Television advertising | Bizcommunity

Television advertising | Bizcommunity

News

Super Bowl 2025 ads as lacklustre as the game, with an overflow of celebrities and very little risk-taking

Advertising

Super Bowl 2025 ads as lacklustre as the game, with an overflow of celebrities and very little risk-taking

Danette Breitenbach 12 Feb 2025

8 Cannes Lions! Insights from working on a global award-winning campaign

Advertising

8 Cannes Lions! Insights from working on a global award-winning campaign

Issued by Neto+Shookan 23 Oct 2024

The case was dismissed by the ARB.

Advertising

Fair Cape Dairies advertising complaint dismissed by ARB

Karabo Ledwaba 16 Jul 2024

Changing the channel on traditional TV marketing

TV

Changing the channel on traditional TV marketing

Candy Dempers, Issued by MediaHeads 360 16 Nov 2023

Media

Igniting brand integration opportunities for The Ultimate Braai Master

Candy Dempers, Issued by MediaHeads 360 20 Oct 2023

Source © Kheng Ho Toh With the rapid advancement in technology, advertisers now have a plethora of media types to choose from, including social media, radio, print, outdoor, and more. So is TV advertising is still as effective as it once was?

Advertising

Is television advertising still as effective as it once was?

6 Apr 2023

57 channels and everything's on!

Media

57 channels and everything's on!

Issued by MediaHeads 360 23 Mar 2023

Source © The Citizen While South Africans love overseas brands, they also love local brands such as Nando's

Marketing

Unpacking SA's marketing economy

9 Feb 2023

Storytelling on television has been a key aspect of entertaining and engaging audiences for decades

Media

Storytelling on television has been a key aspect of entertaining and engaging audiences for decades

Candy Dempers, Issued by MediaHeads 360 8 Feb 2023

Afda honours film 'Delville Wood' wins at Loerie Awards

Higher Education

Afda honours film 'Delville Wood' wins at Loerie Awards

Earle Holmes, Issued by Afda 7 Nov 2022

Advertising

Research reveals what will reap benefits from decline of third-party cookies

22 Nov 2021

Reimagined advertising strategies for an evolved TV audience

Advertising

Reimagined advertising strategies for an evolved TV audience

21 Sep 2021

Pay-tv cap won't save the SABC, measurement and innovation will

Advertising

Pay-tv cap won't save the SABC, measurement and innovation will

Oresti Patricios, Issued by Ornico 6 Aug 2021

Attention is the new currency in adland

Advertising

Attention is the new currency in adland

Edward Herridge 24 Feb 2021

#BizTrends2021: Creativity and technology, the best of both in 2021

Trends

#BizTrends2021: Creativity and technology, the best of both in 2021

Brett Morris 6 Jan 2021

#NedbankIMC2020: Advanced TV, what you need to know to work it [Part 2]

TV

#NedbankIMC2020: Advanced TV, what you need to know to work it [Part 2]

Juanita Pienaar 30 Jul 2020

Ratecard figures show increased investment on radio in a sluggish economy

Radio & Audio

Ratecard figures show increased investment on radio in a sluggish economy

Issued by Primedia Broadcasting 6 Mar 2020

#BizTrends2020: 5 trends in AR & VR to watch in 2020

Trends

#BizTrends2020: 5 trends in AR & VR to watch in 2020

Jade Duckitt 3 Jan 2020

Nearly R4k avg. spend predicted during Black Friday, Cyber Monday in SA

Research

Nearly R4k avg. spend predicted during Black Friday, Cyber Monday in SA

21 Nov 2019

3 reasons why influencer marketing sucks right now

Social Media

3 reasons why influencer marketing sucks right now

Marc Kornberger 8 Feb 2019

Irina Herf, general manager of DCMN South Africa.

Trends

#BizTrends2019: Measuring ROI on offline advertising - you can and you should!

Irina Herf 30 Jan 2019

Advertising

Will it be a holly jolly Christmas for your brand?

Irina Herf 29 Oct 2018

Image credit: Tookapic via

Digital

DSO in Nigeria rolling out in Ilorin, Kwara State

Umayrah Ramjan 27 Dec 2017

Africa still mobile

Mobile

Africa still mobile

Danette Breitenbach 28 Sep 2017

Transit Ads rebrands to offer bigger, bolder and better

OOH

Transit Ads rebrands to offer bigger, bolder and better

Issued by Provantage 18 Jul 2017

What's drawing South African consumers to premium products?

Research

What's drawing South African consumers to premium products?

7 Mar 2017

Buzz and social media dominant in soft metrics in IPA Effectiveness Awards

Research

Buzz and social media dominant in soft metrics in IPA Effectiveness Awards

17 Feb 2017

UK advertising expenditure growth of 3.2% forecast for 2017 – seventh consecutive year

Advertising

UK advertising expenditure growth of 3.2% forecast for 2017 – seventh consecutive year

1 Feb 2017

Advertising

#TRENDING: Top Christmas ads of 2016

Louise Marsland 15 Dec 2016

#InnovationMonth: J.C. Le Roux's occasion-specific marketing sparkles

Innovation Month

#InnovationMonth: J.C. Le Roux's occasion-specific marketing sparkles

Leigh Andrews 12 Sep 2016

Suhana Gordhan appointed chairperson of the Loeries

Loeries Creative Week

Suhana Gordhan appointed chairperson of the Loeries

Issued by Loeries 22 Aug 2016

A showcase of talent at the Loeries as Young Creatives Award winners are announced

Loeries Creative Week

A showcase of talent at the Loeries as Young Creatives Award winners are announced

Issued by Loeries 22 Aug 2016

Facebook's Nunu Ntshingila-Njeke inducted into the Loeries Hall of Fame

Loeries Creative Week

Facebook's Nunu Ntshingila-Njeke inducted into the Loeries Hall of Fame

Issued by Loeries 22 Aug 2016

Trends in advertising in Africa

Advertising

Trends in advertising in Africa

20 Jul 2016

New US survey indicates SMEs use new social media, online media to reach markets

Marketing

New US survey indicates SMEs use new social media, online media to reach markets

25 May 2016

Brands should engage with new media, communications disciplines

Digital

Brands should engage with new media, communications disciplines

Felix Kessel 18 Apr 2016

Marketing

You are losing money on ads that don't appear

Chris Moerdyk 17 Mar 2016

Can I protect and register my hashtag?

Media & Entertainment Law

Can I protect and register my hashtag?

Elaine Bergenthuin and Nicole van der Merwe 26 Jan 2016

2019: A tipping point for media

Media

2019: A tipping point for media

Danette Breitenbach 23 Sep 2015