martech can accelerate their adoption

Marketing

The importance of deploying omnichannel marketing strategies and why martech can accelerate their adoption

12 Dec 2023

Source: © 123rf What can mobile service providers do to strengthen the satisfaction level of their customer base, thereby ensuring their customers’ future commitment and loyalty?

Mobile

4 ways to increase prepaid users' CX and satisfaction

Prof M. Roberts-Lombard and contributing authors Dr Beate Stiehler-Mulder and KA Mntande 13 Oct 2023

Source: © Search Engine Journal a growing portion of Generation Z consumers turn to TikTok as their social media platform of choice

Social Media

#Exclusive: 5 ways brands can take advantage of the TikTok as a search engine trend

Erin Deetlefs 8 Aug 2023

Source © Ford Forld headquarters in Dearborn, Michigan, US

Advertising

Wieden & Kennedy gains Ford global ad account

21 Oct 2022

5 email signature solutions for terrifying business challenges

Marketing

5 email signature solutions for terrifying business challenges

Issued by Rocketseed 26 Oct 2021

Digital

15 ways email signature branding can boost your brand

Issued by Rocketseed 6 Oct 2021

The real value of company compliant templates and content governance

Marketing & Media

The real value of company compliant templates and content governance

Paula Sartini 7 Jun 2021

#BehindtheBrandManager: Nokwe Ndwandwe of Nissan South Africa

Dealers

#BehindtheBrandManager: Nokwe Ndwandwe of Nissan South Africa

Imran Salie 22 Apr 2021

Branding

How to establish your brand in townships

Issued by MegaVision Media 10 Mar 2021

Praekelt joins Frontify in the new age of branding

Marketing

Praekelt joins Frontify in the new age of branding

Issued by Helm 3 Mar 2021

The balance between customer privacy and intimacy

Digital

The balance between customer privacy and intimacy

Paula Sartini 18 Jan 2021

Leveraging the business platform of the future

Digital

Leveraging the business platform of the future

Steve Davies 14 Jan 2021

7 ways your email signatures can meet the challenges of remote working

Marketing

7 ways your email signatures can meet the challenges of remote working

Issued by Rocketseed 30 Oct 2020

Photo by from .

CRM, CX, UX

Customer privacy is part of the experience and is critical to build trust

Paula Sartini 1 Oct 2020

#WomensMonth: Paula Sartini talks disruptive innovations post Covid-19

Technology

#WomensMonth: Paula Sartini talks disruptive innovations post Covid-19

Evan-Lee Courie 24 Aug 2020

Image source: Gallo/Getty Images.

Branding

Securing your brand is a C-suite challenge

Paula Sartini 13 Dec 2019

Entries are now open for the 2020 Bookmark Awards

IAB Bookmarks Awards

Entries are now open for the 2020 Bookmark Awards

Issued by IAB South Africa 3 Oct 2019