Claudelle Naidoo, GroupM SSA CEO: From inclusion to involvement
Claudelle Naidoo
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Kraft launches new Oreo
Kraft Foods SA has expanded its range of Oreo cookies, with the launch of a new double delicious Chocolate Crème Oreo, to expand the Oreo market by appealing to teens and adults as well. These new Chocolate Crème Oreo sandwich cookies have a dreamy, smooth chocolate filling. The launch coincides with a new look and pack sizes for the entire Oreo range are now available in new flow wrap packaging. The new Chocolate Crème Oreo comes in new 150g packs. The original chocolate and vanilla Oreo sandwich cookies are now available in handy new 22g and 100g packs.
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