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Irvine Partners announces German expansion and launches dedicated travel and tourism division

Irvine Partners announces German expansion and launches dedicated travel and tourism division

Irvine Partners 1 Aug 2024

Source: © Econoimic Times L’Oréal International Distribution has appointed Wavemaker as its EMEA media agency

Wavemaker appointed L’Oréal International Distribution's EMEA media agency

1 Aug 2024

Corona Extra reclaims top spot as world's most valuable beer

31 Jul 2024

Adidas' brand sentiment plummets after dropping Bella Hadid

Danette Breitenbach 29 Jul 2024

Source: © Outdoor Network of DOOH remains the main driver of OOH revenue growth globally. In Africa, the investment into DOOH is just over 20% of its total OOH revenue

DOOH investment in Africa lags behind

25 Jul 2024

Source: © PYMNTS Major sporting events such as the Uefa Euros and the Paris Olympics are are expected to drive economic growth in 2024

Live events, like Paris Olympics, 1 of 5 trends shaping consumer spending

25 Jul 2024

Ascential, the Cannes Lions festival owner, as been bought out by its rival Informa

Cannes Lion Festival bought out by rival business, informa

Danette Breitenbach 24 Jul 2024

#BehindtheIMC: Steve Babaeko, X3M Ideas - "Be the superheroes in a Marvel film"

#BehindtheIMC: Steve Babaeko, X3M Ideas - "Be the superheroes in a Marvel film"

18 Jul 2024

Source: © 123rf As customer journeys become more complex, creating a more personalised two-way interaction with customers is an increasingly important requirement for brands

Messaging the preferred method for customers to interact with brands says research

9 Jul 2024

Building meaningful brands for modern Africa

Building meaningful brands for modern Africa

Epic Lion 1 Jul 2024

Tag Collective: Innovation for Africa

Tag Collective: Innovation for Africa

Tag Collective 26 Jun 2024

The world’s most chosen brands

The world’s most chosen brands

Kantar 19 Jun 2024

(Image supplied) Founder of the DStv Content Creator Awards Manuela Dias De Deus, MD of communications agency, One-eyed Jack, talks about the awards' evolution

DStv Content Creators Awards' evolution

14 Jun 2024

Apple is the world’s first trillion dollar brand in the 2024 Kantar BrandZ Most Valuable Global Brands

Kantar 12 Jun 2024