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Interactive Advertising Bureau | Bizcommunity

News

SME South Africa named as a finalist in 2 categories at 2024 IAB Bookmark Awards
Marketing & Media
SME South Africa named as a finalist in 2 categories at 2024 IAB Bookmark Awards

Issued by SME South Africa 18 Jul 2024

Influencer agency gets double nomination at Bookmark Awards
Marketing & Media
Influencer agency gets double nomination at Bookmark Awards

Issued by Brand Influence 18 Jul 2024

MakeReign secures 21 finalists at the 2024 Bookmark Awards
Marketing & Media
MakeReign secures 21 finalists at the 2024 Bookmark Awards

Issued by MakeReign 16 Jul 2024

(Image supplied)
Marketing & Media
All the IAB 2024 Bookmark Awards' finalists

12 Jul 2024

Khensani Nobanda, IAB South Africa Bookmark Awards jury president and group executive for group marketing and corporate affairs at Nedbank (Image supplied)
Marketing & Media
Let’s make magic in the playground of digital marketing

Khensani Nobanda 18 Jun 2024

(Image supplied) Tickets for the Bookmark Awards 2024 ceremony and the Finalists’ Showcase are now available
Marketing & Media
The Bookmark Awards 2024 — Another year of moving the industry forward: Tickets now available

13 Jun 2024

Source: © 123rf The Interactive Advertising Bureau (IAB) South Africa’s has released the digital publishing audience data for April 2024
Marketing & Media
Media24 digital publishing audience dips in April

Danette Breitenbach 22 May 2024

Source: UN Tourism © For March pageviews have gone up across publishers, except for sports media
Marketing & Media
IOL debuts in Top 10, sporting site numbers fall

15 Apr 2024

Call to participate in the IAB South Africa's first influencer marketing survey
Marketing & Media
Call to participate in the IAB South Africa's first influencer marketing survey

3 Apr 2024

Be part of this year's IAB South Africa Internet Advertising Revenue Report
Marketing & Media
Be part of this year's IAB South Africa Internet Advertising Revenue Report

Issued by IAB South Africa 1 Mar 2024

Source: © 123rf The IAB South Africa is expanding its research advisory groups to include three new committees as it calls on the industry to nominate their peers for seats on eight of its research advisory groups
Marketing & Media
IAB SA announces three new committees, calls for nominations to eight committees

26 Feb 2024

IAB SA's new white paper: A roadmap for influencer marketing
Marketing & Media
IAB SA's new white paper: A roadmap for influencer marketing

Issued by IAB South Africa 21 Feb 2024

Image supplied. Back for the 16th year, the Bookmarks 2024 Early Bird entries open 19 February and close at midnight on 1 March 2024
Marketing & Media
IAB SA 2024 Bookmark Awards: The early bird gets ahead of the competition

19 Feb 2024

Source: Matthew Guay The latest stats from the IAB South Africa Measurement Dashboard show audiences' return to online publishers after the holiday season, specifically to news sites
Marketing & Media
IAB South Africa’s Measurement Dashboard shows that audience numbers have surged across news sites

15 Feb 2024

Source: © Techicy Online sports increased readership in December 2023
Marketing & Media
DStv Online Sport sees surge in December readership, according to IAB Dashboard

1 Feb 2024

All the right sites in all the right places
Marketing & Media
All the right sites in all the right places

Issued by Tractor Outdoor 5 Dec 2023

Navigating the future of video advertising: IAB's 2024 updates explained by Membrana Media
Marketing & Media
Navigating the future of video advertising: IAB's 2024 updates explained by Membrana Media

Issued by Membrana Media 21 Nov 2023

Source:
Marketing & Media
Media landscape shifts: Local news sites see bump in numbers

20 Nov 2023

Source: © Rugby Dump That moment when Madiba donned the Springbok jersey at the 1995 Rugby World Cup final has been lauded as a masterclass for leaders says Parusha Partab, head of the IAB Africa Transformation (DEI) Council
Marketing & Media
Remember when we were leaders: How brands can shape nations and drive progress

Parusha Partab 30 Oct 2023

Source: © 123rf Online sporting titles have fared well in August due to the Netball World Cup and Fifa Women’s World Cup
Marketing & Media
Online sporting titles reap benefit of women's sporting events

22 Sep 2023

Source: © 123rf the Interactive Advertising Bureau (IAB) South Africa’s annual Internet Advertising Revenue Report has been released
Marketing & Media
IAB SA/PwC SA Online AdSpend Report: Digital sees sustainable growth, social becomes a key contributor

14 Sep 2023

So Interactive receives prestigious Bookmark Award for Ocean Basket website
Marketing & Media
So Interactive receives prestigious Bookmark Award for Ocean Basket website

Issued by So Interactive 14 Aug 2023

Source © alphaspirit The IAB South Africa has formed a three-year publishing industry measurement partnership with dY/dX, to provide a standardised measurement currency for publishers
Marketing & Media
IAB SA and dY/dX partner for standardised measurement currency for publishers

