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In brief OOH Africa

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    Smirnoff billboards add a fiery message

    Smirnoff is setting its billboards 'on fire' with publicity for the Inferno-themed 2004 Smirnoff Experience. The world of dance will take place downtown Jo'burg on the city's monumental icon, the Nelson Mandela Bridge, 11 December. Metro FM's DJ Fistaz Mixwell will be representing the home-front, joined by DJ Monde from YFM. To spice things up on the international turntables are two British legends, Chrissy T and Bryan Chambers.

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