29 May 2023

Marketing & Media
IAB South Africa Insights Series is back for another year

27 Mar 2023

Source:
Marketing & Media
IAB SA calls for industry to participate in Online AdSpend Report

27 Mar 2023

Source:
Marketing & Media
Bookmark Awards open for entries

13 Feb 2023

Tito Ribeiro, strategical content, networks, and digital transformation specialist discusses digital trends for 2023
Marketing & Media
7 digital trends and what they mean for 2023

Tito Ribeiro 11 Jan 2023

Source:
Marketing & Media
Influencer marketing needs to clean up its act

Pierre Cassuto 24 Nov 2022

Nedbank IMC 2022 conference paper captures marketing relevance
Marketing & Media
Nedbank IMC 2022 conference paper captures marketing relevance

Issued by IMC Conference 23 Sep 2022

Delegates at Nedbank IMC 2022 learn how to level up relevance
Marketing & Media
Delegates at Nedbank IMC 2022 learn how to level up relevance

Issued by IMC Conference 10 Aug 2022

The time is now! Nedbank IMC 2022 set to wow audiences on 29 July
Marketing & Media
The time is now! Nedbank IMC 2022 set to wow audiences on 29 July

Issued by IMC Conference 26 Jul 2022

Source: © rawpixel This year’s IAB South Africa / PwC Internet Advertising Revenue Report – 2021 Study has been released
Marketing & Media
IAB SA / PWC Report shows a healthy digital advertising industry

14 Jul 2022

Mixing marketing with neurons to create powerful relevance
Marketing & Media
Mixing marketing with neurons to create powerful relevance

Issued by IMC Conference 6 Jul 2022

Bringing the power of the collective to over a thousand delegates at Nedbank IMC 2022
Marketing & Media
Bringing the power of the collective to over a thousand delegates at Nedbank IMC 2022

Issued by IMC Conference 4 Jul 2022

Why spend your marketing budget on digital?
Marketing & Media
Why spend your marketing budget on digital?

Christopher Brown 18 May 2022

Is your brand a beacon of relevance?
Marketing & Media
Is your brand a beacon of relevance?

Issued by IMC Conference 29 Apr 2022

The golden needle of relevance in the unprecedented age of personal brand endorsement
Marketing & Media
The golden needle of relevance in the unprecedented age of personal brand endorsement

Issued by IMC Conference 20 Apr 2022

Getting frank about the relevance of marketing and CEO buy-in
Marketing & Media
Getting frank about the relevance of marketing and CEO buy-in

Issued by IMC Conference 7 Apr 2022

The ads have eyes - is surveillance advertising worth the risk?
Marketing & Media
The ads have eyes - is surveillance advertising worth the risk?

Tracy Branfield, Issued by Clockwork 30 Mar 2022

Razia Pillay, IAB SA CEO, talks 2022 Bookmark Awards
Marketing & Media
Razia Pillay, IAB SA CEO, talks 2022 Bookmark Awards

Evan-Lee Courie 28 Mar 2022

Are 'influencer fatigue' and distrust signalling a comeback for traditional advertising?
Marketing & Media
Are 'influencer fatigue' and distrust signalling a comeback for traditional advertising?

Issued by Spark Media 23 Mar 2022

B2B marketing thought leader, educator and Olympic Trials qualifier: Introducing Tyrona Heath at Nedbank IMC 2022
Marketing & Media
B2B marketing thought leader, educator and Olympic Trials qualifier: Introducing Tyrona Heath at Nedbank IMC 2022

Issued by IMC Conference 23 Mar 2022

2022 Bookmarks jury chairs announced
Marketing & Media
2022 Bookmarks jury chairs announced

18 Mar 2022

Mathe Okaba, bringing over two decades of deep-diving relevance to Nedbank IMC 2022
Marketing & Media
Mathe Okaba, bringing over two decades of deep-diving relevance to Nedbank IMC 2022

Issued by IMC Conference 9 Mar 2022

#LetsTalkDigital: Integrated marketing within digital transformation with Sadika Fakir
Marketing & Media
#LetsTalkDigital: Integrated marketing within digital transformation with Sadika Fakir

3 Mar 2022

Greg Hoffman, one of the most creative people in business, set to enthral at Nedbank IMC 2022
Marketing & Media
Greg Hoffman, one of the most creative people in business, set to enthral at Nedbank IMC 2022

Issued by IMC Conference 1 Mar 2022

Khensani Nobanda, group executive for Marketing and Corporate Affairs, Nedbank Group and a member of the Nedbank Group executive leadership, is the new Bookmarks jury president.
Marketing & Media
The Bookmarks are back and more relevant than ever

24 Feb 2022

International go-to finance guru talks creative output and return on investment at the 2022 Nedbank IMC
Marketing & Media
International go-to finance guru talks creative output and return on investment at the 2022 Nedbank IMC

Issued by IMC Conference 22 Feb 2022

Tractor Outdoor expands DOOH network with Cape Town roadside digital
Marketing & Media
Tractor Outdoor expands DOOH network with Cape Town roadside digital

Issued by Tractor Outdoor 15 Feb 2022

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